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OneAlthough Liu Wen's loss of money in this termination is relatively heavy, because she has to lose a lot of money financially, she really doesn't have any loss in reputation, because Liu Wen's actions make fans who like him feel very warm。Liu Wen let us know that the Chinese must have the backbone of the Chinese, then we must be proud of China, and then anything that violates our land cannot be done. It is also not allowed.
Therefore, although Liu Wen's move paid a monetary price, it gained a lot of popularity.
IIAlthough Liu Wen needs to compensate hundreds of millions of liquidated damages for terminating the contract together, some people say that he may be in a difficult situation in his endorsement career in the future, but in fact, I don't think it will be like this, because he must have many Chinese brands who will find him to endorseAfter all, the influence is also very large, so this default will not cause him much loss, and it may also be a new turning point for him.
IIIAnd Liu Wen's appearance is also very high, even if there are any twists and turns in his modeling career, then he can still change his career to do a job in film and television, so being an actor is also a good choice, and now the models will invest their funds in other places, that is, they have a side hustle, so even if they don't have a job, their lives will not have much impact.
The above is always whether Liu Wen's solution this time is worth it, in fact, I think it is particularly worthwhile, because in this way he is respected by many people, and this is also the pride of being a Chinese, so his move this time really gained a lot of fans, she is really worth it.
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Where there is loss, there is gain. No matter what you solve, you have to pay a certain price, as long as you think it's worth it, it's worth it. Support him.
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It's not worth it in terms of commercial value, but it's very worthwhile in terms of patriotism, and it should be done.
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I don't think it's very miserable, after all, he is also very capable personally, but he has just changed the platform to develop, and I still like him very much.
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I think it's very important for him to maintain his image and his overall fashion status now, and money is no longer important to him.
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It's worth it for him, because he feels that no matter how much money he has now, his reputation is not important, and he may not think it's worth it in the eyes of ordinary people.
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Is it worth it? Only he thinks it's worth it, because everyone has their own bottom line. There are the most important and the least important for everyone.
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I think it's worth it this time, and he himself is really very good, he didn't do anything wrong in this matter, and I personally think there is a good development.
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I think for the eldest cousin Liu Wen, this incident is a very big blow to her, as a supermodel, it is very difficult for them to receive such a big fashion brand endorsement, and the cooperation between the eldest cousin and coach has only been for a month, and the eldest cousin, who has just improved a little, has been in trouble again after that.
I think Liu Wen's termination of the contract with Coach will affect his career, because the eldest cousin Liu Wen's main development is abroad, and she does not have much connection with many domestic brands, so her main resources are still abroad.
And Liu Wen's career is not particularly good, in the process of terminating the contract with coach this time, she also lost 100 million in compensation, 100 million compensation for Liu Wen, it should be her entire net worth, it is not easy to be a supermodel, after experiencing this incident, the development of the eldest cousin Liu Wen in the international arena is even more difficult.
It is understood that Liu Wen, as the spokesperson of Coach in China, will pay about $1.5 million a year for endorsement, and the unilateral termination of the contract will pay 5-10 times the brand's liquidated damages.
Calculated down, equivalent to about 100 million yuan, Liu Wen worked hard as a model and never relied on hype, so it is very likely that she will go bankrupt overnight. You must know that the voluntary termination of the contract not only has to pay a high amount of liquidated damages, but what does it mean for Liu Wen, the eldest cousin who is the main business of modeling?
It means that Liu Wen's unilateral termination of the contract will have a negative impact on the international community, first affecting her career, and it will be difficult to receive endorsements from other international brands after that, which should be a fatal blow to Liu Wen.
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There will be nothing to lose, we will wait for you to come back Big cousin, we will make up for you this 100 million, with our support, this money is nothing.
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The eldest cousin may lose her career, and she may not be able to get particularly good resources in the modeling industry in the future, but she still terminated the contract.
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Maybe the future representatives of the eldest cousin will be affected, and it is possible that many brands will no longer cooperate with Liu Wen at that time.
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It's hard to say, because maybe after Liu Wen went through this incident, maybe the resources would be better?
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Some opportunities may be lost abroad, but there will be better opportunities waiting for her at home, and she can still earn it if she can't say it.
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In the future, the road of modeling may be even more difficult, after all, this matter will anger many brands.
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It is estimated that the eldest cousin is now difficult to mix in the fashion circle, and many international brands may no longer be optimistic about her.
