Why are Australian wines highly rated in China?

As one of the representatives of New World wines, Australia has become more and more influential in China in recent years, such as Penfolds and Yellowtail Kangaroo, which are relatively famous. I think there are a number of reasons why Australian wines have gained such popularity:

Products. 1.Australia's unique geographical environment has a lot of land suitable for viticulture in the south, and the best grapes are an important guarantee of wine quality.

2.It has a relatively mature and perfect winemaking process, and the quality of the wine is strictly controlled, and it can produce very high-quality wines.

3.As a New World country, it is more active and open to winemaking technology, and will introduce modern planting and brewing equipment, unlike the conservative tradition of the Old World countries, and the quality of the wine produced is more stable.

4.Australian wines are more typical of the New World, compared to Old World and even American wines, they are very fragrant and easy to drink, which is very suitable for beginners, such as Chinese consumers. In comparison, French and Italian wines are more difficult to understand.

4.Simple and easy to understand wine culture. In addition to the wine itself, the wine culture of the old world is too complicated for Chinese consumers, whether it is the major production areas or the famous wineries, even the bottle label, they cannot understand it.

I guess he doesn't drink alcohol.

Wine itself does not have the best, the top, the most well-known brand. The best ≠ the top ≠ the most well-known.

The best - there is no way to rate it. Everyone has a preference, especially wine, and it depends on what you pair it with. Personally, there are nearly 10 of them.

Among them, there are not Penfolds and Jacob, which are currently very popular in China'S Creek, with the chance to try Bin333, is a big-name niche wine that is hard to come by.

The top - a label that is inseparable from **, just like the Chinese people ordering wine and shouting "Lap waste". l'Is evangile bad? I don't know how to pronounce it.

Penfolds Grange and Kalimna Block 42 were both the most expensive wines in the world, with the latter today having long since passed the 7-figure renminbi. It is estimated that the average person may not be able to take a look at it in his lifetime.

The most well-known - this is in Australia or in China, or Hong Kong, or Taiwan.

Australia: Penfolds, Wolf Blass, Wyndham, Brown Brothers Definitely.

Domestic: jacob's creek (I've drunk no less than 20 of this brand, it's really a broken wine, I think, it's not very good, there is not a decent bottle).

Hong Kong and Taiwan: Penfolds

Penfolds is Australia's most famous and largest winery, regarded as a symbol of Australian red wine, and is the aristocracy of the Australian wine industry.

At present, among the Australian brands, the most well-known in China is Penfolds, with wines ranging from tens to tens of thousands.

Penfolds Winery, the top wine of the winery Penfolds Wine Grange Dry Red is more classic.

Penfolds Winery, Australia. Penfolds Winery is Australia's most famous and largest winery, and everyone knows that it is a symbol of quality. It is regarded as a symbol of Australian red wine.

Renowned British wine critic Hugh Johnson likened Penfolds to a Premier Vineyard in the Southern Hemisphere. James Hallid, a renowned Australian sommelier, said: "Penfolds is one of the best wineries in the world in terms of quality and variety. ”

Or Penfolds is more famous.

2016 Australian Winery of the Year--- Founded in 1860 by John Pinney Bear, Debao Winery is one of Australia's four historic wineries. The manor's modern architecture and exquisite complement the surrounding natural environment, and it is known as the most beautiful family-owned winery in the region. With an area of 1,214 hectares, the estate is a very large winery.

However, their wine is made only from the grapes of the vineyard and never buys grapes from other vineyards, so of course it can be called an authentic estate wine. Since its establishment, Debaocha's red and white wines have won more than 1,000 medals and trophies in important wine competitions around the world, such as London, New York, Paris, Bordeaux, Brussels, Australia, etc.

The French are mostly ignorant of New World wine (and even look down on New World wine). Even the Bordeaux wine industry peers have a soft spot for Debao Chau, and they all say that Debao Chau is a good Australian winery that they agree with. No wonder contemporary American wine St. Robert Parker also said:

Debao Estate is a historical star representative of the Victorian wine industry and one of the four best wine-producing wineries in Australia. Rich, full-bodied, and one of the most durable Australian wines in the world, it is one of the best value and ageable wines in the world, and I warmly recommend it to all of you. ”

You can take a look at the Egret Shadow series, Egret Shadow Collection, Ding Collection, and selected red wines. There is no scan price for this wine, because it is exclusively for wine. But the quality is really good, you can try it.

Overall, Australian red wines are known worldwide for their richness, fruitiness and full-bodiedness. When tasting Australian red wine, we can understand its taste and characteristics in terms of color, aroma, texture and suitable food to pair.

3.Palate.

Australia is one of the world's largest wine exporters, and Australian red wines are known for their richness, fruitiness and full-bodiedness. When tasting Australian red wine, we can understand its taste and characteristics from the following aspects.

Australian red wines are usually full-bodied, full-bodied, and powerful, but not balanced. Its tannins and acidity are generally softer than those of European red wines, which makes Australian red wines more drinkable. On the palate, Australian red wines are generally more intense and full-bodied than other red wines in the New World.

1.Color.

