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Now they are all pursuing health. Personally, I think it's very popular.
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Find a well-known program on a TV station for public welfare promotion, and sell it at a slightly lower **.
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In recent years, there have been many agricultural products across the country "difficult to sell and expensive" phenomenon, the first agricultural products have been affecting everyone's heart, false and exaggerated, I think the state should vigorously support.
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I think these can contact some relevant cities and some relevant departments to reflect the situation at the time, about some of the purchase methods of agricultural products, and another is to ask if there are relatives in the countryside who know them, and then he asks them to help, because after all, there are still more products in the countryside.
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Broaden your sales channels. The traditional form of sales is generally market sales, with the rise of the Internet, farmers can open **, look for e-commerce cooperation, circle of friends sales, etc., so that agricultural products can be sold widely.
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I think it's good to go to the countryside to support them, and then let agricultural products go into supermarkets, into every city, and into every country.
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Establish a unified distribution channel for farmers to supply. The cost of each link is disclosed, the income and expenditure are disclosed, and only a part of the profit is retained as the capital for business development.
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You can solve the problem at the root, or go to the market to investigate the problem, so that the problem can be solved more thoroughly.
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A few years ago, there was a state that no one wanted cabbage for seven cents a pound and watermelon for two cents and two pounds. At the end of the day, it's all about traffic. Some agricultural products are produced and cannot be sold.
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** Proposed relevant policies, set up the Shanghai "Window of Agriculture" project, opened exhibition halls, exhibited and sold agricultural products, and helped farmers who lack basic market analysis ability, insufficient information and no scientific basis for planting projects, so that they can learn more.
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Establish agricultural products fairs, focus on export agricultural products, build an e-commerce platform, pay attention to brand scientific marketing of agricultural products, and publicize more.
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You can vigorously promote the benefits of agricultural products online and develop specialized subscriptions**, and then start creating healthy agricultural products.
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There are two completely different solutions that people can take, the first solution is that major online shopping apps can establish channels or live streaming methods that are exclusive to the sale and purchase of agricultural products. The second solution is to increase the community** so that consumers can enjoy more discounts on groceries.
With the steady development of all walks of life, the sales of agricultural products have also become the focus of many consumers. On the one hand, it is because people often come into contact with agricultural products, such as vegetables and fruits, in the course of their lives. On the other hand, there are two major problems in real life: it is very difficult for farmers to sell agricultural products, but consumers often buy very expensive agricultural products.
In this way, it is important to solve the problem in a reasonable way.
After New Oriental faced industrial transformation, Yu Minhong, the manager of the platform, began to complete the delivery of agricultural products through live broadcasts. In fact, major e-commerce sales apps can provide farmers with a good sales platform. When the anchor in the live broadcast room introduces related products, the platform can support them according to different traffic.
To a large extent, the sales of agricultural products will be increased, and consumers will not buy higher agricultural products.
From farmers to consumers, it is generally necessary to go through multiple middlemen and retailers, which will inevitably make the cost of selling agricultural products higher and higher. Now that we've found the key to solving the problem, let's start with the key questions. We can appropriately reduce the link of agricultural products from farmers to consumers, and to a large extent ensure the normal sale of agricultural products.
In fact, major platforms and relevant departments are expanding the sales of agricultural products through multiple channels, so that consumers can buy with confidence and farmers do not have to worry about unsalable products. To a large extent, consumers can buy higher agricultural products, and the platform can also get more user support.
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When selling, you should choose direct purchase and direct sales channels, so that all the backlog of agricultural products can be sold, or you can organize special personnel in the city to buy agricultural products, or you can sell them online, which can also reduce the best and make it easier to sell.
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The relevant channels of direct purchase and direct sales should be unblocked, so that the backlog of agricultural products can be sold as soon as possible, and then some stranded special agricultural products can also be turned into a series of explosive products, or they can also be recommended in the circle of friends.
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You can sell products by opening a live broadcast, you can also sell products to supermarkets, you can also sell products to farmers' markets, you can also hang products on the Internet, or you can sell products in bulk to others.
