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It reminds me of the listed companies that used to develop from roadside stalls in the countryside.
The founder is born in the 80s, and the craft: farmhouse fried rice.
Look at your positioning and then make a targeted plan for the target group.
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First of all, you need to analyze your consumer group, dig out the pain points of your consumer group, and design products that can meet the needs of your users. Use self-leading as a drainage fission tool, and lock users with a program routine that can make customers feel cheap.
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** Important, decisive competitiveness and attractiveness.
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Here are some activities you can do on the opening day of your noodle restaurant to attract customers and appear popular:
Event Collaboration: Collaborate with local community organizations, chambers of commerce, schools, etc., to hold pasta-making competitions, tasting sessions, and other activities to attract more people to participate and bring more ** and visibility to your store.
In-store layout: In terms of in-store layout, you can add special elements or styles, such as decorating characteristic walls, providing a boring and interesting cultural atmosphere and **, etc., which will attract more customers to stay in the store.
Thanksgiving and resale: For first-time customers, offer some small gifts or special offers to show your gratitude and encourage them to become loyal repeat customers.
In short, the activities that need to be done on the opening day of the noodle restaurant should have characteristics and creativity to attract customers, and at the same time, focus on the customer experience, leave a good first impression on customers, and provide them with special feelings, so as to attract them to come back and buy again.
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1.Hold ** discount events.
If you want to say what means are the most direct and effective, it is undoubtedly discounts and**, the noodle restaurant can give a lot of benefits on the opening day, such as how many likes can be reduced or reduced by the number of likes shared in the circle of friends, or the main **direct half price**, so that customers have a certain understanding of the noodle restaurant. If the taste really passes, the popularity of the noodle restaurant will skyrocket in a short period of time, and more customers will be welcomed.
2.Build your own features.
In order for a noodle restaurant to stand out from the crowd, it is important to have its own characteristics. This feature can be the decoration of the store, the service of the clerk who can be promoted to the group, or the characteristic product, as long as there is a distinctive place, it can be used as the focus to attract customers and win more popularity.
3.Formulate different**.
Nowadays, many people eat noodles and also mix other side dishes and drinks, investors can be deployed according to the needs of customers, so that customers can have more diverse choices, and virtually increase turnover and sales compared with a single store, ** is also very cost-effective.
4.Quality and service are the key.
To be popular, the most important thing is to win the recognition of customers and let them promote it spontaneously, otherwise the temporary discount will make the popularity disappear quickly. In the long run, it is far more important to gather a loyal customer than to develop new customers, so quality and service must always be insisted on, so that the popularity will increase, forming a virtuous circle.
5.Familiarize yourself with the local market.
If you want to be popular when you first open, you must investigate the local area in the early stage, understand their eating habits and tastes, and make them in a targeted manner, so that you can give full play to your own advantages more effectively, so that the noodle restaurant can hit the ground and capture the hearts of customers.
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2. Put a big turntable in the store, and then limit the time limit to a fixed time period in the store for a big turntable**, anyone can come, 100% winning, prizes include paper towels, Sprite, vouchers, etc., the prizes are not a few dollars, but people go to the restaurant at meal time, there will always be consumption;
3. People who eat noodles take photos and send them to the circle of friends or Weibo for discounts after eating, and accumulate discounts;
4. Do something interesting. You can have a noodle eating competition, put three parts of noodles in a big basin, whoever can eat this pot of noodles in one go, then in addition to the reward, also put him in the "challenge success list" on the wall; You can also launch ** activities such as "three people eat noodles and one person is free".
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2. Put a big turntable in the store, and then limit the time limit to a fixed time period in the store for a big turntable**, anyone can come, 100% winning, prizes include paper towels, Sprite, vouchers, etc., the prizes are not a few dollars, but people go to the restaurant at meal time, there will always be consumption;
3. People who eat noodles take photos and send them to the circle of friends or Weibo for discounts after eating, and accumulate discounts;
4. Do something interesting. You can have a noodle eating competition, put three parts of noodles in a big basin, whoever can eat this pot of noodles in one go, then in addition to the reward, also put him in the "challenge success list" on the wall; You can also launch ** activities such as "three people eat noodles and one person is free".
