How to open a baby products store 5, how to open a baby products store

There is no doubt that Royal Baby is the best, the leader of the infant products franchise industry, and there is definitely nothing to say!

Royal Baby, China's loudest brand-name baby products franchise chain.

Royal Beibei is the largest in China, the most brands, the most complete and complete infant products, the best service, the only one in the contract to guarantee the lowest, and can return the franchise fee. It is the only maternal and infant products franchise company in the country that provides regional managers to conduct market research, store audit, on-site guidance and shopping guide training.

1. It is the infant products company with the most franchise stores in the country so far.

3. We can provide almost all brands of maternal and infant products on the market for you to make! Such as Pigeon, Aideli, Dr. Brown, etc., rather than just a few brands (such as brands that customers have not heard of on their own OEM production, these brands are definitely not easy to sell).

4. It is a direct shipment from the franchisee's area, not from the headquarters! If the shipment is direct from the head office. First, it leads to the arrival time of more than half a month and misses the sales season.

Second, because of the long distance, there is no way to exchange goods. Third, the freight is as much as several hundred yuan. And not about 10 quick money.

Fourth, is it convenient to replenish a little bit of goods? Otherwise, the money earned is not enough for the cost of freight!

5. The contract guarantees the minimum of all product brands provided! **If it's not the lowest, there's certainly no advantage to doing it. (If the goods are shipped from the headquarters, the minimum is certainly not guaranteed, the cost of transportation to the headquarters, the cost of the warehouse, and the cost of delivery to the store, can the minimum be guaranteed?)

Definitely impossible)

6. More than 95% of the country's Royal Baby stores are selling very well, and many of them have opened branches.

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Find a good location It is better to join a brand.

Have you opened it? I have this idea and am preparing it ...

If you plan to open a baby products store, you must plan in advance, opening a baby products store is not as simple as you think, and it is certainly not too complicated. Now to open a baby products store, you must first analyze the market, and you must have a little understanding of the baby products store and choose the address. One.

Market analysis: Because the milk powder, pacifiers, diapers, etc. in the baby products store are consumables, the circulation is very fast, and the profit of the unit product of the baby products store is generally between 5-10%, and some are less than 5%. It is definitely a product with small profits and quick turnover, and there is no great profit margin.

Therefore, it is important to cultivate a fixed consumer base. Young parents attach great importance to the upbringing of their children, and the consumption of infants and young children is consistent, and the profit margin and the durability of profits in opening a baby products store are also guaranteed to a certain extent. Two.

Location suggestion: The location of the baby store is preferably near the health care unit or in the community. Storefront:

Generally, you can choose the second or third class of the city's location, about 50 square meters of storefront, decoration equipment: only need to highlight the personality and clean and bright. If it is a community operation mode, it is necessary to conduct a thorough analysis of the consumption environment of the community, and only in this way can the income be guaranteed and the business risk reduced.

1. Local housing prices reflect the local consumption power, even if there are some potential demand projects that have not been developed, the reason may be limited by the overall local economic level and residents' purchasing power. 2. Investigate the age group of the residents in the community, including young people who have married in recent years, a family of three, how many families of three will be born, and whether the consumer group is stable. Three.

Marketing suggestions: 1. Open a baby products store and strive to be complete and new. To open a baby products store, you should first attract customers with a complete range of products, so as to avoid the trouble of going to mothers to purchase separately.

In the selection of goods, strive for new, according to some large shopping malls or customer feedback, timely upgrading. At the same time, it can also be reasonably matched with medium and high-end products according to the source of customers and age groups. 2. The grade positioning should be clear.

There are many brands of baby products in the baby products store, and we should abide by the principle of "famous products into famous stores", and choose products suitable for grades according to the positioning of the store, so as to meet the purchase mentality of consumers. 3. The service attitude should be friendly. This is a business credo that never changes.

Treat customers with services within their capabilities, such as providing customers with purchase advice, usage instructions and other precautions.

4. Do not form a conflict with the existing consumer projects in the community, open a baby products store can continue to be in a state of operation for a period of time, if the operation is good, the first mover is big, and it can lay the core position of the children's products store in the community; 5. Establish archives for infants and young children, and do a good job in after-sales service or sales follow-up according to the information recorded in the archives.

The maternal and infant industry market is booming, and more and more hope to enter the maternal and infant industry to open a maternal and infant store and open their own entrepreneurial path. However, many people have little experience in opening a store and starting a business, and they don't know how to open a mother and baby store.

1. Go it alone or join in? It depends on your own ability.

Generally speaking, there are two forms of opening a mother and baby store, either you open it alone, you can open a mother and baby store by yourself, and you have to do everything yourself and think about it alone; Either join to open a mother and baby chain store or franchise store, the franchise brand has a successful business model for you to easily apply, such as loving mother and baby can teach you to open a store by hand, from decoration, commodity display, shelf placement, product **, event planning, etc., all aspects for you to open a store The knowledge and preparation work required to do perfect.

Second, the choice of maternal and infant products brand should have a vision.

When opening a mother and baby store, inexperienced people can easily choose some brands that are not cost-effective or unpopular with consumers, which will cause a waste of resources in the mother and baby store, resulting in a backlog of goods, which directly affects the operating costs of the store. If you don't have much experience, not only do you need to know how to open a mother and baby store, but you also need to know that choosing a brand is also the key. If you choose to join Aiqin Mother and Baby, then you are very lucky, about the selection and stocking, Aiqin will think more for you, so that you can run the store without worry, will not cause a backlog of goods, and the product is popular with consumers, helping the store to create high profits.

Third, the operation of mother and child stores needs to have doorways.

If you are a novice with little experience, don't know how to open a mother and baby store, and don't know how to run a mother and baby store, then you may encounter a lot of trouble. First of all, how to carry out the store, how to manage members, how to promote goods, how to manage the inventory of goods, etc., these problems will definitely give you a headache if you have not learned.

1. First make an assessment of the general market. Analyze how large the total market is, how the growth is, the main competition comes from, and roughly frame your local market environment: investment environment (whether there are policies such as tax increases and decreases), purchasing power, urban population age structure, etc., the surrounding environment of the store, the product environment, and the environment of the franchise company.

2. Brand is very important, without brand advantage, your leverage is very limited. But the franchise fee for a good brand will be higher. The important thing is that a good brand and a strong brand will give you a lot of management support, which small brands don't have.

A good brand will help you, effectively drive your sales, and make a profit in a short period of time. 3. The grade of the product is positioned according to the consumption level of the local consumer group, and the success of the geographical location retail store is inseparable from the location. The intersection is better, and the amount is large.

4. Budget and cost control must be paid attention to to prevent the rupture of the capital chain, and all aspects must be taken into account. Set aside enough funds in case something happens.