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OEM liquor is called OEM (Original Equipment Manufacturer, OEM production), commonly known as OEM processing in China, which is a common cooperation model and one of the effective ways to rationalize resources.
OEM in the wine industry means that the winery makes wine according to the requirements of the buying merchant, and then affixes the trademark (wine label) designed by the purchasing merchant.
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Private label wine is a finished wine that you don't have the capacity to produce or participate in the production for too long, and someone else produces it, but uses your brand.
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Private LabelThe difference between wine and regular wine is:
1. Regular liquor is also a direct brand liquor, which refers to the core brand series liquor produced by the brand enterprise and the establishment of a direct marketing company, and the marketing company sets up a team to plan, promote and sell the core brand series liquor nationwide.
2. OEM liquor is the liquor produced and promoted by some well-known enterprises or wealthy bosses with their own registered trademarks through the distilleries of the subordinate branches of brand enterprises. Or some small wineries with poor qualifications pay some fees to some big brand wine companies, which appear in the form of famous brands.
3. OEM liquor cooperates with first-line famous liquor manufacturers to sell products under their brand, and under normal circumstances, these OEM liquors basically have nothing to do with the original factory, but only have interests. Judging from the quality and market situation of OEM liquor in the past, most OEM liquor belongs to the existence of making money, that is, using the brand effect to engage in publicity, and collect the money when it is earned.
And in terms of quality, these products are not very good. As a result, many consumers who don't know the inside story have been scraped in a daze, of course, there is a real demand, but it is still a pain point for most people.
4. Well-known brand liquor companies do have a large market, but there are too many OEMs and the supply cannot be met, so only some wineries can be collected enough to meet the production needs of OEM products. Often the OEM wine pursues the form of rapid return of funds to the market, the pursuit of profit maximization, of course, the packaging of the wine is gorgeous, but the quality is more general.
5. The reason why some wines suddenly appear in the market and suddenly disappear in the market. To identify whether it is an OEM wine, as long as you pay a little attention to it. Most liquor companies have branches or departments dedicated to "OEM", Moutai and Wuliangye.
Such first-line wine companies also have special companies to help. Of course, this is also the business model of wine companies.
It is decided that some wine companies rarely operate "OEM".
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OEM refers to the production of wine by the distillery and sales to merchants, and then merchants label their own brands for sale, this kind of turbidity practice is very common in the market, for merchants, you can constantly change the producer, to ensure the quality of the wine, and the producer can also earn more profits, but profiteers will use OEM wine to sell fake wine.
What is the meaning of private label wine.
1. Introduction to meaning.
Private label wine refers to the wine that is sold after a merchant registers a brand of its own brand in China, then customizes the wine from a foreign winery, and then affixes its own brand trademark. In this process, the winery is only responsible for producing the wine, while the merchant is responsible for selling the wine.
2. Main features.
The advantage of OEM wine is that if the merchant is not satisfied with the quality of the wine, he can change the production winery at any time to ensure the quality of the wine, and most of the production wineries will get a large number of orders and can earn enough profits. The disadvantage is that the traitor will use the OEM wine to sell fake wine, which will make the image of the OEM wine in the minds of consumers worse.
3. Storage method.
In the process of preserving OEM wine, you can directly put it in the wine cabinet and keep the temperature below 10 degrees Celsius and the humidity at about 65%. If you want to keep your OEM wine for a longer period of time, you can use plastic wrap wrap around the bottle to keep the air out.
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Liquor OEM can not fail to hit the manufacturer. OEM goods must be written manufacturer, OEM is to design their own wine name, manufacturer production, business underwriting. Therefore, if the OEM product does not have a standard manufacturer's address, it generally cannot pass the product quality certification, and if it is produced, it is illegal.
There is a product quality inspection certificate; The product name, manufacturer name and address indicated in Chinese; According to the characteristics and use requirements of the product, if it is necessary to indicate the product specifications, grades, names and contents of the main ingredients contained, they shall be marked accordingly in Chinese.
Definition of OEM
In China, it is often called OEM production, OEM production, commissioned production, commissioned processing, OEM manufacturing, production outsourcing, etc. from different perspectives. Although the names are different, their essence refers to the fact that enterprises with superior brands entrust other enterprises to process and produce in order to reduce costs, shorten transportation distances, and seize the market.
And provide these manufacturers with product design parameters and technical equipment support to meet the requirements of product quality, specifications and models, etc., and the products produced are labeled with the trademark of the entrusting party.
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Summary. Legal basis: Article 770 of the Civil Code of the People's Republic of China A contract is a contract in which the contractor completes the work and delivers the work results in accordance with the requirements of the contractor, and the contractor pays remuneration.
The contract includes processing, customization, repair, copying, testing, inspection and other work. Article 771: The content of a contract generally includes terms such as the subject matter, quantity, quality, remuneration, method of contracting, provision of materials, performance period, acceptance criteria and methods, etc. Article 772: The contractor shall use its own equipment, technology and labor to complete the main work, unless otherwise agreed by the parties.
Hello, legal analysis: Is it illegal to cancel the law on red wine branding: it is not illegal.