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The marketing skills of small noodle restaurants include: eating noodles to send lottery tickets, eating noodles to send side dishes, and launching a ** noodle every day.
1. Eat noodles and send lottery tickets.
Eating noodles in the store and giving a two-color ball lottery ticket, the cost of a lottery ticket is 2 yuan, and the cost of a noodle is not much. Plus 2 yuan to buy lottery tickets, the total cost of noodles does not exceed 5 yuan, a noodle retail **, at least about 9 yuan, the profit in hand is about 4 yuan, a day to sell a bowl of one or two hundred, the profit is still very considerable.
2. Eat noodles and send side dishes.
Eat noodles in the store and get a sour and hot and delicious side dish for free, the choice of this side dish depends entirely on your own preparation, the common ones are hot and sour cabbage, kimchi, pickled cucumber, capers, etc. Most of the side dishes are directly purchased in wholesale, and the purchase ** is enough for ten and a half months at about 100 yuan.
3. Launch a ** noodle every day.
In their own noodle shop, they launched a ** noodles to attract popularity, to take it seriously, in the choice of noodles, do not choose too expensive, the main green onion Yangchun noodles are only sold for 4 yuan a bowl, the profit is one yuan, and there are many people who come to eat **Yangchun noodles every day, which brings a lot of popularity.
Customers are always the parents of noodle restaurants, especially old customers, which can not only bring continuous follow-up consumption, but more importantly, bring a good reputation.
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If you can, recharge and send members, so that you can lock in a group of customers. In addition, during the peak period of dining, you can launch free soup or sweet garlic and side dishes, which are not expensive but very affordable. This will attract more customers.
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As a consumer, I think the most effective marketing technique is to have enough noodles and taste good, and eating noodles and sending side dishes, as well as specific periods or commemorative days, and even launching ** noodles during weekends are good marketing skills.
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Posting some entrepreneurial information will arouse the curiosity of many people, and using people's curiosity can attract people's attention. Today's society is an age of scarcity of attention. Here it makes full use of the circle of friends function to attract accurate customers to the circle of friends through the benefits of goods.
Then fully demonstrate your daily life and entrepreneurial experience. Turn the right customers into your own fans.
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The store is very important, and the choice of the store should be determined according to the business positioning of the noodle restaurant, and choose the most appropriate address according to the group of people you are targeting, so as to occupy a larger market as much as possible. Customers are always the parents of the noodle restaurant, especially the regular customers, they can not only bring continuous follow-up consumption, but more importantly, they can bring you a good reputation.
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If a customer eats noodles in the store, he will give a two-color ball lottery ticket, and the cost of a lottery ticket is 2 yuan, and the cost of a noodle is not much. Plus 2 yuan to buy lottery tickets, the total cost of noodles does not exceed 5 yuan, and the retail ** of a noodle, at least about 9 yuan, then the profit in hand is about 4 yuan, selling one or two hundred bowls a day, then the profit is still very considerable.
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A small noodle restaurant earns millions a month in an activity, can you understand how it is done? It only took a month for a small noodle restaurant to successfully collect more than 1 million yuan, and it was very popular, how did it work?
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1. Get 20 for 20 or 20, 30 for 30 (each coupon is worth 10 yuan), the first impression is how much you eat, and the feeling is 50% off. So the discount is strong.
2. Guests will have the desire to spend twice with the coupon.
3. Through the statistics of the ** and the distribution ratio of coupons, you can grasp the return rate of guests. In general, nearby office workers and permanent residents are the main repeat customers. Through repeated consumption, guests can better understand their taste characteristics and individual needs.
In fact, there is only one purpose of the new store ** activity, which is to attract popularity. The core content of the activity is nothing more than new store discounts, buy gifts, etc. This in itself is also a kind of propaganda.
However, whether it can leave a good impression is determined by the customer's actual consumption experience in the store: 1. How the dishes are, 2. How about the service, 3. What is the environment.
First, it's fun, and secondly, at least these customers who have come can see their traces every time they come back, and they can also show off to others, this is the first batch of customers in this store. This kind of activity is to increase the consumption experience of customers who have already arrived in the store, and the function of attracting customers is almost enough. It is possible to draw inferences.
The couple opened a small noodle restaurant with a method and recovered 3 million a month.
Maid noodle restaurant, live a noodle life.
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