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Foreword: Food is the foundation of a country, and farmers produce crops to make great contributions to the food and clothing of the people of the country. In the news reports, you can often see that there are many farmers who can't sell the crops they plant, and eventually rot in the ground, farmers feel very sad, why can't the products grown by farmers sell?
First, the agricultural products rot in the ground, as a farmer planting crops is his main economy for a year, and the crops produced are not able to successfully flow into the market and sell, which will bring huge losses to farmers, and the subsequent farmers' family income and production and consumption will be hindered. Why didn't agricultural products that were supposed to go to the consumer market succeed in entering the market?
Second, the traffic in the countryside is blocked, and all roads lead to Rome, and if you want to get rich first, you must first build roads. This is true for any country, but in many rural areas in China, transportation is still very inconvenient, and farmers grow crops in remote villages, because of the lack of transportation, no one comes to buy them. In addition, most of the elderly in the village have inconvenient legs and feet, so there is no way to contact the sales channels of the products, which eventually leads to the phenomenon that farmers produce many kinds of crops that rot in the ground but no one cares.
Third, the agricultural products are low, because most of the crops produced by farmers are to meet the basic living needs of residents, therefore, the crops planted are very low cost. The crops that farmers have worked hard to grow are not relatively good in terms of **, because it takes capital and manpower to transport products, so most farmers do not sell their products to the outside world, but choose direct sales in the mainland, so that farmers can not make much money. In addition, the trend of going to rural areas to purchase agricultural products is also low, and the grain and crops that farmers have worked hard to grow are not proportional to the cost they pay, so it has led to the phenomenon that many farmers would rather have their products rot in the ground than pull them out to sell.
In view of this phenomenon, the relevant departments should take some measures to solve this problem.
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The single planting structure is a major reason for the unsalable agricultural products. Many already well-known vegetable and fruit production areas, with the local brand fame planted in large quantities, and the structure is single, when it comes to the harvest season, the whole area is a product, natural oversupply, ** up to all smash the hands. Blindly following the trend of farmers do not make a rational analysis when choosing planting varieties, the market research is not sufficient, and the future trend of the market is not accurately judged.
Blindly follow the trend, plant whatever you see to make money, and lead to the result that you can't sell it.
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It is because most of the people are reluctant to buy these products, afraid that there will be some problems, and now most people are very strict about the food and other things they buy, and the farmers have no trademarks for these things.
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Many organic agricultural product production units have built their own sales channels and stores, and there are few terminal stores, and consumers have fewer opportunities to obtain goods, so the products cannot be sold.
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The main reason is that these farmers do not have suitable sales channels, so the products cannot be sold.
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There are narrow marketing channels for the product, which has led to the rotting of many agricultural products. Consumption can be carried out online and offline, which can solve the problem of unsalable agricultural products. This is because the quality of the product is not good, or the way of sales is not correct, there is no suitable sales channel and way, so it will lead to the agricultural products cannot be sold.
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It can be live broadcast on the Internet, it can be sold in a variety of ways, and agricultural products can be made into processed products and sold again; It may be that the quality of agricultural products is relatively high, and it may be that the quality is relatively poor.
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No one buys the things of this agricultural product, and there is no way to sell this agricultural product, and sell these agricultural products through live broadcast and publicity. Because people don't understand these things.
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First, the market information is backward or asymmetrical.
Farmers' access to market information is blocked or the market prediction ability is not high, the production mode is closed, the commodity information is not smooth, and there is a lack of an effective agricultural product information exchange platform;
Second, the standardization of agricultural products is low.
Secondly, the list of fruit and vegetable varieties.
First, the quality is not high, resulting in low market competitiveness, limited capital and scale, and the high cost of scientific preservation of agricultural products, which can only be listed seasonally and intensively, and the market is oversupplied.
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There are many reasons why agricultural products cannot be sold, such as transportation, and the lack of access to roads in some mountainous areas is the biggest constraint. The second is that the homogenization of products is serious, and agricultural products have no characteristics, they are everywhere, and naturally there is no market.
