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One of investors' concerns: the rate of return on investment.
When a person wants to invest in a project, he will first expect how much return the investment is likely to be and whether it is worth it.
Usually the return on investment in the Internet is much greater than that of traditional ones, which is determined by the speed of development of the Internet, but it needs to be well run.
Investors are concerned about the second concern: the risk of investment.
If you have a sum of money to invest, you may calmly think about how much risk this investment will have, how much you may lose if it is not successful, and similarly, other investors will also worry about it.
It is generally believed that Internet investment is riskier than traditional investment projects, because many investors believe that the Internet is a very intangible thing and not easy to control. However, according to my project operation experience (I have operated projects many times, including both traditional industries and interconnection**), it is not that Internet projects are more risky, but it depends on how you operate ......
Investors are concerned about the third thing: the speed of return on investment.
If the rate of return on investment can be determined, then when it will be able to get a return will be an important concern for investors, and a one-year return is certainly very different from a ten-year return.
The investment cycle of the Internet can be long or short, depending on whether the project itself has the business idea and execution ability to make a profit in a relatively short period of time, or whether there are other ways to exit capital.
Investor concern No. 4: capital exit method.
It is human nature to think about how to reap the rewards, and the purpose of the investment is to get the best return, so it will consider several ways to get its capital back.
In China, due to the imperfection of the capital market, the usual capital exit method is to make profits through the project, but if the rules of the shares are reasonably designed, it will provide investors with a more flexible channel to exit capital.
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When it comes to financing, investors are most concerned about this1
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The issues to consider when investing are:
1.Pay attention to the selection of the project implementation team.
The core competitiveness is deeply rooted in people's skills, knowledge, personal ability and spirit of cooperation, and the selection of a good project implementation team is far more important than the selection of the project itself.
2.Pay attention to the upfront analysis of the project.
The upfront analysis of an investment project is a crucial step in moving strategic decision-making from paper to practice. Enterprises should analyze the feasibility of implementing the project from multiple perspectives such as legal, market prospects, finance, and the ability to integrate resources. Enterprises should not only pay attention to the preliminary analysis of the project investment, but also must carefully do the detailed analysis, which is the basis of the investment project.
3.Pay attention to the safety of investment projects.
Only when production and products are safe, can enterprises survive and develop. For safety, especially the requirements for the safety of human life, there has never been a period before the current height, and there are many one-vote veto systems popular in society, but what can really be vetoed by one vote, I think is the safety of enterprises.
4.Pay attention to the connection with the existing industry of the enterprise.
Investment is to make a profit, and in order to make a profit, you must give full play to the advantages of the enterprise and save various expenses. The most effective way to save expenditure is to understand the industry and mature operation, and to control the cost of investment in order to make a profit, and to improve the utilization rate of existing resources. When enterprises make new investments, they should first consider whether they can connect with the existing industrial chain, invest in the technical improvement of existing products, improve production capacity, or invest in the upstream and downstream of existing products, the chances of success should be more, and the possibility of success of investment projects can be connected with the existing industrial chain will be much greater.
5.Pay attention to the connection with the existing marketing system.
The success or failure of the investment project ultimately depends on whether the project products can be sold as expected and obtain benefits, and sales are a key part of the project investment. Due to the different nature of the product, the marketing system is not the same, and the establishment of a marketing system consistent with the characteristics of the product often takes a long time and spends more manpower, material and financial resources, and the cost of establishing a marketing system is often difficult to estimate. When investing in the project, it should be considered whether the marketing characteristics of the project products are consistent with or similar to the marketing characteristics of the existing products, and pay attention to the connection with the existing marketing system.
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The percentage rate of output and investment, for example, if you invest 100 yuan and get 15% of the income, the return on investment is 15%.
The return on investment is the total amount of output, for example, if you invest 1 million, your return on investment is 15%, and the return on investment is 150,000;
Your return is If you don't count compound interest, the return on investment no longer generates income for the first year of millions.
The second year (66 million recovered) * 15% = 13.35 million in the third year.
Three-year return = 2325 + 1335 + 465 = 41.25 million.
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The 1-year ROI is the percentage of return on the invested funds, for example, if you invest 100,000 yuan a year, then the rate of return is 100,000 times 15%.
2 Return on investment refers to the amount actually invested.
What's your final algorithm? Is it the investment amount? If yes, it's right.
It's different from place to place. Look at the location of the business.
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