How to do Internet innovation in a traditional enterprise?

In fact, if the combination of traditional enterprises and the Internet is a kind of innovation, at least the first step must be taken. No matter what the enterprise does, the development of the Internet model must combine procurement, logistics, sales and e-commerce. If you want to innovate, you have to be different from your peers, not only that, but you also have to satisfy users and customers.

It depends on the company's professionals or leadership to study and formulate the company's development strategy and market positioning in the future.

In fact, if traditional enterprises want to do Internet innovation, you only need to do a little innovation in the sales model, and you can make great improvements in an e-commerce channel.

Now in a shopping mall to do the work of the operation supervisor, with the increasing development of the Internet, especially in recent years "Internet +" concept proposed, many enterprises are facing the problem of innovation in the Internet, our company is choosing to start from small things, such as: customer parking online booking service, shopping mall management intelligent layout, etc., so want to do Internet innovation in traditional enterprises, first of all, we should gradually change the shackles of traditional thinking; Secondly, you can try to innovate from some small things and small areas, and then choose to implement it on a large scale after it has an effect.

Is it part of the Internet? So if you use these channels to expand your own customers, is it considered Internet innovation? If you think it is, then do it.

If the traditional industry wants to achieve Internet innovation, it is necessary to connect your offline and online business, and see if it is possible to find your audience and expand your customer resources. First of all, you must put your product on the Internet, so that you can know what these people will think of your product, so as to innovate and upgrade according to the evaluation of these users.

First of all, to do Internet innovation in a traditional enterprise, it is actually a relatively large project, it needs to have Internet professionals, to establish an innovative thinking and very emerging team, can break the convention, and it takes a period of exploration and promotion.

The advent of the current data information age has led to the closure of many traditional enterprises, but we need to correct our own thinking attitude, why human culture has been evolving and progressing, so in terms of thinking, we cannot work behind closed doors, we must be in line with the times. I've seen a truth before, the industry is not afraid of the second, because the second operation model is similar to the first, but I am afraid of the rising stars, because often they will innovate and break through the rules of the industry, so my suggestion is that if there is a mature operation, you might as well follow the industry leader, if we are a rookie, it is better to use our own ideas and innovation, through this era of big data, an innovation!

Traditional enterprises can establish their own Internet ecosystem, link multiple Internet platforms, use a background management, play the aggregation role of multiple platforms, shorten the distance between enterprises and customers, produce products with market demand from the perspective of customers, and gradually integrate and innovate with the Internet.

In the future, the Internet will be the largest traditional industry.

I don't think all traditional enterprises need internal transformation, blind transformation, too.

The Internet is driven by the general trend, it can be said that as long as the traditional enterprises enter the day, then it means that the Internet must also enter the traditional enterprises, Bill Gates said a sentence: "The 21st century is the era of e-commerce, the future is either e-commerce, or no business to do" This sentence means that one day in the development of the Internet, the future is no longer divided into traditional enterprises, I am an Internet company, because the future is Internet enterprises, the arrival of a trend, no one can stop it, Only by choosing to adapt and embrace can we keep pace with the times.

Transformation of traditional BAI enterprises.

The Internet is already the trend of the times, and the main reasons are the following 3 daos;

1. The Internet has broken the restrictions of time and space and the right of geography, and traditional enterprises can carry out marketing and promotion efficiently with the help of the Internet.

2. The transformation of traditional enterprises to the Internet is not only an upgrade of marketing, but also an upgrade of organizational model and management, with the purpose of improving efficiency.

3. In addition to surviving in the new era, the Internet transformation of enterprises should also understand the inefficient links within the enterprise through the means of the Internet, so as to optimize and improve.

At present, many industrial hardware, building materials, furniture, household goods, auto parts and small commodities and other industries in the professional market is still expanding rapidly, but the growth rate is slowing down, and the fundamental reason for this change is the impact of mobile Internet. The move of traditional enterprises to the mobile Internet is an inevitable trend that conforms to the trend of the times.

Assisting traditional enterprises to complete the Internet transformation and establishing a professional online operation team can not only save the cost of Internet customer acquisition, but also greatly improve the sales performance and industry market share of the enterprise, and promote the enterprise to stabilize its foothold and flourish in the development of the times.

More and more enterprises have a lot to do with the choice of Internet marketing, new advertising, etc

Big relationship. Take Xiaomi mobile phones as an example, small specialized rice to genus"The model of "low price + Internet marketing" has been a great success in cutting into the market, selling 7 million units in the first year of entering the market, and the tax-included revenue has reached 12 billion yuan.

The transformation of traditional enterprises to the Internet has become an inevitable trend, and it also caters to the trend of network development. The Internetization has brought many benefits to enterprises in terms of attracting customers, obtaining information, and controlling costs. However, it is not easy to transform from an offline traditional enterprise to an Internet online enterprise, and it is necessary to choose the appropriate way according to the characteristics of the enterprise itself.