What is the value retention rate of new energy vehicles and the residual value of used cars?

To be honest, the current value retention rate of new energy second-hand cars is very touching ......

Except for the Toyota Shuangqing series, the others do not maintain their value ......

In addition to the same influencing factors as fuel vehicles, new energy vehicles also need to consider battery loss, battery life and other ......

According to statistics, the second-hand car sales of the top 100 dealer groups have increased from an average of more than 3,700 units in 2014 to nearly 10,000 units in 2019, an increase of nearly three times, and the average replacement rate has increased from an average to more than 30% in the retail growth rate of used cars of some dealer groups.

As more and more dealer groups carry out second-hand car business, in addition to factory-certified second-hand cars, some 4S groups have also launched their own certified second-hand cars, which is a powerful means for 4S dealer groups to promote services, strengthen brands, and cultivate new profit growth points. Through hundreds of strict evaluation and testing, some vehicles are retailed after maintenance, and can implement national warranty for certified vehicles, and even provide original warranty, and the dealer group second-hand car brand has cultivated a large number of loyal consumers.

However, the second-hand car business of traditional dealer groups also faces some problems, mainly because the management mode of the group still maintains the traditional management model, there are business system data distortion, department fragmentation, especially the second-hand car business, the lack of control supporting systems and tools, and the inability to support cross-regional simultaneous operation, resulting in high operating costs, low efficiency, poor customer service experience, high attrition rate, internal management chaos and other problems.

Starting from the demands and management pain points of dealer groups, Fengche, China's leading second-hand car Internet industry chain service provider, has launched a set of one-stop solutions integrating second-hand car operation, inventory management, marketing, trading, finance and after-sales service of dealer groups. The solution covers the digitalization of second-hand car operation, inventory digitalization, marketing digitalization, transaction digitalization, management digitalization, handheld APP control, second-hand car business training and empowerment support, etc., incorporating all aspects of the second-hand car business management of the dealer group into digital management, promoting the upgrading of the group's second-hand car business management model, realizing multi-terminal, refined, intelligent and digital management, and further improving the group's management and control capabilities and comprehensive profitability. According to statistics, the second-hand car sales of the top 100 dealer groups have increased from an average of more than 3,700 units in 2014 to nearly 10,000 units in 2019, an increase of nearly three times, and the average replacement rate has increased from an average to more than 30% in the retail growth rate of used cars of some dealer groups.

The value retention rate of new energy vehicles is, many people feel that the value retention rate of new energy is very low, and some people even feel that they do not maintain value, they feel that the main reason for not maintaining value is because there are very few owners of new energy vehicles, and although they are supported by the state in terms of energy, it is not very convenient.

1. Policy support.

New energy vehicles in the use of energy is indeed cleaner than traditional cars, and has made a great contribution to environmental protection, so the state also has a great deal of strength in the support of new energy vehicle purchases, but this still does not make many people happy with the service life of new energy vehicles and his value retention rate, in the eyes of most people still feel that traditional cars are more convenient, whether from the perspective of energy supplement or form distance, will be longer than the use of new energy vehicles.

2. Environmental protection.

With the increasing environmental pollution in recent years, many countries and environmentalists have begun to pay attention to environmental protection issues. In terms of environmental protection, not only new energy vehicles need to be transformed, but also the heating in various places needs to be improved. The exhaust gas emitted by the car is very large for environmental pollution to a certain extent, and if you want to greatly reduce environmental pollution, then it is necessary to prevent and control automobile exhaust.

The main reason for automobile exhaust is that the energy problem of the car, how to use clean energy, then to a certain extent, it will greatly reduce the pollution to the environment.

The national policy is now greatly supporting new energy vehicles, in fact, new energy vehicles are also making progress, and many automobile companies also attach great importance to new energy vehicles. To a certain extent, its development prospects may bring people a better travel experience in the future, and will make greater contributions to environmental protection. But with the development of science and technology, I believe it will be recognized by many people in terms of future improvements.

