The potential impact of a domain name on SEO optimization and how to choose it

Mr. Fu Wei's first SEO lesson also talked about the potential impact and choice of domain names on SEO optimization.

1. Domain name extension.

First of all, the first point needs to talk about the extension of the domain name, which used to be popular in the SEO industry. edu and. Domain names that can't be registered casually, such as gov, inherently have a higher weight.

2. The time when the domain name was first included.

3. Age of the domain name.

The earlier a domain name is registered, the better it is for the rankings and the ability to quickly increase the weight PR value.

4. The length of the domain name.

Long domain names have poor user experience, scattered weight, and are inconvenient to remember. Short domain names are easy to remember, write, and disseminate, and the benefits often outweigh the benefits of having keywords in the domain name. Of course, if it's both keyword and short, that's the best choice!

5. Domain Name Renewal Time.

For search engines, if the registration time is short, it will be questioned by search engines, not only for a long observation time, but also for the search engine attention, and will not give too much praise.

It is usually believed that the old domain name is easy to optimize, because there are traces of previous optimization, and it can be trusted faster, the important thing is to choose the old domain name, you must check what the domain name did before, if you have done huang du du, do not use it.

In fact, if the optimization work is done well, the old and new domain names are nothing different, and the old domain name is just a nice to cake.

Choosing a domain name is very important because it is the first step in optimization. When registering a domain name, we first look for domain names related to the theme, the first choice is Chinese full pinyin, the number hall is followed by English, if not, please choose a domain name with a short length is a necessary factor to measure the SEO effect, although the impact on the effect of SEO is not very large, but we must still follow, to a certain extent, it will be conducive to the later optimization of communication.

Points to note when choosing a domain name optimization:

1: The shorter the registered domain name, the better, and the shorter the domain name, the stronger the memorability (for example: it is a model of memorability) Domain name registration is recommended to Yiming.com, because it is relatively better in terms of security and domain name transfer.

2: When choosing a domain name for the subject of **, when registering a domain name, you should locate what the theme of ** is, and choose a relevant domain name according to the theme of ** (for example: Junmo SEO is the domain name that you choose, because it is related to SEO. ）

3: The preferred keyword Chinese pinyin, followed by the choice of keywords in English, now indicate that the domain name directly chooses Larry is basically gone, it is recommended that Larry + the form of numbers. In addition, it is recommended to register a set of domain names at one time, so as not to ask for a sky-high price for other domain names to be registered by others after it is done in the future.

For example, after registration, it is recommended to put. All registered at once. If it is better to register English with a targeted group, if it is a mass group, it is not conducive to optimizing communication. For example, the webmaster group is more familiar with BBS, news, and blog, which are included in English, and are easy to remember.

4：.The domain name extension SEO is also very important, generally speaking. Non-**、Educational institutions are not authorized to register, however。 The domain authority is the highestInternational domain names are better than domestic domains. , mainly because of the problem of credit costs.

Note: There is more room for appreciation of international domain names, and other forms of domain names such as:It is relatively rare, and it is not recommended to register some uncommon credit suffixes, unless you are professionally engaged in domain name research, it is a waste of money.

5: Domain name registration is not always better.

Note: 3: If the domain name has been included before but has changed the industry once or twice, the credit of each change of industry will start from scratch, so the old domain name should not change the industry.

Choosing a domain name is a key point, so we should consider many factors when choosing a domain name.

For example, the domain name should contain English keywords or pinyin to increase the credibility of **, add regional abbreviations to the domain name to limit the scope of services or regions, and choose short or abbreviated domain names to make it easier for users to remember.

At the same time, when choosing a domain name, it is necessary to check whether the domain name has a website building record before, whether the record is good, etc.

From an SEO perspective, let's take a look at some of the ways to choose a domain name:1

The choice of the old domain name: The weight of the old domain name is not doubted, but when choosing the old domain name, we must first remember to consider the history and background of the old domain name, whether there is a website building record, whether it is k, and whether it is clean.

If so, we want to check if the theme of the most recent website building record is the same as the theme of our website.

At the same time, if the record of the most recent website is a bad industry, we should park the domain name for a period of time, and wait until there is half a year before the record of the most recent website establishment or when there is no index record of the site in the search engine.

For new domain names, it is a relatively common way to choose the corresponding pinyin domain name according to your ** name, and the pinyin domain name will become a popular trend.

The purpose of this is to facilitate optimization and user memory, just like (), so that the domain name becomes the brand spokesperson of **.

2) If you can be short, you must be short, and if you can't be short, you must have personality.

Just like some navigation stations, they like to use short numbers, so it should become a habit for users to see this.

3) Try to choose a domain name that has an age.

The domain name should be as short as possible and easy to remember.

Most domain names for mobile phones are second-level domains for personal computers.

Of course, that's also good.

It is consistent with the tradition of He Xiao** and allows users to pay more attention to their trust.

However, if it's a special phone**, it's best to have a short and easy-to-remember domain name, such as the top domain name of Zen Liquid Manuscript.

For example, it is advisable to use a second-level domain name that starts with m.

Domain name is one of the most important intangible assets of Internet companies and individual webmasters, all the best content, traffic is associated with a specific domain name, a good domain name has a certain impact on SEO and the operation of the first place. Choosing an SEO-friendly domain name can make the job more effective.

1.Do not include a "-" in the domain name, which is inconvenient for users to enter. Other domain names are acceptable, and it is best not to use Chinese as the domain name.

3.The Chinese pinyin of the enterprise name is used as the domain name, and the English name corresponding to the enterprise name is used as the domain name.

4.The domain name should be concise, easy to type, preferably easy to remember, and easy to pronounce without spelling mistakes. Also, avoid homonyms. A domain name should have a certain connotation and meaning.

5. Our domain name should try to echo the theme of the site, which can better help visitors remember our site, and also help visitors to access directly by entering the domain name.

6.Commonly used domain name extensions will not have any impact on SEO, such as com, cn, net, etc., and the domain name of Fat Cat Technology is as simple as the chain.

Hello, when choosing a domain name, it is not difficult to choose a domain name that is conducive to SEO optimization, or experienced webmasters know that the older the domain name, the more valuable it is for SEO, in fact, the following points are conducive to SEO optimization:

1. The older the domain name registration age, the better.

2. There is no bad history before the domain name (such as gambling, pornography, black industry) 3. The shorter the domain name, the better.

4. The meaning is similar, for example, if you are a domain name, then it is better to have relevant words in it.

5. Domain names with many cracks and high authority are more conducive to ranking high.

Domain names have an impact on SEO, but they don't have much impact, mainly the following:

The domain name is best to be a short word pinyin, because a lot of words have appeared in a lot of pinyin, such as "", the pinyin of Shicha, has appeared in many places, which will become a huge body of data, so that search engines think that this is a kind of "vote only" for you, many times intentionally or unintentionally provide a lot of external links, but the quality is not high, the amount is super large.

If the domain name is too long, it means that the experience of mainland dialect is not good. Generally, the pinyin or English name of the word related to the industry is selected, and the initial pinyin is also acceptable.

Domain name selection habits are generally the same. And again. net, because it is commonly used, there is no strangeness, and it is best to choose. com。