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1.Distinguish the value of your gifts.
First of all, a newcomer scores a clear value of gifts, some anchors just started live broadcasting, and some fans sent a bunch of cheap gifts, very happy, a strong thanks, but these gifts may be less than 10 yuan in total, but at the same time, some fans gave a gift, but the value is more than 50 yuan, she was indifferent, as if she didn't see it, it hurt the fans' hearts.
The role of understanding the value of gifts is to react accordingly when fans give gifts of corresponding value, and when thanking fans, it is difficult to use exaggerated expressions to say his name out loud, so that fans can find their own sense of existence, which is very important!
2.Learn to make gestures.
Learn to have a different expression or gesture of thanks, such as clenching your fists, making gestures of love, such as when you don't speak while singing, but you must make gestures, or say thank you in the gap between songs, and be sure to let fans know that you see the gift he gave!
3.Build a fan base.
Building a fan base is important for newcomers.
The first is interaction, usually chatting and communicating with fans in the group, and narrowing the distance with fans.
The second is for live broadcast reminders, because some fans may not watch live broadcasts all the time, and some platforms do not have reminders when they broadcast live. Shout in the group at the start of the broadcast to let fans know that they are coming to cheer.
4.Observe fan cars.
Some platform fans enter the room with special effects, different cars will be displayed, a good car can see the amount of money recharged by fans, whether it is often a gift, when you understand, you will know the other.
5.Talent combined with chat.
The anchor can only sing and can't survive, but the anchor who can chat must be good, the best one who can sing and chat, don't treat your live broadcast as a personal concert, no one will listen to it for an hour, the communication with fans, and the idea of enlivening the atmosphere of the live broadcast room is the key to improving popularity.
6.Stay in top shape at all times.
When live broadcasting, you must always present yourself in front of your fans in the best mental state, and don't slack off. If one day your ** image is not good, and it happens to be seen by fans, your perfect image in his heart will be shattered.
Also, don't bring negative emotions in real life to the live broadcast, because your emotions can easily affect others, and the atmosphere of the room will not be hot! There is also the need to stay in good condition when there is no one in the room, because some fans are used to not landing their accounts or running around with a small account, and only when they see their favorite anchors log in to the room with a large number.
7.Know the fan level, but don't treat it differently.
For small fans and big fans are treated equally.
Some anchors are extremely enthusiastic when they see a high-level account, which is what all anchors do, but big fans also start with small fans, and you can't be sure if the little fans who come to your room today will become the future tyrants or big brothers of the platform.
If a fan likes you when he starts playing, and he is a local tyrant financier, then you are a super lucky person, and many financiers support a streamer from the beginning to the end.
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Hello, prepare in time what you need to do before the live broadcast, prepare the things you want to use, and in the end, you can use some technology or language to attract fans, and then use clips to cut some, but don't reduce those bad **, such as those fake foods that the big stomach eats on the air.
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Be sure to study speaking skills and some product-related knowledge.
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Here's how to be a streamer for newbies:1. The anchor should create a personality.
The first and most important step for a new anchor is to find your own anchor persona. Only find your own route and determine what kind of anchor you are, whether it is an entertainment anchor, a talent anchor, a beauty anchor or a delivery anchor. Even if it is an anchor with goods in the live broadcast room, it is necessary to create your own personality.
Just like Han Shu and his wife, who suddenly became popular some time ago, their current anchor characters are couples, and a large number of people pour into Han Shu's live broadcast room every day, just to watch the interaction between them.
2. The anchor should set goals.
Many companies will set goals for their anchors, such as 100 hours of live broadcast per month, 1 million GMV this month, and so on. This is the right thing to do, and it's not just about setting goals for each month, but also about each week, every day, and the more precise the better. In this way, the anchor will know what to do and what kind of task to complete.
3. The anchor should improve his business ability.
Such as appearance, talent, and eloquence. The streamer must choose one to optimize. If it's a talent anchor, and the main talent is singing, does it have to be able to sing all the popular songs on the market now?
Otherwise, wouldn't it be embarrassing for the audience to cue and sing "Honey Snow Ice City Sweet Honey" in the live broadcast room, and they haven't even heard it.
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In my experience, if you want to be expressive during live broadcasting, you have to be relaxed and not nervous at all. You can switch between different expressions to express your mood and thoughts, but you can't be in a negative mood during the live stream.
If you're really nervous, try distracting yourself by playing or humming, waving your arms, and interacting with everyone. If you can sing or dance yourself, that's even better, plus. If you don't know how to dance, you can choose some very simple rhythmic moves, remember to be generous.
Even if the action is simple, you don't have stage fright, and you can still control the atmosphere in the live broadcast room.
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Live streamers are very popular now, but it's really hard to do a good job. First of all, the landlord said that he has no talent, and it doesn't hurt to have no talent, you can consider the direction of the talk show, mainly chatting, but the content of the chat should have its own characteristics, think about what style you want to go, funny, aesthetic or other, you need to find out and experience it yourself. Secondly, the appearance is average, and the existing anchors are all relatively good-looking, so your so-called appearance may generally be your own outstanding feature, this is the difference between you and others, and it does not necessarily depend on appearance, you have to explore the difference between yourself and others, and find your own highlights.