The value retention rate is 46, because of the instability of the new energy industry, as well as Tesla's ups and downs, so that everyone has no reason to continue to support, mainly due to technical problems, no new progress.

The value retention rate of new energy vehicles is 70 80%, and the reason why some people feel that they do not maintain their value is because some people feel that the cost performance of new energy vehicles is not particularly high, and they will be eliminated by the times, I think such an idea is relatively one-sided.

The value retention rate can reach 70%, because many people feel that after using it for a long time, the battery life will decrease, and the energy consumption will be relatively fast, so they think that the value is not maintained.

I think that since the entry of new energy vehicles into the market in 2015, there is not much residual value of used cars.

With the introduction of new energy vehicles into Chinese households around 2015, it has been 7 years now, and now there is little residual value of second-hand cars. Now that many families have enough financial means to buy one or more cars, the second-hand new energy vehicle trading market is decreasing. Secondly, after seven years, the performance of new energy vehicles, whether it is software or hardware, has declined to a great extent.

For example, the comfort and softness of the seats in the car have not kept up with the times. The interior design of the car is very different from the current interior design concept. <>

First, after seven years of used cars, many car owners have the idea of being ashamed, thinking that it is a shame to drive such a car.

After seven years of used car driving, the journey has been long, and no matter how good the second-hand car is, there is a certain degree of damage. On the surface, there is a gap with the new car. And recently this year, with the continuous improvement of living standards, many families have been able to afford to buy new cars that are more in line with their wishes and contemporary aesthetics.

Second, the emergence of new models has a great impact on the residual value of used cars. As a result, there is not much residual value left of the used car.

With the development of society, there are more and more new models. There are new energy vehicles, diesel-electric hybrid vehicles, and gasoline-powered vehicles. Since 2015, new energy vehicles entered Chinese families, after 7 years, at that time, the models of new energy vehicles have not been able to better the universe.

Keeping up with the times. As a result, the residual value of second-hand cars has dropped again and again. <>

Third, the mileage of new energy vehicles invested in 2015 has declined, resulting in a further decline in the residual value of used cars.

Seven years have passed from the new energy vehicles put into operation in 2015 to 2022. With the continuous use of new energy vehicles, the mileage of new energy vehicles continues to decrease. In today's era, the cruising range is less than 400km.

has lost a lot of competitiveness. As a result, the second-hand car market continues to decrease, and the residual value of second-hand cars has fallen again and again.

I think that after seven years, the residual value of second-hand cars may not be much left, after all, after the new energy vehicles become second-hand cars, the depreciation is very powerful, which leads to the subsequent value is not so large.

The ** of second-hand cars is about 10,000 or 20,000 yuan, and new energy vehicles will depreciate after they are bought, and new energy vehicles are very unvaluable.

The residual value of second-hand cars has been left very little, after so many years, the elimination of the eliminated are eliminated, and people buy new energy vehicles are not particularly much!

The 5-year value retention rate of used cars is 45%, and the price of new cars is 85 in the first year, 70 in the second year, 60 in the third year, and 50 in the fourth year. Car value retention has always been an important part of the cost performance of automobiles.

The value retention rate refers to the ratio of a certain model that is being used for a period of time to sell it and the previous purchase, which depends on the performance of the car, the range of changes, reliability, accessories and the convenience of maintenance, etc., which is the embodiment of the comprehensive level of the car.

Whether it is the low ownership of new energy vehicles, the development of power battery energy storage technology, or the lack of an evaluation system for new energy second-hand vehicles, are the main reasons for the low ownership rate of new energy vehicles.

When it comes to the value retention rate, you should be able to find that the value retention rate of new energy vehicles is quite low, especially pure electric vehicles, which may be another blow to new energy vehicles.