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Liu Wen, born on January 27, 1988, is a native of Yongzhou, Hunan Province, and a professional model.
In 2009, she appeared on the "Victoria's Secret" lingerie show as the first Asian model. After 2011, he was once again on the list of the 99 most beautiful people in the world in 2012 by men**askmen. On August 29, 2013, the authoritative model **MDC TOP50 new list ranked third, setting a record for sub-models.
On July 26, 2014, she was named on MDC's "New Supers" global new supermodel list, becoming the first and only Asian model to enter the "New Supers" list. In 2014, Forbes Global Model Income List tied for third place with Miranda Kerr and Kate Moss with $7 million. On December 1, 2016, he participated in the 2016 Victoria's Secret Lingerie Show.
Forbes Global Model Earnings List No. 3 (awarded) <>
In 2013, he became the only Chinese among the 99 most beautiful women in the world as selected by American men **Askman, and ranked 82nd (nominated).
In 2012, he became the only Chinese among the 99 most beautiful women in the world as selected by American male **Askman, and ranked 43rd (nominated).
2012 Forbes China Celebrity List No. 98 (nominated).
2011 Became the only Chinese among the 99 most beautiful women in the world selected by American men **Askman, and ranked 22nd (nominated).
In 2011, she entered the top 10 and became the highest-ranked model in Chinese history (nominated).
2011 Forbes China Celebrity List No. 78 (nominated).
2009 Top 10 New Models of Model MDC and Fashion Style (Winner).
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<> Coach is reportedly working with Disney. Specifically, the names of several cities and countries are printed on the back of the t-shirt, with Beijing and Shanghai followed by China, while Hong Kong and Macau have separate sections.
But there is a whole, and the behavior of entertainment stars, such as contracts, as a lifestyle international supermodel Liu Wen, after all, as a model, cooperating with the brand is the most important job, it is not like an actor, endorsement has no other place to make money, it will make people helpless, Liu Wen's termination of the contract is a unilateral active act, based on the unknown meeting with the coach, Liu Wen not only unilaterally issued a termination statement, but also posted a private lawyer's letter on Weibo.
Liu Wen reported that she has worked very closely with coaches over the years, including all kinds of photography, advertising, seeing a program, after she unilaterally terminates, it will undoubtedly bring serious consequences, at present, it is certain that all brands in the future except coaches, the group will not cooperate with her, even other brands will have a cautious wait-and-see attitude towards her, you know, as a model, Liu Wen, is facing a painful situation.
Moreover, in addition to business troubles, because of the impact of the release synchronization, according to Internet insiders, according to Liu Wen's calculation of the endorsement fee of 1.5 million US dollars per year, she unilaterally terminated the contract and compensated the other party 5-10 times the liquidated damages, even according to the lowest percentage, Liu Wen will pay at least 7.5 million US dollars in liquidated damages, in addition, she will also receive a bonus of 100 million yuan, and Liu Wen may need to pay a record 100 million yuan in liquidated damages.
As China's first model in the real sense, Liu Wen, although in recent years, on the international stage, the brand has appreciated, and the value has exceeded 100 million yuan, but in the end, Liu Neng has today's bright spots, it is her own efforts, through a fashion show to earn back, to say bad, the coach is the source of Liu Wen's success. According to netizen statistics, in 2009, Liu Wen, who had just stepped onto the international stage, chose to develop her career in various international cities. She went to New York, London, Milan and Paris and walked 74 shows in two months.
She flies more than 20 times a month on average and only sleeps 4 hours a day! It's a familiar face for mix-and-match, because only when the brand appreciates it, can you have a chance to get endorsements.
But Liu Wen paid until 2013 in order to get a return, when the coach and Liu Designer began to work after the change, the previous quarter's global advertising shoot and Liu Wen received a high return and was recognized, and it is worth mentioning that Liu Wen's cooperation with Estee Lauder has expired, Chanel is just a brand ambassador, before that, the international endorsement of her body is even only a coach.
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Now this girl's life is not bad, at least she can ensure that her life can continue, but she owes too much debt, which makes her feel very sad.
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She's doing well. Liu Wen is not bankrupt, on the contrary, her position is still stable and she is living a good life.
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Now Liu Wen is still doing well. A few days ago, her tidbits on the set broke out, Liu Wen was in a good state and mood, and she was smiling very happily on the set.