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Many farmers can't sell their products because they haven't found sales channels and can't accurately connect with consumers.
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I think the reason why some farmers can't sell their products now is because they don't have better channels and publicity methods to promote their products, so they can only hoard them.
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1. Reasonable classification of unsalable goods.
Sort the unsalable goods first, and then deal with them one by one. The first is to divide these unsalable goods into whether these goods are valuable goods, some products no matter how you promote these products are no sales, such products are directly removed from the shelves or deleted the goods. There is also a kind of product that does not do corresponding marketing activities for the product, and for this kind of product, it can be promoted with discounts, price reductions, and price reductions + to dispose of these unsalable goods.
2. On the basis of the original, slightly change some elements. For example, adjust the product's title, **, inventory, and detail page.
3. Re-create a new link after the unsalable goods are off the shelves.
You can re-put the original product on the shelf after removing it, or delete the original product and re-put it on the shelf, so that the unsalable product can become a new product and start over.
4. Unsalable goods are driven by marketing and promotion.
After optimizing the foundation in the early stage, you can use the method of increasing promotion efforts. Or use other promotion platforms to promote unsalable goods. It is to use a third-party activity platform to do activities to drive unsalable goods.
It can also be used to cooperate with promotion to do activities within the micro ** to drive the sales of unsalable goods.
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In the face of the current objective reality, it is urgent to introduce practical policies and measures to alleviate the harm caused by unsalable agricultural products to farmers, and take multi-pronged and multi-party efforts to help farmers tide over the difficulties together.
First, when farmers encounter unsalable agricultural products, on the one hand, the relevant departments should actively guide and coordinate the local wholesale market, farmers' market, supermarkets and sales households, business households to increase purchases in unsalable places; on the other hand, organize and mobilize social forces to carry out love procurement; At the same time, it is also necessary to set up special subsidy incentive funds to give certain freight subsidies to transport vehicles that sell unsalable agricultural products, and reward merchants whose sales reach a certain amount.
Second, it is necessary to vigorously promote vegetable insurance and include the insurance of basic vegetable varieties in the scope of policy-based agricultural insurance. Through agricultural insurance to make up for the losses caused by fluctuations to farmers, so that farmers can quickly resume production after the accident and realize the continuity of production.
Third, it is necessary to gradually establish professional cooperatives in the rural areas, actively promote fine varieties, make concerted efforts to break into the market, understand what kind of agricultural products are needed in the market, and which agricultural products are easy to sell, so as to achieve the docking of agricultural supermarket, order sales, and online sales, and multi-channel and multi-mode operation, because now it is not necessary to plant agricultural products well, but to operate agricultural products well.
In short, the fact that agricultural products are unsalable and that peasants do not increase their output is a major matter that has a bearing on the national economy and the people's livelihood. Therefore, to actively solve the problem of unsalable agricultural products, the first department has the unshirkable responsibility, and all sectors of society must work together.
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Microvision has a love to help farmers.
After opening, select the channel below, and then select Love to Help Farmers.
Inside, you can see agricultural products that are difficult in various places, and then choose the ones you need.
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Why can't agricultural products be sold?
Hello dear, glad to answer for you! There are several reasons why agricultural products cannot be sold:1
The peasants are not adapted to the market economy. In the face of the shift from traditional agriculture to commercial agriculture and modern agriculture, the relationship between supply and demand of agricultural products has undergone major changes, from a seller's market in the previous planned economy to a buyer's market, and there has been a seasonal, regional, and structural overcapacity of agricultural products in some places. Caused the problem of ****, poor sales 2
The inadaptability of the circulation system. The rural market system is not perfect, and the means and methods of trading are backward. The degree of openness is low, the production and marketing of agricultural products are disjointed, the region is segmented, the circulation is not smooth, there are many links, the cost is high, and the ability to regulate and control throughput is poor.
Unlike many products, the supply of agricultural products has a long periodical nature. The supply of this period is generally formulated with reference to the ** of the previous period. When agricultural products are sold, they enter the market, but this demand is determined by the current market. >>>More