Regarding the authenticity of Red Bull drinks, how to distinguish the authenticity of Red Bull drink

The 500ml Red Bull is a counterfeit product, and the Red Bull in the mainland ** is generally a 250ml yellow can, and there is no 500ml clinker bottle of Red Bull

**The English name of Red Bull is [Red Bull], while the English name of counterfeit Magenta Bull is generally "Hong Niu" or "Gong Niu", so pay attention when buying.

What is Red Bull

Red Bull (Red

BULL) is one of the first and well-known energy drinks in the world. In the 70s of the 20th century, Red Bull (RED

The factory of Xu Shubiao, the founder of Bull, has developed a "nourishing drink" containing water, sugar, caffeine and vitamin B, which is named "Red Bull".

Red Bull has been widely loved by Thai consumers since its launch by helping consumers stay awake and energetic during long hours of work or driving.

With the international success of Red Bull, Mr. Xu Shubiao decided to introduce Red Bull to China in order to return to his hometown, and in 1993, Mr. Xu Shubiao established Hainan Red Bull Beverage **** in his ancestral hometown of Hainan, and Red Bull entered China. In 1995, Mr. Xu Shubiao and his family and other shareholders established Red Bull Vitamin Drink **** (joint venture).

In September 2018, the operating term of the joint venture expired. In 2019, Tencel Group, together with local partners Guangzhou Yao Energy Drink Company and Pusheng Food Sales****, launched two products, Red Bull Anaeji Beverage and Red Bull Vitamin Flavor Drink, in the domestic market.

I am a staff member of the Ningbo office of Hangzhou Red Bull Beverage Company, and the 500ml Red Bull you see is of course a counterfeit product. Red Bull functional drink originated in Thailand, entered the Chinese market in December 1995, and currently has 3 filling bases in Chinese mainland (Beijing, Xianning, Haikou), with 250ml taurine fortified and 250ml original two products sold normally in Chinese mainland. Other so-called Red Bull beverage products you see on the market are purely counterfeit, please look for the Red Bull trademark when purchasing.

It's true, it's a rework. Red Bull hasn't officially announced it yet, and many places haven't hit the shelves yet, so that explains why it's so cheap.

Distinguish between the real and the fake of Red Bull drinks:

1. Look at the back cover date and stamp.

**The production date of Red Bull Beverage is coded with needle laser inkjet, which is clear and wear-resistant. Both are in 20100910 22:43 and 20120309 286U formats.

The stamps are in the style of Red Bull, and the stamps are only seen by the light at a certain angle. The fake Red Bull drink production date format is varied, with frayed and blurred handwriting and rough stamps that can be seen from any direction.

2. Fancy indirect seams.

**The indirect seams in the Red Bull drink are tight and do not rust, while the fake Red Bull has a rough interface and is easy to rust, especially when stored in the refrigerator for a period of time. As shown in the figure below, the ** Red Bull on the left is not rusty, and the fake Red Bull on the right has rusted.

3. Look at the bottle cap.

**Red Bull beverage capping technology is quite delicate, and the quality requirements are quite high. The layering of printing and burning is very obvious. To achieve this effect, the cost of making the lid is quite high, and so far no other company has succeeded in copying it. To distinguish the real from the fake, it depends on the font, trademark, steel seal, material, etc.

4. Look at the pull ring.

After the tab is opened, the tab font of the ** Red Bull on the left is clearly printed, while the tab font of the fake Red Bull on the right is blurred.

5. Look at the color and taste of the drink.

The color of Red Bull** on the left is golden and bright, clear and transparent, with a rich cream fragrance and a soft sweet and sour taste. The fake Red Bull on the right is dull in color, the cream fragrance is bland, and the sweet and sour taste is unpalatable. Through the identification of the above five aspects, you can basically identify the real and fake Red Bull drinks.

1. Look at the back cover date and stamp.

**The production date of Red Bull Drink is all needle laser coded, which is clearly visible and wear-resistant. The format is 2010091022:43 and 20120309286u. Red Bull Redbull style stamp, only from one angle to see the stamp, light visible.