Why is China "shooting" at Australian red wine? Australia's economic cooperation with China in recent years, the development is getting better and better, but with the extension of time, there are also a lot of different situations, resulting in some economic frictions, especially the situation of red wine, there have been some serious economic and trade problems, the following is to give you a specific introduction, friends can refer to:

First, there is relatively malicious dumping of Australian red wine, so the state needs to take action to manage:

Australian red wine, in recent years, has been developing, and their exports have increased by about 50%, under this growth has brought a lot of quality problems, there are some links of malicious dumping, but also for Chinese red wine, has a great impact. Australia took advantage of some of its own advantages and began to carry out a series of changes, whether it was in the first place, or in a series of competitions, they have adopted a large-scale appearance, which has led to the development of other red wine industries, which obviously has a tendency to malicious competition, in this malicious dumping environment, if the country does not manage it, then it will cause the development of China's red wine industry B-end, so this is very important for China, and the management of power must be carried out. in order to bring opportunities to China's red wine industry.

Second, the behavior of the Australian wine industry is not standardized, which has caused a lot of different frictions:

The Australian wine industry has developed too fast in recent years, and there have been many unqualified enterprises, which have a lot of problems in product quality, which has made many fake and shoddy products enter the Chinese market, and because the quality has not been guaranteed, there have been a lot of friction in the first place, and there are many unpleasant things for Chinese consumers. That's why the state needs to take a strong step in management.

Third, there is also a conflict between Australia and China on the political front, which also has a great impact on this:

There are also a lot of disputes between China and Australia on the political front, and Australia has been targeting China, which is a very disrespectful behavior for China, so it is also very correct for China to carry out some targeted management of their enterprises.

Because dumping is harmful. The low-price dumping measures of Australian red wine against China will impact the domestic red wine industry.

Because Australian wine has been subject to increased taxes on wine exports.

It may be because of the problem of malicious dumping of Australian red wine, which has had a great impact on China's red wine industry, because the Australian red wine industry is developing too fast, there are many quality problems, which has caused damage to Chinese consumers, so the state needs to take action to manage it.

**Medium and good quality.

Australia is ideally located for grape growing and growing. Australia has an excellent natural environment, a vast and sparsely populated area.

There is pollution. Australia has abundant sunshine all year round, and the grapes have enough sunshine to produce a naturally full-bodied, full-bodied, and wine-rich wine.

Soft in taste, fruity and fresh in taste, it is very easy to drink, especially for first-time wine drinkers, and it is very suitable for pairing.

meal dishes. Australia is the world's largest wine producer, with 10,000 hectares of grape plantations, and is currently second only to China in exports.

France, in second place. Some experts predict that Australia will develop into the world's largest wine country.

For competitors in the US and Europe, Australian wine producers have a strong cost advantage. Cost advantage.

This is mainly due to manpower, the supply of raw materials (low land costs, abundant climatic conditions and suitable water resources) and technological innovations.

Factor. As a result, Australian wines have always shown their edge in the international market.

Australian winegrowers generally use oak barrel storage and low-temperature fermentation techniques to produce wines.

It is rich on the palate and characterised by chocolate and fruit aromas.

Australians are unique to simplicity, simplicity, honesty, do not regard money as the only purpose, and regard credit and happy life as the first.

Pursuit is also the decisive factor for them to make world-class wines of high quality and low price.

Consistency is one of the great virtues of Australian wines. The winemaking method here is different from that of Europe, if we say that the European winemaking industry belongs to it.

In the context of agriculture, Australia's winemaking industry should be described as industry. Europe strictly follows the traditional winemaking method, and the quality of the wine is the same.

The climate is closely related, and in a bad vintage, the quality of the wine will be greatly affected. Australia is mostly large wineries, using advanced brewing technology and modern winemaking equipment, coupled with Australia's stable climatic conditions, the annual production of Portugal.

The quality of the wine is also relatively stable. So you don't have to think as much about the vintage as you do when buying a European wine. Australian Portugal.

The wine-growing region has a determined and innovative winemaking technology that allows most Australian wines to be aged without ageing.

It tastes great when you drink it at a young age.

South Australia is the largest wine producer in Australia with its unique excellent environment, and its production exceeds that of the whole of Australia.

Halfway. The climate here is warm, and the wines produced are intense, full-bodied and intensely coloured. Australia's most famous, most expensive, and award-winning country.

Almost all of the world's award-winning wines are produced here.

I think there are a few reasons for this:

1.French wine has been made in the country for many years, and the aesthetic fatigue has been exhausted.

2.Penfolds' success has led to sales of Australian wines.

3.The ** agreement between China and Australia has made Australian wine tariffs much lower than those of France, resulting in higher cost performance of wine overall.

4.Australia often advertises that the environment is good and pollution-free, so that consumers subconsciously feel that wine is good.

The overall characteristics of Australian wine are full-bodied, rugged, and relatively high alcohol content.

Due to its climate, the representative variety is Shiraz, which is characterized by its intense, peppery, fruity aroma and resistance to aging.

This is followed by Cabernet Sauvignon (Cabernet

sauvignon), which is characterized by a full-bodied, fruity aroma and resistance to aging.

Both varieties are excellent in their mono-brews and blends. The best region is South Australia.

It's a matter of personal preference.

Low-grade Australian wines don't taste pleasant, and they usually use oak chips to enhance their strength, which is cheating.

The rich, firm taste of high-end sake is still very strong.