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For example, you have to be like Mr. Li's beef noodle king: it has a long history and is trusted by consumers - Mr. Li's beef noodle king has been with the people for 40 years; Large scale - Mr. Li has opened more than 800 restaurants in 23 provinces, 4 municipalities and more than 100 cities across the country, with a total business area of 250,000 square meters and more than 15,000 employees. It has a great social impact and has been widely recognized by the industry - in recent years, it has won more than 68 honorary awards, so that it can be regarded as a successful enterprise.
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Haidilao is the same, and it has a good reputation.
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1. Resource arrangement.
It is necessary to run a catering enterprise well, make full use of resources, and use human resources. There are a few chefs in the hotel, but it is just that there are chef resources in this store. What we need to solve is how to make good use of resources.
Resource integration is the right way to operate. It can achieve twice the result with half the effort.
Although the catering business is a good choice to make money, there are many brands in the market and the competition is fierce, so when doing a catering business, you must follow the above five points. to help you succeed in winning wealth.
2. The combination of money and business.
The so-called money quotient refers to the talent to make money, including inspiration, ideas, ideas, and strong will. The so-called business quotient refers to the talent to be good at dealing with various complex matters, including the ability to discover problems, the ability to organize complex things, and the firm will to deal with chaos without panic. These two quotients complement each other and are indispensable.
3. Fame. The shop is not famous, and there is no way to talk about it. New customers from other places, I don't know which restaurant is excellent, and they only go to fame; Most of the local old customers invite wine, and they also go to fame. Therefore, fame is very important, it is a symbol of the brand.
4. Integrity. If a businessman only values the small profits in front of him and does not have a long-term development vision, then he will be smart and fool customers, no matter how good he is, he will eventually lift a stone and shoot himself in the foot. Doing business is like being a man, speaking of the city's letters, friends all over the world, no integrity, new and old customers betray their relatives.
Catering to win, integrity first.
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Add product features!! Improve product features.
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Ingredients for the success of a restaurant operation.
If an excellent catering franchise enterprise wants to achieve better development in market competition, it must always maintain certain advantages, which are the necessary advantages of enterprise competition and the fundamental need for enterprise development. Necessary elements for the success of the restaurant franchise chain:
Clause. First, product specialization. Big brands are to let consumers remember the brand first, and then slowly get familiar with the characteristics; Small brands are about letting consumers remember the characteristics first, and then slowly remember the brand.
Clause. 2. Fast food branding. Brand building is not only effective for manufacturing enterprises, but also for chain enterprises, it is also necessary to build their own brands.
Clause. 3. Brand culture. For a catering franchise enterprise, operating products not only requires good product quality, but also a cultural undertaking. Chain stores should seriously think about what kind of cultural connotation their products can convey to customers.
When developing products, it is not enough to consider the subjectivity of customer groups, products, brands and the forward-looking market, but also to give products a certain cultural connotation.
Clause. Fourth, the standardization of operations. Whether the catering franchise enterprise can be standardized is a decisive factor in whether it can become bigger. This must solve the problem of chefs, only to achieve a permanent guarantee of product quality, and to be able to adapt to the market, in order to continue to move forward and grow.
Clause. Fifth, the distribution of the global situation. Seizing the commanding heights is "seeking momentum"; The layout of the market is "planning".
Clause. 6. Expansion capitalization. Catering franchise enterprises to become stronger and bigger, if only rely on their own strength, often slow, and easy to lose market opportunities. Harnessing the power of capital to get ahead of speed is a viable approach.
Clause. Seventh, the standing of talents. In the final analysis, whether it is the number of franchised enterprises to expand their stores or the introduction of capital, the final competition still lies in the competition of talents. Whether it can provide sufficient and high-quality talents is a problem that must be seriously considered in the rapid expansion of chain enterprises.
The success of the catering franchise operation is inseparable from the preparation of all aspects of the catering chain enterprise, and only when it is fully prepared can it win. I recommend a better catering brand to carry a basket, more information you need to know** are available, I have checked, all are true, you can find out.
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