Fake Red Bull production dates are available in a variety of formats, with frayed and blurred handwriting and rough stamps that can be seen from any direction.

2. Fancy indirect seams.

**Red Bull drinks have tight gaps in the middle and will not rust, while fake Red Bull has a rough interface and is easy to rust, especially if it is placed in the refrigerator for a period of time. Like the real Red Bull, the fake Red Bull has rusted.

3. Look at the seal.

**Red Bull Beverages are produced with sophisticated production processes and strict quality requirements. The layers of printing are obvious. In order to achieve such an effect, the cost of making the lid is quite high, and there is no successful imitation by other enterprises at present.

To identify authenticity, it is necessary to look at fonts, trademarks, stamps, materials, etc. The True Red Bull font is fine, and each stroke will not appear blurry and worn, while the True Red Bull font is rough and the handwriting is blurred.

Brand History:

In the 90s of the last century, with confidence in the development of the Chinese market and global strategic vision, Xu Shubiao, the founder of Thailand Tencel who was originally from Hainan, wanted to come to the mainland to build a factory alone, but because he was not familiar with the Chinese market and policies at that time, he finally returned.

It was not until he met Yan Bin, the founder of Reignwood Group, that Red Bull Beverage entered China, and based on the tacit understanding of the first generation of Chinese Red Bull entrepreneurs and the expectations of the two for the development of the motherland, Mr. Yan Bin established Red Bull Vitamin Drink **** (hereinafter referred to as Red Bull Company) to vigorously explore the Chinese market.

Red Bull has fakes. There are several ways to distinguish a real Red Bull from a fake:

1. Fancy the indirect seam.

**The indirect seams in the Red Bull drink are tight and do not rust, while the fake Red Bull has a rough interface and is easy to rust, especially when stored in the refrigerator for a period of time.

2. Look at the cap.

**The cap-making technology is quite fine, the quality requirements are high, and the printing and burning layer is obvious. Red Bull** font is fine, every word and every stroke is not blurred and worn, while fake Red Bull has a rough font and blurry strokes. In addition, the ** trademark is beautifully printed, while the fake Red Bull trademark is poorly printed, the horns and hooves are blurred, and the trademark burr is obvious.

3. Look at the pull ring.

After the tab is opened, the red bull's tab font is clearly printed, and the fake Red Bull's tab font is blurred.

4. The letters are different.

A fake Red Bull is written in English: britainbull, and the words "upgraded" are also written on the top of the English word; The other is written in English: radbaii. At first glance, the fake "Red Bull" and ** "Red Bull" are difficult to distinguish in appearance.

5. The color and smell are different.

**Red Bull drinks are darker in color and give off a stronger aroma when opened.

6. The color of the drink is different.

Red Bull is golden and bright in color, clear and transparent, while fake Red Bull is dull in color.

7. Contact the manufacturer.

Contact the manufacturer to inquire according to the production batch number and production date identified by the can; Or scan the anti-counterfeiting *** printed on the product packaging to check the authenticity.

Red Bull drinks are a popular energy drink, but there are some counterfeit Red Bull drinks on the market, so be careful when buying them.

First of all, we can start with the outer packaging, the outer packaging of real Red Bull drinks is usually clearly printed, with fine patterns and clear handwriting, while counterfeit Red Bull drinks are usually printed with blurred printing, color deviations, and unclear patterns.

Secondly, we can tell whether it is true or false by observing the information on the product label. The information on the label of genuine Red Bull drinks should be complete, clear and correct, including the production date, shelf life, ingredient list, manufacturer name, production address, etc., while counterfeit Red Bull drinks are usually labeled with incomplete information or even mislabeled.

Finally, we can tell whether it is true or false by its taste. Real Red Bull drinks have a moderate sweetness and a fresh smell and a soft taste, while fake Red Bull drinks may have a sweet or bitter taste, a strong smell and a rough taste.

In short, distinguishing between genuine and fake Red Bull drinks requires us to carefully observe the outer packaging, label information and taste to ensure that we are buying genuine Red Bull drinks, and at the same time, we must avoid health effects due to buying counterfeit Red Bull drinks.