Cultural tourism planning and design, what is the main purpose of cultural tourism planning and desi

As well as cultural tourism planning Lvwei Chuangjing believes that according to the notice issued by the National Tourism Administration a few days ago, the theme of China's tourism promotion next year will be determined"2012 China Happy and Healthy Tour", the propaganda slogan is:"Travel, fun, health"、"Travel happily and enjoy your health"、"Happy China Tour, Health Accompanies You"。Therefore, for the planning and design of cultural tourism products, it is necessary to consider the combination of health and so on, only around the theme year and propaganda slogans, organize and design all kinds of happy and healthy tourism activities, fully excavate and combine all kinds of happy and healthy tourism products, relying on the characteristics of resources, such as happy family, rural experience, landscape fitness, sports and fitness, hot spring recuperation and traditional Chinese medicine health care, Chinese food, Chinese martial arts and other tourism products. Therefore, cultural tourism planning and design and cultural tourism planning must be combined with the three to make a specific analysis.

With the regional differences of tourism culture as the inducement, the collision and interaction of cultures as the process, and the mutual harmony of cultures as the result, it has the characteristics of nationality, artistry, mystery, diversity, and interaction. The process of cultural tourism is the process of tourists experiencing the cultural connotation of tourism resources, which is also one of the main functions of the cultural tourism industry. As a professional tourism planning and design company, the company has followed the core values of "successful customers, successful employees" for 20 years.

The planning and design of cultural tourism is mainly to plan and design the cultural tourism area to meet the needs of tourists for tourism in the Cultural Celebration Bureau. It includes the comprehensive evaluation of tourism areas and tourism resources, market analysis, the plan of factor arrangement, as well as the tourism development plan and development plan.

The purpose of cultural tourism planning and design is to improve the attractiveness of cultural tourism, enhance the experience of cultural tourism, and realize the coordinated development of culture, tourism and economy. In the planning and design, it is necessary to consider the cultural connotation, natural environment, tourism facilities, service quality and other aspects of the scenic spot, so as to create a cultural tourism area with unique cultural charm, comfortable tourism environment and sustainable development.

Cultural tourism planning and design requires professional knowledge and skills, including cultural studies, tourism, art, marketing and other fields. It requires designers to have a deep understanding and awareness of cultural tourism, as well as the ability to think creatively, project management and other aspects.

In short, the planning and design of cultural tourism is a comprehensive work involving many aspects to be cautious, and it is an important means to promote the development of the cultural tourism industry.

Lukuan Mingying Holdings empowers the cultural tourism night tour industry.

Cultural tourism-guided characteristic small town construction model, ICON promotes tourism planning experts believe that attraction and tourist volume are the premise of doing small tourist towns.

Creation of tourism and cultural attractiveness.

To build a small town with cultural tourism guidance, the attraction of cultural tourism is the premise of sedan chair building, and the design of cultural tourism products is the key. The construction of the core attraction of small towns is first of all the core attraction building, without attraction, without attracting the core, cultural tourism small towns are all virtual.

The scale of the cultural tourism town.

In the construction of small towns for tourism and culture, the number of tourists and the length of stay of tourists are the key points, and the number of tourists is as large as the size of the town. There are 50,000 tourists who can make a small street, 100,000 tourists who can make a block, 300,000 tourists who can make a town, 500,000 tourists who can make a central town, and more than 1 million tourists who can make a city in principle. The number of tourists here is not the concept of tourists, the number of tourists in a sense means that the tourism is carried, and the transportation is a huge consumption, and the consumption brought by the number of tourists in the shirt shop constitutes the most important support for the tourist town.

The number of tourists is the premise of estimating what kind of small source town to become, how big to do and how to make a tourist town.

Cultural tourism planning and design should first know the concept of tourism product design, and examine the product from a macro perspective and aesthetics, and then carry out the next design.

First, the use of tourism resources characteristics to highlight quality.

Each tourist attraction has a specific tourist tendency, for example, Disney is dominated by children's parks, with anime characters as the main attraction, while coastal cities are dominated by "water". Therefore, in the planning of cultural tourism, it is necessary to shape tourism intentions and make full use of tourism resources to highlight the quality of cultural tourism design.

Second, make the entertainment facilities meet the characteristics of passenger flow.