For example, BAIC EV160, the price after subsidies is about 8-100,000 yuan, and in the second-hand car**, it can be seen that the second-hand EV160** of about 20,000 kilometers is only half of the new car.

So, what is the reason for the low value retention rate of new energy vehicles?

The value retention rate of new energy vehicles is indeed very low, and the following is the ranking of the value retention rate of independent brand pure electric vehicles in 3 years announced by the China Automobile Retention Rate Research Committee. After three years, the value retention rate is basically about 3%.

The number of new energy vehicles is low.

For any product, if you want to have a good retention rate, it is essential to have good liquidity. At present, the overall number of new energy vehicles is about 3 million, and the new energy models that are really used in the hands of consumers are estimated to be about 2 million. Compared with the annual sales of 23 million fuel vehicles, the number of new energy vehicles is too worthless.

The development of power battery energy storage technology.

In 3 years, the cruising range of pure electric vehicles is generally about 150 kilometers, and most of the new energy models on the market this year have a cruising range of more than 400 kilometers, and many can reach 500 kilometers.

The evaluation system of new energy used cars is not perfect.

Due to the lack of a certain amount of ownership, and the three-electric system of new energy vehicles is not easy to evaluate, especially the residual value (attenuation rate) of the power battery is difficult to predict, so at this stage, there is still a lack of a reasonable new energy second-hand car evaluation system.

SummaryWhether it is the low ownership of new energy vehicles, the development of power battery energy storage technology, or the lack of evaluation system for new energy second-hand cars, it is the main reason for the low ownership rate of new energy vehicles.

Why is the value retention rate of pure electric vehicles so low?

Some brands of electric vehicles have halved their residual value after a year, and they are also facing the dilemma of having no market, and the reasons are mainly as follows:

1) Pure electric vehicle technology iteration is fast.

To take the simplest example, with the increase of battery energy density, the decrease of motor energy consumption, and the improvement of electronic control efficiency, the range of electric vehicles is getting longer year by year. I have roughly sorted out the range of electric vehicles that have been on the market in the last 3 years, as follows:

It can be seen that the range of electric vehicles is increasing rapidly at a rate that is visible to the naked eye. Compared with the new car bought in 2018 and the new car in 2019, depreciation is not considered, spend a little more money and buy more than 100 kilometers of battery life, isn't it fragrant? In addition, electric vehicles are all focused on intelligent attributes, and the iteration of automotive intelligent hardware is like a mobile phone and computer, which is changing with each passing day.

2) The cost of automotive power batteries is high and the depreciation is serious.

The cost of the power battery of a pure electric vehicle accounts for almost 50% of the cost of the whole vehicle, resulting in 50% of the value of the electric vehicle depreciating faster. Moreover, the power battery has touched the most sensitive nerve of electric vehicle users - battery life.

3) Lack of evaluation system for second-hand electric vehicles.

At present, there is no complete system support for the evaluation of the residual value of second-hand electric vehicles, let alone an authoritative institution. Therefore, the location of second-hand electric vehicles makes consumers shy away from them.

In order to solve the problem of low value retention rate of second-hand electric vehicles, various manufacturers have also taken measures.

The most common practice is that the manufacturer promises to repurchase the second-hand electric vehicle in the hands of the user within a certain period of time.

Tesla: Acquired 36-37 months Model S from customers in Hong Kong at a benchmark rate of 50%-75%.

BAIC BJEV 2016 "E-new": 45%-55% of the purchase price of the car to replace the E150EV in the hands of customers in Beijing, Xpeng Motors has launched a 3-year 6% off repurchase hedging plan, compared with the current situation of 5% off repurchase in the industry, it can be said that it is full of sincerity.

Xpeng G3's three-year six-fold repurchase policy.

The three-electric system of new energy vehicles is not easy to evaluate, especially the residual value (attenuation rate) of power batteries is difficult to predict, so there is still a lack of a reasonable evaluation system for new energy second-hand cars at this stage.