Who knows what famous advertising designers there are? It is to design print ads, three dimensional

In addition to inspiration, the more important thing about the quality of graphic design is whether it accurately expresses the appeal point and whether it meets the needs of the business. The following is what I have compiled for you, I hope it can help you.

Print advertising, if defined from the concept of space, generally refers to the existing advertisements that convey visual information in two dimensions, both long and wide; If defined from the production method, it can be divided into three forms: printing, non-printing and optoelectronics; If defined from the place of use, it can be divided into three forms: outdoor, indoor and portable; From a design point of view, it includes copywriting, graphics, lines, colors, and arrangement. Because the message is concise and clear, print advertising can instantly capture people's hearts, so it has become one of the main expressions of Volvo creative print advertising design sections. Print advertising design requires condensed and symbolic means of expression in creation, and an excellent print advertising design has a sense of novelty full of the consciousness of the times, and has a unique expression technique and feelings in design.

The excellence of advertising design plays a key role in the accuracy of advertising visual communication information, and is an indispensable and important part of advertising activities to deepen and visualize advertising planning. The ultimate purpose of advertising is to pursue the advertising effect, and the key to the quality of the advertising effect lies in the success or failure of the advertising design. The task of modern advertising design is to clearly and accurately convey the information of goods or services through engaging artistic expressions according to the requirements of corporate marketing objectives and advertising strategies, and to establish a brand image and corporate image that is conducive to sales.

First, the concept is different. Graphic design is a concept, it is to borrow symbols, ** and words to convey ideas or information through vision, it is artistic and professional; Advertising design is a profession formed in the development of the advertising industry, which is based on the application of computing and virtual machine graphic design technology. In other words, conceptually, advertising design is a manifestation of graphic design in practical application.

Second, the purpose is different. Graphic design is a production process, the purpose of its creation is to express through the professional skills of typesetting, spine, visual art, layout and other aspects, and its final purpose is a work; The advertising design is combined with advertising ** through images, text, color, layout, graphics to express advertising elements, it has a commercial purpose, in order to attract attention. Click here for more information.

Third, the difference in the mode of transmission. Graphic design, its dissemination, is an unconscious state in society; And the advertising design has it, and from before the design comes out, it has already determined its communication channel.

Fourth, their relationship. Advertising design is developed on the basis of graphic design, which is the expression of the professionalism of graphic design; And the development of advertising design has promoted the development of graphic design, so although they have many differences, they are inseparable.

In a nutshell. All designs that exist visible and do not form a dynamic communication effect can be print advertising design; Including such as: magazines, flyers, highway billboards, store signs, work signs, and office facilities, etc.

The main characteristic of print advertising design is to express the elements of advertising such as images, text, colors, layouts, graphics, etc., combined with the use characteristics of advertising, and to achieve the purpose and intention of advertising through relevant design software on the computer.

Advertising design refers to the intermediate process from idea to production. Advertising design is a combination of five elements of advertising: theme, creativity, language, image, and foil. The ultimate purpose of advertising design is to attract attention through advertising.

Graphic design, what does print advertising design mainly do?

Print advertising design is a design made with the purpose of enhancing sales. That is, it is based on advertising and design to advertise products, brands, events, etc. The earliest advertising design was a small bulletin board on the early newspaper base hidden paper, that is, in the form of graphic design.

the process of processing some images that have been digitized with some special operations; It is a comprehensive content that integrates computer technology, digital technology and artistic creativity. It is a job or occupation, a stylistic activity with an aesthetic, usable and commemorative function.

What do you do? Mainly do these in the fighting cave hall:

1.Brand VI

Devise. 3.Packaging design.

4.Design of promotional materials such as brochures, product mobile phones, and sea trembling judgments.

5.Cultural wall design of corporate content department;

6.shop display wall;

First: advertising design, that is, the company will advertise in a variety of ** and magazines, advertisements will change regularly, it will need designers to design the content of print advertising, the company will provide products, designers need to take pictures themselves, scan and upload, and then typeset design and the like. This is the main work that needs to be done in the daily work of pin-and-seep graphic design.

Second: design and development of new products. This requires you to understand what products this company mainly makes.

Because the company will regularly recommend different ridge styles of products to customers, and the design of these first-class patterns needs designers to develop. Therefore, graphic design needs to combine the characteristics of the company's new products to do some work.

Third: it is to deal with some of the company's daily products**, customers to pass over** and so on. Including the design of the company's **advertisement**, and some logos and the like, which may be involved in daily work.

If you want to do a good job in graphic design, you need to learn a variety of first-class processing software and typesetting knowledge by yourself in the early stage. Of course, if you want to do it well, you also need to understand the products involved in the company, the current popular styles of these products, and so on.