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She should be paying off her debts now, because she is going to lose so much money and must have to work around to pay off her debts.
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It should be to support and call on Liu Wen not to compensate 100 million yuan, it is not strange, this is all within normal performance.
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Recently, many international brands have divided Hong Kong, Macau and Taiwan into countries, which has been condemned by the Chinese people. Under everyone's condemnation and condemnation, the brand issued a statement to apologize.
In the face of the "insulting China" behavior of these international brands, many endorsement stars have expressed their positions, such as Yang Mi, Liu Wen, etc., who have publicly stated that they will "terminate the contract" with these brands and no longer serve as brand spokespersons. Even at the risk of huge compensation, it is necessary to resolutely defend the sanctity of the motherland's sovereignty and territorial integrity.
Many celebrities have now issued statements to terminate their contracts because of the mistakes of famous brands, Versace, Givenchy, Coach, ASICS and other brands have terminated their contracts with many stars because of mistakes, Yang Mi's studio is still expressing its position at two o'clock in the morning, Guan Xiaotong, Yi Yang Qianxi and other stars have also issued termination statements, in the eyes of most people, this phenomenon is normal. Subsequently, Versace, Givenchy, Coach, and ASICS also issued apologies.
Liu Wen's termination not only did not notify the brand, but also directly issued a lawyer's letter without the public relations knowing, and there was no room for mitigation at all.
Liu Wen is actually not as profitable as a model as a star, and every money is earned from hard work on the catwalk. Hundreds of millions of liquidated damages may make Liu Wen face bankruptcy, and so many years of hard work may be in vain, I don't know if there will be brands to endorse Liu Wen in the future, and I don't know if there will be a show that will find Liu Wen to go to the catwalk after this. Therefore, Liu Wen's unilateral announcement of the termination of the contract this time actually had a great impact on her.
Many netizens expressed their support and strongly supported Liu Wen, saying: "It's the first time I've seen a statement with a lawyer's letter. "It is worthy of being the light of the national model".
Director Liu Xilong also posted a message in support of Liu Wen, and said, "I hope that the people of the whole country will come forward to help Liu Wen fight the lawsuit." "Countersue the luxury brand.
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It shouldn't be strange for netizens to support Liu Wen, maybe netizens can unite and really help Liu Wen get through the difficulties.
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It shouldn't be a strange performance, I just hope that she can return to China for development, and everyone supports her, so that the more than 100 million should be earned back soon.
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I'll go, you said that those who support Liu Wen are all wonderful? I think you're a strange question, and if you're not wonderful, how can you come up with such a strange question.
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Anyway, I've always wanted to fan my cousin, moral support, or financial support if possible!
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needlesRegarding Liu Wen's loss of 100 million yuan due to the termination of the contract, in fact, in the final analysis, it is because Liu Wen has a patriotic heart, and she chose to stand on the side of the country between her career and the country, in most of the previous brand eventsIn fact, many celebrities have stood up and chosen to terminate the contract to fight against the brand's disrespect for our country, but unlike them, Liu Wen's entire career focus is basically abroad, so if she chooses to fight head-on, she will lose a lot of opportunities in her career, but this has also attracted a lot of fans for her.
Liu Wen, who was born in 88, discovered the advantages of body development at a very young age, excellent body proportions and height, and sweet Chinese girl looks made her choose such a difficult path as a modelTo be honest, being a model is not an easy thing, especially international supermodels who spend a large part of their time developing abroad, and will inevitably suffer from the exclusion and discrimination of others, but Liu Wen has persevered and become the "big cousin" that everyone knows now, which is inseparable from her strong self-control and charming attraction.
So in the career, in addition to participating in the catwalks of various brands abroad, Liu Wen is to receive some big-name endorsements to obtain income, the previous brand termination incident is actually the termination of the contract with the international brand coach, after learning of Coach's wrong remarks on China's territorial sovereignty, Liu Wen chose to stand up at the first time, issued a statement of termination, and chose to rather compensate for this huge amount of compensation than to protect our country,But 100 million is a number that is unimaginable to our normal people, Liu Wen not only needs to be compensated for her career income in the past few years, but it is estimated that it will be difficult for any brand to cooperate with her in the future.
But Liu Wen has never regretted her decision, which is obvious to all fans, so her behavior makes more fans think that she is not a fan of the wrong person, and she will always support her in the future.
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Personally, I also like my eldest cousin Liu Wen, he has a unique charm.