Finally, I want to say that content is king, and the live broadcast content must be planned, preferably with personal characteristics, so as to attract fans who are suitable for you and like yourself.
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Summary. 2. Find your own positioning.
After a preliminary understanding of the current situation of this industry, and confirm that you insist on doing it, then you can find your own positioning.
The key factor in the high competition in the live broadcast industry is that the content is seriously homogeneous. At first glance, they are all playing games, singing, and dancing, and I don't know which one is better, except for a little difference in the face. Therefore, looking for one's own positioning is to stand out, find one's own advantages and characteristics to make use of one's own, and make oneself stand out from the crowd.
To be an anchor is to work hard and make efforts, if you choose the field and development direction randomly, then you will do it very painfully, which is not conducive to persistence and development. Many anchors say that they are physically and mentally exhausted and not as happy as they were at the beginning, which is the reason, because they are not doing themselves, but playing others.
How to be a streamer.
Step 1: Preliminary understanding of the current situation of the industry, everyone must know the truth that knowing oneself and knowing the other is invincible, but 70% of the friends who are really anchors do not understand the current situation of the industry, and 70% of them are patted on the head, "I want to be an anchor!" As soon as the slogan was shouted, the **app went, this really doesn't work!
Step 1: Preliminary understanding of the current situation of the industry, knowing that the other side will not be defeated, but 70% of the friends who are really anchors do not understand the current situation of the industry, and 70% of them are patting their heads, "I want to be an anchor!" As soon as the slogan was shouted, the **app went, this really doesn't work!
So we must first understand the current situation of the industry.
2. Find your own positioningAfter initially understanding the current situation of this industry, and confirming that you insist on doing it, then you can find your own positioning. The key factor in the high competition in the live broadcast industry is that the content is seriously homogeneous. At first glance, they are all playing games, singing, and dancing, and I don't know which one is better, except for a little difference in the face.
Therefore, looking for one's own positioning is to stand out, find one's own advantages and characteristics to make use of one's own, and make oneself stand out from the crowd. To be an anchor is to work hard and make efforts, if you choose the field and development direction randomly, then you will do it very painfully, which is not conducive to persistence and development. Many anchors say that they are physically and mentally exhausted and not as happy as they were at the beginning, which is the reason, because they are not doing themselves, but playing others.
3. Find a suitable platformDifferent platforms have different development directions, such as Douyu and Huya, which are mainly games.
Step 4: Buy live broadcast equipment and learn the live broadcast tutorial for newcomers Step 5: As long as you don't do too badly when you join the trade union, there will be anchor operators in the live broadcast room to pull you in.
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If you want to be an anchor, you must first have a conspicuous ID, as well as specialties and personal image problems. Doing this is one step closer to your anchor dream, and the rest needs to be persistent.
1. A conspicuous ID
If you are broadcasting League of Legends live, you will meet many players every day during the daily rank, and at this time the role of ID will be shown, and when you are very C or very pit, you will attract some people to your live broadcast room to increase your popularity. If you are a high-end live broadcaster, and you crash into other big anchors during the live broadcast, you pit or c, or pit or c on the opposite side will also attract others to your live broadcast room, and the purpose of attracting popularity has been achieved.
2. Specialties
There are many anchors who have their own specialties, such as the Northeast giant quail that can sing, the frog can b-box, etc., and often use their own specialties to show their audience, which will make them more fans.
3. Personal image issues
Personal image and appearance are the first level, if the appearance is high, this is a selling point, and it is very popular. At the same time, their three views must be positive and cannot violate relevant regulations, and their emotional intelligence must be high. In this way, you can get along well with the barrage audience, try not to show off your personality, and keep your true self.
Although the character design is a great help to become famous, once it is picked up in the later stage, the reputation will be miserable, and it will also harm yourself.
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The threshold for being an anchor is very low, as long as you have a computer or mobile phone with Internet access, you can start broadcasting.
There are also a range of platforms online where you can sign up and quickly become a streamer on that platform. But if you can really become popular, it is difficult to take live broadcast as your own career. First of all, when netizens watch the live broadcast, the first thing they look at is their appearance, and their first impression of a person is whether the person is good-looking or ugly.
Appearance is very important, and if you don't have enough appearance, you can rely on makeup and filters to make up.
However, in addition to appearance, if you have real skills, are a god in some games, or have singing talents, talents, and can speak, the live broadcast content is humorous and funny, and you can also attract a lot of fans. If you don't know any of the above points, you can try to find the direction and positioning of your live content, stand out from the crowd in the same live content, and find another way to attract the attention of online game fans.
What the anchor needs:
1. Image temperament: Now is an era of looking at faces, and sometimes image determines the number of fans, which affects income.
3. Communication skills: This is a very important point, which is directly related to the income of the anchor, and the anchor must be able to clearly express his meaning to fans.
4. Body language: Appropriate body language can help to further distance you from tourists, including smiles, gestures, micro-expressions, etc.
One: Are your tools adequate?
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