How many people drink coffee in third and fourth tier cities?

There are no statistics, but not much. In addition to being delicious, coffee is also a refreshing medicine. The latter is only in first-tier cities, and due to the high pressure of work, there is a special demand for coffee.

But. In third- and fourth-tier cities, and even in the county towns I'm talking about, people live in hardly any stress, so they almost don't need coffee to help him get his work done. All that's left is to see what other needs the locals have.

For example, a coffee shop in a small town is full of support staff who do individual financial services. They are usually fine, and once they come, they will go. So they all sat in the café, drinking tea, playing cards, chatting.

By the way, waiting for someone to arrange a job. This kind of café is similar to a teahouse, except that people like to sit there and chat and play cards. It's the local ethos.

So it depends on what your coffee shop is doing, it depends on what the people you have there are doing every day? Then, according to their needs, think about how to better serve them.

There are very few coffee drinkers in third- and fourth-tier cities because there is no level of consumption. Coffee is a beverage made from roasted coffee beans, and it is the main drink popular in the world, along with cocoa and tea. The most primitive upstream of the coffee industry chain is the cultivation of coffee, because the main raw material of coffee is coffee beans.

In addition, a complete cup of coffee also needs some raw materials such as sugar, protein, minerals, vitamins, etc., which are blended and ground to make it. Cafes in third- and fourth-tier cities are yet to be developed.

I think we are very few people who drink coffee in the third and fourth lines, I think coffee is not good, and we don't like the taste, so we don't like to drink the third or fourth lines, drinking coffee is not realistic, milk tea is about the same.

There are definitely a lot of people who drink coffee now. Because of him. Cities in the thirteenth and fourth tiers. He is an adult, and there should be more people who drink coffee, because there is less of him, so what is it? No one knows this.

The first is the intensity of work, there are many companies working overtime in first-tier cities, and the second is that there are many young people and many people who like that feeling, so it leads to differences in consumption concepts. Most people in third- and fourth-tier cities are very comfortable, rarely use coffee to refresh themselves, and rarely have that kind of awareness.

It can be said that the eating habit of drinking coffee has been passed down from abroad, and people have gradually become fond of drinking coffee, and they think it is still delicious.

China also has its own traditional milk tea, such as the milk tea that the Mongolian people often drink in their daily lives. However, from the perspective of your question, it should be said that it is fashionable drinks such as Hong Kong-style milk tea and Taiwanese bubble tea.

Barista foreign drinks, China is still in the early stage of the instant coffee market. It is also a casual and fashionable drink, and of course, there are some students or office workers who use coffee as a functional drink to refresh themselves and prepare for exams and work.

In terms of fashion drinks, in addition to a few first-tier cities such as Beijing and Shanghai, the easiest and first to contact this kind of drink is of course the coastal cities.

The same is true from the sales data of the coffee and milk tea brewing market. Briefly recommend some provinces and cities that have a high acceptance of this type of drink. I calculate it by sales, and the acceptance is in no particular order.

Beijing, Shanghai, Zhejiang, Fujian, Guangdong, Shandong, Liaoning, Hong Kong and Macao (in the case of provinces, the capital and surrounding cities are the mainstay).

PS: Since most of the coffee and milk tea are in the form of hot drinks, the northern cities have more advantages than the southern cities. You can think about the embarrassment of holding a cup of hot coffee in your hand on the streets of Hainan in nearly 40 degrees Celsius.

However, there are exceptions, such as Hong Kong and Macao have accepted the culture of European countries earlier, and the tolerance for such products will be higher.