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I'm bored and think of some methods for reference, whether it's good or not, I'm not responsible for it (* 1, search promotion. LZ said that only seeking efficiency in nearby cities, and promotion can be limited to regions, so only people in a certain province you agreed to buy furniture will see your advertisement. Google 2, on Alibaba.
This can be a large single business, or a consignment sale. In the latter, you are responsible for supplying and sending express delivery, and others open stores to sell your things to earn the difference in price. 3. You can open a ** store, or you can find a relatively large furniture store (you can find a store near you), and be responsible for processing or something for them.
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Thanks for having me. I'll briefly talk about how we do it and how we think about it for reference. In 2011, the company organized a project team to run the "e-commerce" business.
Its members include product designers, network engineers, and customer service. Initially put some of your existing products online for sale. Because there is a conflict with offline products in terms of pricing.
As a result, a separate batch of products was developed for online sales. In 2012, the company launched an independent brand dedicated to "e-commerce" and established an independent company to operate. In my opinion, network marketing is to see the web as an emerging sales channel that complements the existing business.
Because of the particularity of the network environment, network technology and online shopping crowd, there needs to be corresponding people to do this business. It's not that difficult. And B2C in "e-commerce" is essentially a retail business.
For us, it's the equivalent of having a manufacturer open a direct store. Obviously, this one is extremely challenging. Not only is this a fundamental change in the business model, but it also means rebuilding the entire team and product.
How to divide the business and how to share resources are the main problems we are currently facing. Briefly reply to your question. If your focus is on "business development", then trying "e-commerce B2C" and building an online brand can become a long-term goal.
If you can live. Because you are a manufacturer, you also need a certain amount of product development ability. If you're focused on "opening up sales", then try online marketing, adding one more sales channel is a short-term goal.
Exhaustive, welcome to discuss.
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First of all, there should be a furniture**, **construction should also be planned and analyzed to do a good job in SRO, and the construction of network marketing type rather than display type**; The second is to think about promotion and identify your customer base. There are many means of promotion. Of course, doing a good job in network marketing is not such a simple thing, it is best to find a professional consulting company to plan.
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Build a furniture portal** and have a voice.
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I'm not a successful person, and I want to share my opinion.
The demand for low- and medium-end custom furniture, children's environmentally friendly furniture, and creative furniture will increase. The furniture industry has accelerated the transformation from the traditional store sales model to O2O.
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Now I earn more by selling sofas than by opening a sofa factory.
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Let's take a few steps: if you are doing single-store sales, you will shop all the friends around you, and if your family opens a factory, then follow the channel and put it in, but I estimate that you are selling in a single store, and let a 10-year regional manager tell you how to develop.
Recruitment, you have to find furniture sales, they have the resources, how much can help you pave a few, whether to cross the river and dismantle the bridge according to the actual situation.
If you are a new factory, you must be doing miscellaneous brands, positioning high-end or low-end? The sofas on the market are mainly Sichuan or Guangdong, and there are some merchants in these places every year, and you may pay some money to participate.
Near some furniture groups, send **, chat, products are passable, and some people ask.
Develop your own sales outlets, very hard, a lot of white shops are not necessary to help you sell, mainly to see your selling price and people estimate your product terminal selling price, positioning, quality, workmanship, materials are the key, typing is really hard, I will give you a reminder, the product is not made randomly, how big you are preparing to do in the early stage, the intention of the market is **, go to step on a point, find some shops and talk to the boss, shopping guide can also, learn more about the market, look at the market's response to the style, look at the consumer's spending power, in a word, You have to find out, don't open a factory for the sake of opening a factory, you must think that you have grasped a certain market and then go, otherwise you are really annoyed.
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Do **, the merchant provides you with the source of goods, and you can sell it yourself.
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Develop according to your sales model or become your own distributor.
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This is very simple, I used to do installation in a furniture store, and I also sold furniture myself! Find a small piece of fabric on the edge of the sofa, measure the size of the sofa, and take a picture of the sofa, you can make it in any small manufacturer, your sofa is very simple, mainly the solid wood frame below, the color is matte white! If you are close to Chengdu Taiping Garden, you can buy the same.
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You can bring ** and size to the sofa factory customization,
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You can find an ordinary ERP that doesn't cost money to do some custom development, or directly find an ERP in the furniture industry.
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