After the permission, the OEM is legal and does not violate the auspicious law. OEM refers to the production of products and product accessories by one manufacturer according to the requirements of another manufacturer, also known as OEM production or authorized OEM production. It can be on behalf of outsourcing processing or subcontract processing.
Legal basis: Article 770 of the Civil Code of the People's Republic of China A contract is a contract in which the contractor completes the work and delivers the work results in accordance with the requirements of the contractor. The contract includes processing, customization, repair, copying, testing, inspection and other work.
Article 771: The content of a contract generally includes terms such as the subject matter, quantity, quality, remuneration, method of contracting, provision of materials, performance period, acceptance criteria and methods, etc. Article 772: The contractor shall complete the main work with its own equipment, technical skills and labor, unless otherwise agreed by the parties.
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Summary. Hello dear and happy to answer your <>
Red wine OEM is not illegal Oh OEM after permission is legal, not illegal. OEM refers to the production of products and product accessories by one manufacturer according to the requirements of another manufacturer, also known as OEM production, authorized OEM production. It can be on behalf of outsourcing processing or subcontract processing.
Is it illegal to label red wine?
Hello dear and happy to answer your <>
Red wine OEM is not illegal Oh After the permission of the loss of sail, the OEM is legal and not illegal. OEM refers to the production of products and product accessories by one manufacturer according to the requirements of another manufacturer, also known as OEM production, authorized OEM production. It can be on behalf of outsourcing processing or subcontract processing.
Article 770 of the Civil Code of the People's Republic of China provides that a contract in which the contractor completes the work in accordance with the requirements of the contractor, delivers the work results, and pays the remuneration to the contractor. The contract includes processing, customization, repair, copying, testing, inspection and other work. Article 771:The content of a contract generally includes the subject matter of the contract, the quantity, quality, and remuneration of the contractor, the method of contracting, the provision of materials, the time limit for performance, the acceptance criteria, and the method clauses.
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Summary. Pro-<>
We are glad to answer that according to Article 26 of the Law of the People's Republic of China on the Administration of Liquor Circulation, the production and operation units of alcoholic products shall not produce and operate alcoholic products on an OEM basis, so the OEM of red wine is illegal.
Is it illegal to label red wine?
According to Article 26 of the Law of the People's Republic of China on the Administration <>of Liquor Circulation, the production and operation units of wine and jujube potato products shall not be accompanied by OEM production and operation of liquor products, so it is illegal to label red wine.
Legal analysis: According to the Law of the People's Republic of China on the Administration of Liquor Circulation, Article 26 stipulates that the production and operation units of liquor products may produce and operate liquor products on an OEM basis without guessing or omitting.
This provision clearly stipulates that the production and operation units of alcoholic products shall not produce or operate alcoholic products on an OEM basis, that is, they shall not sell the morning products of another enterprise in the name of another enterprise in the name of another enterprise, that is, they shall not sell alcoholic products in the form of OEM production, so the OEM of red wine is illegal.
Article 28 of the Law of the People's Republic of China on the Administration of Liquor Circulation stipulates that the production and operation units of Jianwu liquor products shall produce and operate liquor products in accordance with laws and regulations.
In addition, it shall also comply with the provisions of the Regulations of the People's Republic of China on the Supervision and Administration of Alcohol Quality and Safety, and strictly abide by the national alcohol safety standards in the production and operation of alcoholic products to ensure the quality and safety of alcoholic products. <>
How to report such a thing.
If you find that the red wine OEM is illegal and aggressive, you can report the details of the illegal behavior to the local food and drug supervision and administration department, or call the local food and drug administration report**, provide relevant evidence of the violation, and report to the local food and drug administration. After verification, the food and drug supervision and administration department will deal with it in accordance with the law. <>
I mainly want to report the liquor seller, and if I do, will I be implicated in the responsibility of the can distillery?
It depends on whether the canister is involved in this kind of selling. If the canister is involved in selling alcohol, then it will generally be punished for taking silver. But if the canisters don't have a mountain banquet to sell alcohol, then they won't be affected. <>
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OEM wine refers to the production of products and product accessories by one manufacturer according to the requirements of another manufacturer, also known as OEM or authorized OEM production.
The original meaning of OEM is the so-called OEM, I place an order for you to produce, and then paste my brand, which is my product. Specifically, it refers to the production of products and product accessories by one manufacturer according to the requirements of another manufacturer, also known as OEM production or authorized OEM production. It can represent outsourced processing, or it can represent subcontract processing, commonly known as OEM processing.
OEM is commonly known as OEM processing. OEM production, also known as fixed-point production, commonly known as closed-year shirt OEM (production), basically means that brand producers do not directly produce products, but use their own key core technologies to be responsible for the design and development of new products and control sales channels.
The specific processing tasks of the original equipment manufacturer are entrusted to other manufacturers of the same type of products through contract ordering. After that, the ordered products will be bought out at a low price and directly affixed with their own brand trademarks.
This type of cooperation is abbreviated as OEM, and the manufacturer who undertakes the processing task is called OEM manufacturer, and the products it produces are called OEM products. It can be seen that fixed-point production belongs to the "OEM production" mode in processing, and it is the export of labor services based on commodities in the world.
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