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How to open a design studio, first of all, how much do you know about the success and failure of starting a business studio?
In addition, being proficient in fashion design is only one of the prerequisites, and you also need to have a full understanding of the customer group you will be receiving, and accumulate good design experience. It is also necessary to fully integrate the understanding of fabric and craft production with the market, so as to continue to operate, whether you are an original designer or a commercial designer, these should be understood clearly.
How to open a studio should be considered from the aspects of design direction, capital, location, resources, and target customer market.
1. What is your positioning and which direction is the design direction? If so, what style? Do a good job in the field of single products that you are best at. Find customers based on your style.
2. Are you fully funded? If it is a start-up capital of 50,000 yuan, then you had better make another 50,000 yuan as a backup to offset the unknown risks.
3, site selection, it is best to have good business resources and industrial chain docking clothing resources, so convenient and energy-saving, there will be this kind of studio office if there is a garment industrial park, then only need to move in, the process procedures and office equipment are perfect.
4. Do you have a clear customer group goal, and do you have the corresponding resources? In the design of the piece you are good at, the first trimmer resources to carefully screen to ensure that the design presents the best quality assurance, before you start, it is best to have some customers to ensure that you continue to do the driving force.
In addition, open a design studio, not only focus on technology, but also recruit talents, you can recruit strong technical personnel in a certain aspect, give full play to their respective strengths, form a team, but you also have to do team building and control costs, learn how to integrate resources. In fact, it is not difficult to set up a design studio, but the difficult thing is that you can survive until you grow and develop. But during this period, you can also keep learning to improve yourself, other designers, apprentices, business, post-production, etc., can be recruited according to the actual demand.
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I think I need to prepare a big mirror. It is also necessary to prepare a clean and tidy storefront. You also need to prepare some models. Good faith should also be prepared. Adequate funds should be prepared.
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I think you need to prepare good aesthetic ability, and you should prepare sufficient funds. A good storefront should also be prepared, as well as some large wardrobes and hangers. A floor-to-ceiling mirror should also be prepared.
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It is necessary to prepare funds, to have the ability to design, to recruit corresponding employees, to have the concept of design, to prepare relevant equipment, but also to talk about cooperation, and to prepare a lot of things.
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You need to prepare enough money, you still need to prepare models, you need to prepare some clothes, you need to prepare some fashion magazines, you also need to prepare cutting tools.
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Promote your own studio on the Internet, have an independent design concept for your studio, attract customers, and the quality of the designed clothes must be good, so as to bring a different feeling to customers who come to private customization; You must have your own unique design, have a unique view of fashion, have a certain social circle, and someone likes the clothes you design, the quality is better than other ordinary clothes, and the style is fashionable and fashionable.
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First of all, you need to apply for a business license, and you must have a sales channel, so that you can process and sell according to the style you design, the advantage is that you can reasonably design according to your personal situation, you can better highlight the advantages, and the clothes should be more in line with your personal temperament.
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Because you don't have much experience, be sure to do some planning. Business license, tax registration certificate, and business license if it is a licensed industry.
First, it is to determine the clothes of the people who sell the tomatoes. Second:
It's about researching your local market and doing an in-depth market research on the clothing you intend to sell. Including market saturation rate, market purchasing power, geographical location of the store, purchase channels, etc. Third:
It's the capital budget. For example, the rent of the store, the decoration cost of the store, and the funds for the initial distribution plan of the store; Calculate the travel expenses, working capital, sales expenses, taxes, and other expenses of the purchase, and then take action. Generally speaking, market research before opening a store includes the following aspects:
What is the surrounding environment of the store? If the store is located near the station, in the commercial area with high population density or on a street where peers are concentrated, this kind of store opening environment should have a relatively large advantage. In addition, the location of three-way intersections and corners is better, and the location of slopes, remote corners, and high buildings is not good.
Whether the traffic conditions are convenient. Whether it is convenient for customers to park after arriving at the store; whether the goods are easily transported; Whether it is convenient to get to the store from other areas and take the car, etc. The convenience of transportation has a great impact on the sales of the store.
Whether the surrounding facilities are good for the store. Population of the service area. Generally speaking, the more populated and denser the store location, the better.
At present, many large and medium-sized cities are relatively concentrated in various areas, such as business districts, tourist areas, university areas, etc., and this situation should be paid attention to and analyzed when opening stores in different areas. Target customer income level. The opening of jewelry stores and high-end fashion stores in areas where wealthy people gather is to see the characteristics of high income of target customers.
The good ring of location is relative, not absolute. The quality of business not only depends on the location of the store, but also closely related to the business content, business mode, service and image of the store. Opening a store is by no means just going with your feelings, only when reason and emotion are combined can you succeed.
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Because you don't have much experience, be sure to do some planning.
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Starting from scratch is definitely risky, so it's a good idea to find a studio for a while to know how to do it and maybe build up some client resources.
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Since you want to open a clothing design studio, you must be tailor-made, I don't know which city you are in, what is the consumption level, I am in Tianjin and friends to cooperate, it is mainly Chinese, friends are responsible for design and color and sales, I am responsible for plate making and making ready-to-wear, overall it is OK, but there must be this kind of customer service with this consumption power, because the design studio is equal to the high-end ready-to-wear custom store, so the price of your clothes has to be the lowest 1000 upwards, and the start-up capital is about 100,000 to 200,000, Look at the location of the studio.
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Opening a design studio has now canceled a lot of pre-application certificates, and you only need to apply for employment certificates, industrial and commercial certificates, and tax certificates, as follows:
1. The applicant shall bring a one-inch photo, ID card, house ownership certificate or lease contract (contract lease certificate) or other valid documents to the local industrial and commercial administrative department to apply for a business license and employment certificate;
2. Bring your ID card, original and copy of business license, and valid seal to the local tax department for registration and tax certificate.
Costume designer's studio needs to have a functional room:
Board room, sample production room (these two can be combined to see the scale), the designer's office (no money to set up a board and put the computer), sample display room (display, reception of guests, fitting clothes. It's basically enough, you can take pictures of exterior scenes, you don't need a catwalk at all, you can also build a studio by yourself, you can have a corner, get a few lights, the background paper can be rolled up, where is there a place to put it.
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Business license, industry and commerce, electricity, land tax.
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Business license, business license.
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