Please ask the marketing master to point out how to become a marketing master

If you take it literally, the service is the same, then it seems that there is no way out of it, and it has to bleed. But, since you are the boss of the industry, are your goods better than others? That is, the total amount of money your ** merchant makes from your product is more than the total amount of money from your competitor's product?

If yes, you don't have to worry about running away.

**Most of the merchants are profit-oriented, in front of you, must be to use the opponent's advantages (such as more rebates) to pressure you in order to obtain greater profit margins. In fact, what you have to do is to find a way to build a fortress so that the cost of your ** business exit is expensive, and the suggestions are as follows:

1. Continue to expand market share, although the opponent gives the best business rebate high, but he can't sell it, and the high profit becomes a vain;

2. Reduce the operating costs of the merchants (note, not the costs), such as timely delivery, optimize the transaction procedures to improve the inventory turnover of the merchants, which will reduce the financial pressure and costs of the merchants, which is equivalent to increasing profits for them;

3. Provide preferential treatment for replacement according to the proportion of performance to reduce the burden on the first-class merchants who cause the backlog;

4. Jointly organize market activities to bring them new customers.

In the end, the smart business is looking at the long-term benefits and the absolute value of interests, if you can do better than your competitors in the above 4 points, the business has no reason to leave you.

Finally, I would like to add that what is recommended is the overall strategy of the company, not only the issue of channel management and development, but also the review at the senior level of the company, whether there is room for improvement.

The key is profit.

What kind of benefits will it bring to him from working with you for a long time?

It's up to you to find out for yourself according to the actual situation.

Generally speaking, deduction points are only one aspect, the stability of quality, the timeliness of service, and the impact of big brands on consumers can all be factors.

If it doesn't work, you can import competition, and if someone else does it, what losses will it bring him, etc.

You can make him understand that although your rebate is lower than the other party, the merchant can get more sales and more profits because of your products. If you can do this, he will inevitably ** your product, and as a businessman, he will definitely pursue the maximization of profits.

I think you'll have to look into the actual issues before you make a decision.

It may be that the ** business is taking advantage of the lack of information between you and the competitor, so you have to be cautious.

In addition, since you are the boss in the regional market, you should have enough speaking ability, and you can negotiate sales (the argument may be that you are lower than your competitors, but the overall argument is bigger than them, because your product sales are large).

**Business is actually just complaining, as long as you give enough non-rebate advantages, such as improving service quality, service model, etc., I don't think **business will not be compared.

Because it's not comparable anymore.

To become a marketing master, you need to have professional marketing knowledge, to become a master in a certain field, it is difficult to do without some professional knowledge, especially as a marketing field, you need to master more knowledge and skills.

To become a marketing master, you need: read more, learn more, on the one hand, you can accumulate more knowledge and skills, on the other hand, you can broaden your horizons and get more inspiration, marketing needs creativity and innovation, reading can help us get more inspiration.

To become a marketing master, you need to participate in more practice, go to the front line of marketing to work, to see what kind of state the market is, to ask customers what kind of feelings and needs. Practice brings true knowledge, and practice can also train masters.

To become a marketing master, you need to make friends with more marketing experts, whether it is experts and scholars, entrepreneurs or front-line technicians, all of them are the scope of our friendship. This will allow us to gain more marketing experience and get more valuable advice.

To become a marketing master, you need to be able to think and solve problems from the perspective of customers. Therefore, to become a marketing master, you still need to have a certain way of thinking and pattern.

To be a marketing master, you need to be able to build a team and train everyone on the team to become a talented and capable marketer. A true marketing master must not only be strong in his own ability, but also in the ability of his team members.

To become a marketing master, you need to maintain a good attitude, maintain a state of progress, and maintain a studious spirit. There is no eternal master in any field, only a good attitude, a good state and a good spirit forever. To become a marketing master, you also need to have such a mentality, state and spirit.