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After a month, Gao Jiesi once again responded to "sanitary napkins have insect eggs", what impact does this matter have on the company's reputation? <>
In the first place, there are a lot of consumers who must be very angry because they buy the company's products, but the company's products have these problems, and these problems are related to their own health interests. So after a month, the company also responded to this incident, but this incident must have an impact on the company's reputation. <>
There must be a lot of consumers who will not buy this company's products anymore, in this case, the company's profits will be greatly improved, and no one will buy his things. In this case, the impact on the company is still relatively large, especially when this kind of problem occurs, just imagine, if you are a consumer, and then you buy sanitary napkins with some insect eggs, what will your mood be. <>
There are certainly many consumers who want to appeal, because it is all about their health. In case they get sick because of these products, the company must be responsible. Secondly, if you are a company, then I think word-of-mouth is still very important, and if you want to gain a foothold in this market, then you can only build up your word-of-mouth.
As long as your product is good and has a good reputation, you won't have to worry about no repeat customers.
But if you have a quality problem, then your whole company may face a big crisis, and it may even go out of business. So it can be seen that the impact of this matter on this company is still quite large, and now there are many people around me who are also lightning protection, this brand of sanitary napkins, after all, this is all about their own health problems. Finally, I think that if you are in business, then you have to do a good job in your own quality, first of all, you have to be honest and make your own products well, so that more and more people will come to buy.
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This will reduce the popularity of the product, and will also affect the company's reputation problems, will also affect the company's reputation problems, will also affect the product's best problems, and will also make the company's ** decline.
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The company's reputation is about to decline, because this situation of Gaojiesi is a particularly bad situation, which is harmful to people's health, and there may be no customers in the future.
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The impact is very large, it will affect the sales of sanitary napkins, and it will also affect their reputation, and many people will not choose this kind of sanitary napkins anymore.
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It is difficult for consumers to trust this brand anymore, because the brand has had a series of accidents, which has caused a great psychological shadow and the possibility of threatening their health. The reason why any brand can be called a brand later is because its products are trustworthy to consumers, can protect the rights and interests of consumers in terms of quality, and can be shaped into a brand. Therefore, when there is a problem with the brand and the rights and interests of consumers are not protected, many consumers will no longer choose to trust the brand.
The audience of the product is mainly girls, but girls are generally less bold and afraid of insects. If eggs were on Kotex products, then I believe that most girls would not consider buying Kotex products. Moreover, the products produced by KOTEX are mainly sanitary napkins, which will be in close contact with the privacy of girls during use.
If the sanitary napkin is not clean and safe enough, it is possible to infect the female ** disease. If consumers are not willing to buy Kotex's products, Kotex will go out of business sooner or later.
Because a Kotex paragraph was involved in an advertising controversy, about a man using a Kotex-branded bathroom as an eye mask, rag and floor mat. At the time of its release, there was a lot of controversy, especially for female consumers, who found it very uncomfortable. In this regard, Kotex stood up for the first time and publicly apologized to consumers, saying that this was an advertisement released by the first merchant and had not been reviewed by the brand owner.
At the same time, the case of "Kotex sanitary napkins found eggs" continued to ferment, causing consumers to attach great importance to it. The brand owner did not respond to this, only apologized for the advertising dispute. Most sanitary napkin products on the market are white, so it is easy to see if there is dirt on the sanitary napkin.
But what we didn't expect was that there would be eggs in the sanitary napkins produced by the famous brand KOTEX. And there is more than one person who has found eggs on sanitary napkins in Kotex. On social platforms, many netizens ** the eggs on the kotex sanitary napkins they bought.
Therefore, it can be concluded that the appearance of eggs on Kotex sanitary napkins is not an accident and is not the result of improper storage by consumers.
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At present, the matter is still under investigation, and the staff said that the relevant samples will be examined, and the test results will also be made public, and consumers want to get a fair and just explanation.
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The consumer withdrew the complaint because the consumer did not provide sanitary napkins with eggs and the authorities did not find samples with eggs.
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