How does the Internet popularization project help traditional enterprises?

The focus of the Internet+ popularization project is to support small and medium-sized enterprises with a low degree of Internet access to the Internet, strengthen communication with customers by building online platforms, and gradually improve the ecological foundation of the Internet. For traditional enterprises, it is necessary to build an Internet ecosystem. The construction of Yali Technology's enterprise Internet ecosystem is carried out under the guidance of policies, using a background to manage multiple platforms, providing big data analysis for enterprises, helping enterprises cultivate Internet talents, including software and hardware, as well as training services, and one-stop solution to the Internet needs of enterprises.

"Internet +" is not a new word, whether you add it or not, the Internet is there, and traditional enterprises can only embrace it in order to experience the great changes it brings to the enterprise.

The concept of "Internet +", Ma Huateng's understanding is that the "Internet +" strategy is to use the Internet platform, the use of information and communication technology, the Internet and all walks of life, including traditional industries, to create a new ecology in new fields.

For traditional enterprises, they should be grateful for this Internet era. The greatest value of "Internet +" is connection, which pulls enterprises and users to the same level, and enterprises and users no longer need to communicate across dimensions.

The Internet also gives enterprises and consumers the opportunity to connect more efficiently and cheaply, which avoids the loss and inefficient use of resources by traditional business societies with space as a link.

In terms of enterprise network marketing strategy, I think that a company should first pay attention to Ranhong, this strategy mainly includes the market positioning strategy and promotion strategy of enterprise network marketing, the purpose that needs to be achieved is to highlight the company's unique advantages, distinguish it from competitors, and at the same time add a good promotion strategy, so that more target customers can see our company's products.

There are 4 key points in enterprise network marketing: forward.

1. Positioning - determine the direction of enterprise network marketing, which will not change easily, and the business owner will do it personally.

2. Marketing-oriented - an important platform for enterprises to carry out network marketing, show their strength to the outside world, and make the target customer group interested in the company.

3. Promotion - the place where enterprises spend the most energy on network marketing.

4. Operation - ensure that the above three points are correct, use data to speak, and adjust the improper places in time.

The above is my humble opinion, I hope it can be helpful to you.

China's small and medium-sized enterprises Internet + national popularization project" started to bury the vertical limbs, and Yali Technology proposed the "Internet ecosystem" for the first time in the event, which attracted the attention of the participants. The focus of the "China Small and Medium-sized Enterprises Internet + National Popularization Project" is to support small and medium-sized enterprises with a low degree of Internet, especially small and medium-sized enterprises in traditional industries, to provide them with free access to the Internet, to help enterprises build their own Internet ecosystem, and to broaden the channels for enterprise development.