No matter what kind of scenic spots, they need certain entertainment facilities, and the entertainment needs of all kinds of people are different, so if you want to attract tourists, you must analyze the characteristics of passenger flow, so that the design and planning of cultural tourism can be more in line with the design requirements and achieve the purpose of real profit.

Third, let the consumer analyze the tolerance of the bridge.

In addition to the in-depth analysis of the topography and tourism resources in the planning of cultural tourism, it is an important principle to follow in the planning and design of cultural tourism.

Hello dear dear, the cultural tourism project planning plan is as follows, first, to establish a cultural height for the tourism industry. From the perspective of the tourism industry, grasping culture is grasping the core value; From the perspective of the cultural industry, seizing tourism will seize a huge market. The principle of culture as the core value of tourism development runs through the whole process of tourism development planning, tourism project development, tourism commodity production, tourism promotion and festival planning, etc., with culture as the soul and tourism as the carrier, to create a complex production of good wild products with both tourism and cultural taste, and avoid the integrated development of culture and tourism in the disorder and low-level circulation.

Second, we must respect the internal law of industrial integration and grasp the scale of cultural and tourism integration. Respecting the internal law of industrial integration is to respect the main position of culture and tourism in the integrated development, and fully mobilize the endogenous power of active integration of the two. Instead of replacing the market dominant position of the enterprise with the first promotion, relying on the "passive integration" of "Lalang with Kaixiao".

Third, we must tap the depth of the integration of culture and tourism and create new pillar industries. Today, when we pay attention to the ecological environment and the quality of development, and promote the transformation and upgrading of the industrial structure, cultural tourism, as a smoke-free industry, should become an important pillar industry. It is necessary to further deepen the reform of the cultural and tourism system, break the disadvantages of the multiple control system formed by the separation of traditional industries, and strive for the deep integration of culture and tourism by relaxing industry restrictions and breaking down industry barriers, so as to provide a relaxed macro environment for industrial integration and enterprise development.

I will stratify this issue from the four levels of scenic spot quality, ticket price, service level and tourism experience, hoping to help you better understand.

First, the quality of scenic spots.

The quality of the attraction is a key factor in deciding whether it is worth a visit or not. Some scenic spots have lost their original appearance and character due to neglect or overdevelopment, resulting in a poor visitor experience. For example, some originally quiet mountain scenic spots, ruins or historic sites, in the process of excessive commercialization, may lose their original characteristics and become decorations, gimmicks or tourist routines.

2. Fare. Attraction ticket prices are one of the factors that tourists must consider. If the ticket price of the attraction is too high, and it is difficult for tourists to feel the value and satisfaction of the tour after purchasing the ticket, such an attraction will be considered unworthwhile.

In addition, some attractions may adopt additional fees, inflated services, etc., so that tourists will feel that they have spent money unjustly. Therefore, when choosing an attraction, tourists should not only consider the admission fee**, but also look at whether there are other costs and whether there is reliable information on ticket discounts, such as purchasing packages, combo tickets and tourist cards, so as to better control the cost of travel.

Third, the level of service.

The service level of the scenic spot is also one of the important factors for tourists to choose the scenic spot. Some scenic spots may not be planned and managed in too many aspects, resulting in low tourist service levels, imperfect public facilities and many other problems. The low level of service often has a greater impact on the travel experience of tourists, such as poor service quality of tour guides, untimely cleaning, and chaotic traffic.

When choosing an attraction, tourists should know the service level and facilities of the scenic spot in advance so as to be better prepared.

Fourth, travel experience.

The tourism experience is the ultimate criterion for judging whether a scenic spot is worth visiting, including the scenic beauty, cultural value, customs and other attractive factors of the scenic spot. If the attraction is just an artificial gimmick or just exists for commercialization, then tourists will inevitably feel disappointed and dissatisfied when visiting. Some attractions require tourists to walk a little more in the scenic area to enjoy the real beauty, and tourists need to have a positive attitude and patience to experience the scenery and culture of the scenic area.

Therefore, when choosing an attraction, tourists should not only evaluate it based on official publicity and strategy information, but also judge whether it is worth visiting based on their own personal comfort and subjective feelings.

To sum up, in order to avoid encountering unworthy attractions, tourists should understand the quality, ticket price, service level and travel experience of the attractions in advance, so as to better choose their favorite attractions and ensure the value and satisfaction of the tour.