Lei Jun admits that Xiaomi is not as good as Apple, Samsung, and Huawei, what happened to him?

Lei Jun is telling the truth.

The first point is that Xiaomi has only been established for 10 years, and its brand awareness, technology, and experience are not as good as those of other large companies。Compared with the old big companies, Huawei was established as early as 1987; Big companies such as Samsung and Apple were also established longer than Xiaomi. These large companies have been established for a long time, have more resources, and are more experienced in developing new technologies and grasping the market than Xiaomi.

For example, in the early stage, Huawei launched the Honor series to compete for the main cost-effective Xiaomi mobile phones, coupled with Huawei's brand awareness, which caused a lot of competitive pressure on Xiaomi. <>

The second point is that Xiaomi's innovative technology is not as good as other companies。Apple has an independent iOS system and processor, and Huawei's Kirin series processors are comparable to foreign Qualcomm Snapdragon processors; And Samsung has always been known as the king of Android, Samsung's technology, screen, and mobile phone texture are excellent in the Android camp. Huawei has also been investing in research and development of new technologies, not only mobile phones, but also in the communications industry; Let's take a look at Xiaomi's main cost-effective machine, which has led to people's impression that Xiaomi mobile phones have always been not high-end machines, and they will choose Xiaomi mobile phones because of insufficient budget.

In fact, it is not, Xiaomi and Redmi operate separately, Xiaomi began to take the high-end route, Redmi focuses on cost performance, but Xiaomi mobile phones still have a long way to go to change people's inherent impressions. In other aspects, Xiaomi's main attraction is its own MIUI system, and it is difficult to compare with big companies such as Huawei and Apple in other aspects. <>

The third point is that Xiaomi's sales are not as good as other large companies。The figure below is the second quarter of 2020, the global smartphone market sales ranking, only Apple** 25%, which is also amazing. <

From the table we can see that after Huawei, Samsung and Apple, it came to Xiaomi. Although Xiaomi has developed very fast in recent years, it is still not as good as these old big companies. The most important thing for a company is to make a profit, and Lei Jun has always claimed that the gross profit of Xiaomi phones does not exceed 5.

In this way, Xiaomi's mobile phone sales have not caught up with other large companies, and the profits will be much less than those of other large companies.

From the above points, it can be seen that Lei Jun seeks truth from facts and has a correct understanding of his Xiaomi company; However, as a thriving Xiaomi company in the past ten years, Lei Jun is also known as Rebus, and Xiaomi can be expected to come to the future.

Xiaomi, as the youngest top 500, is often compared with some old top 500, Lei Jun depressedly admitted, "I admit that I am not as good as them, as a 10-year-old teenager, Xiaomi has many shortcomings, but to see more shining points." This is all Lei Jun's propaganda tactics to promote and suppress. Admitting that it is not as good as them now, but leading consumers to discover more of Xiaomi's shining points.

Lei Jun also officially admitted in a speech that Xiaomi is not as good as Apple, Samsung, and Huawei, because these brands are some old brands, but Xiaomi has only been officially listed for ten years, and he still has a long way to go in the future, and there is still a lot of room for improvement, and he must learn from his predecessors.

He admitted it during Xiaomi's 10th anniversary public speech, a fact and at the same time a marketing strategy. The publicity of this 10th anniversary speech has been done very well, basically you can log in to the app to see Lei Jun's 10th anniversary speech, which attracted hundreds of millions of netizens**, admitting his own shortcomings in the speech, is a kind of generosity, and it has launched the brand of Xiaomi.

Recently, I bought a new Xiaomi mobile phone,It's really cheap on the top,And the performance of the mobile phone is particularly good,Lei Jun said that Xiaomi is not good,I think it may be because there are too many advertisements。

It shows that Xiaomi mobile phones are now more and more advanced, and the quality of Xiaomi mobile phones is getting better and better, which has been recognized by everyone, and there are more market calendar keys.

It can be seen that in the future, Xiaomi mobile phones will have a particularly big influence, and they can also change the cover file to get the likes of many people.

I am particularly supportive. I hope that China's domestic mobile phones can defeat Apple in one breath, occupy the leading position in the mobile phone industry, and win glory for the country.

In the future, the company will continue to develop high-end mobile phone products, and at the same time, it will also improve the quality of Xungao mobile phone chips, and will also improve the appearance and performance of mobile phones.

New products should be developed, there may be new breakthroughs, and it may enter the high-end market in the future.

It is very likely that the company will design new mobile phones and start a new mobile phone series in the future.

In this response, Lei Jun said that this is an achievement that can only be achieved through the joint efforts of all Xiaomi employees and rice fans. And in the future development of Xiaomi, it will also increase R&D investment, expand the size of the R&D team, and recruit more than 5,000 engineers by this year. <>

From the development of Xiaomi, it can also be seen that China's domestic mobile phone brands and companies have been constantly striving to expand their competitiveness, promote the reform and innovation of scientific and technological products, improve the creativity of China's scientific and technological products, and the cohesion of domestic brands.

Although the current national sales brand is still the first Samsung, but the gap between Xiaomi and it is only 2%, I believe that in Xiaomi's continuous research and development and innovation in the future, it will be able to break this record and become the first. Among the domestic mobile phone brands, there are more and more brands that are becoming more and more refined, stronger and stronger, and are accepted by many Chinese citizens. Many Chinese's patriotic consciousness is also getting higher and higher, from the sense of use, domestic mobile phones continue to enhance their competitiveness, the performance of mobile phones to do a good job, there will be more and more Chinese support their own brand of mobile phones.

The current Xiaomi brand mobile phones have done a good job in terms of performance, and many products have their own characteristics, such as ultra-high pixels, fast charging and other technologies, which can become a selling point to attract customers. Increasing R&D investment also means that the Xiaomi brand has its own advantages in creativity, and the expansion of the R&D team also means that the uniqueness of the mobile phone will be enhanced, and its irreplaceability will become stronger and stronger, which will also increase Xiaomi's creativity and cohesion and attract more users. The bigger and stronger Xiaomi brand does not only mean the development of this enterprise, but also means that the development of national creativity is constantly increasing.

Xiaomi enterprises have the awareness of independent research and development, enhance the creativity of domestic brands, is conducive to the development of China, and enhances China's creativity and international competitiveness. It can also drive other enterprises in China to enhance their independent innovation capabilities and have more of their own core technologies. <>

I think this is a good proof of strength, and my country's strength is constantly rising, and the economy is also developing rapidly, and this response is also confident.

Xiaomi's sales exceed Apple's, I think this is very perfect, and I think such a Xiaomi mobile phone, our domestic can exceed such a phenomenon, is really the pride of our Chinese.

In Lei Jun's response, I saw Xiaomi's progress in all aspects over the years, but we still need to continue to work hard, after all, the profit is really not high.