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When you talk about the consultation rate, it should be the conversion rate of impressions and clicks.
First click if it is not enough, 1. Add keywords, modify the keyword matching method, and the key keywords can try broad or phrase matching and then cooperate with negative keywords. 2. Increase the number of creative items and the quality of ideas. This is quite important.
Then increase the impression, and the impression will increase at the same time, and the click will increase.
If it is time or consumption control, then from these two aspects to adjust, the early stage can be boldly released to obtain strong data for the later adjustment of bidding, and then fine-tune based on this analysis data.
And then if you show enough, why do so many people click but basically don't stay, click on and then close without consulting? There are probably three reasons for not consulting:1
The promotion page is not appealing enough. The art is not good, the design is not good. 2.
The page copy is not clear. I don't have any interest in consulting. 3.
The web page opens slowly, and your promotion page can't be opened in 1-3 seconds with a blow, and customers won't consult.
We are the team of 98 Worldcom online media specializing in bidding promotion, account opening and bidding price adjustment. If you have anything you want to ask, you can ask us, nothing else, don't think too much, just share and communicate.
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Specific analysis of specific problems, if the display is high, the click is high, but there is less consultation, it is not done well, and it cannot attract people to consult. . .
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You should count what are your consulting words every day, which ones are high clicks but there is no consultation, improve the ranking quality of consultation words, etc., and reduce which ones have high clicks but do not bring conversion. Promote the most important post-data analysis, so daily data tracking is a must. Hope it helps, hope!
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Promotion can help businesses get a lot of traffic in a short period of time, which can increase the number of people and visits. By setting keywords and bids, businesses can increase traffic by displaying ads at the top or right of the search results page to attract clicks. This is a very effective way for businesses that have just been established or need to be promoted quickly.
As more and more companies join the promotion, the competition becomes more and more fierce. Bids for some popular keywords are already very high, making it unaffordable for some small businesses or those just starting out. In addition, due to some unhealthy competitive behaviors, such as malicious clicks and malicious bidding, etc., it will also have a certain impact on the advertising effect.
Overall, promotion is a very effective way for the marketing promotion of enterprises. It can help businesses quickly get traffic and increase brand awareness, while also optimizing advertising strategies and improving advertising effectiveness and ROI through data analysis. However, when promoting, enterprises also need to pay attention to the questions of fierce competition and unhealthy competition, so as not to affect the advertising effect and return on investment.
Overall, promotion is a very effective way for the marketing promotion of enterprises. It can help businesses quickly get traffic and increase brand awareness, while also optimizing advertising strategies and improving advertising effectiveness and ROI through data analysis. However, when promoting, companies also need to pay attention to the problem of fierce competition and unhealthy competition, so as not to affect the advertising effect and return on investment.
Promotion can be accurately placed according to the user's search keywords and geographical location, so as to improve the click-through rate and conversion rate of the advertisement. Enterprises can choose appropriate keywords and regions according to their own needs and target audiences, and carry out targeted advertising. This avoids ad waste and improves ad effectiveness and ROI.
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1. The same industry can establish a plan, and there should be no more than 15 words in a promotion unit, and creativity needs to work hard; You can also set a budget or choose a time to deliver, which is just one of the two recommendations.
2. If we are targeting a place to advertise, then we should choose a "region" to advertise.
3. Matching method, if it is for general small and medium-sized enterprises, we can choose the matching method as "phrase".
4. Keywords should be selected well, if you have not been exposed to network marketing, we don't know which keywords are good at conversion, then we can use "keywords and lead" to check and build ridge inquiry.
If you still want to further improve the conversion, then we can also optimize by querying the words with a high number of inquiries and a relatively high number of retention, or you can directly optimize by establishing a unit corresponding to a keyword to improve the competition of keywords; Finally, remind everyone that the opening speed of ** is very important, generally not more than 5s at most.
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BGSEM suggests: Carry out SEM custody and account optimization, and increase the number of consultations in several aspects, such as the optimization of promotion accounts, the optimization of consulting conversion, the optimization of traffic monitoring, and the comprehensive data analysis.
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Pay attention to the post when you go to the post to start it.,And know.,You have to do it too.,But the big uproar is that you don't want to advertise directly.,Or someone else will post you.,Air raids seem like you have to use them too,
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Promotion is a long-term and effective process, and the key is to convert the number of visits to the screen name into orders on the basis of our best results! The increase in the number of orders lies in: whether the bend rules must be set, whether the layout is reasonable, whether the opening speed is fast, whether the description of the product is in place, whether the keywords and creativity of the promotion can reflect your company's marketing concept, and whether the rough Zen network management responsible for the promotion of your company is professional, which will affect the final order volume!
So the direction you are considering should not be the increase in the number of inquiries, but the final order volume!
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In fact, promotion is the same as a salesman we recruited, just arrived at the company to let people have performance immediately, it is not impossible, we should give people time.
To do a good job in the promotion of the sedan car, the first is the speed of opening, and the things that customers need to check the mountain can be easily found on our website. The content on our ** must be complete. The chances of this will be greater.
I've seen NBA stars teach basketball, and it says that you start from the front, you start from the front, you start from under the basket, and then you move back and practice again when you've shot enough, all the way to near the three-point line. Practice about 50 per point every day, mainly to strengthen the stability of shooting. This is the most important thing.
Search promotion is a pay-per-performance form of online promotion and is part of promotion. Every day, netizens conduct hundreds of millions of searches, and some of the search terms clearly express a certain business intention, that is, they want to buy a certain product, find a provider that provides a certain service, or want to know about the product or service. At the same time, businesses that offer these products and services are also looking for potential customers. >>>More
You go find a ** similar to you, and then it's not too big or too small. Go to the site and see if he's backlinking.
The car will remind you].
Search engines are mainly the difference between quality and quantity, and the same is true for promotion and optimization services, because the market share of 360 search is smaller than that of search, there is a gap in search volume. Moreover, due to the inconsistency of the algorithms of search engines, the quality of content presentation is also uneven, and there is also a certain gap in the overall quality of 360 search. >>>More
How to put it, this has to be considered in many aspects. Look at what industry your product is in and so on. At present, there are more people who use it in China. >>>More