Is there a special public opinion monitoring system for the automotive industry, ask for recommendat

Doric automotive industry monitoring software recommends choosing a public opinion system to look at the following points:

1. The comprehensiveness of the monitoring system of public opinion. whether the monitoring of public opinion software is network-wide monitoring;

2. Whether the monitoring is timely, the most important thing for public opinion is timeliness, if it cannot be monitored in time, then the public opinion monitoring system will lose the meaning of use, and the software monitoring events on the market are generally within half an hour;

3. Whether the monitoring is accurate, the data of Internet public opinion related to automobile companies may reach hundreds of thousands or even millions in just one day, but only a small part of the effective public opinion information available. Then this puts forward relatively high requirements for the public opinion analysis ability of the public opinion monitoring system. For example, the Doric public opinion analysis system used by our unit can clean massive data in just a few seconds, automatically cluster, classify, automatically judge information attributes, filter junk information, and accurately and quickly push effective public opinion information, these parameters are quite important.

Now there are many public opinion monitoring products in the public opinion market, you can find more information and consult more.

Public opinion monitoring has been applied to various fields, for the automotive industry, public opinion data has the characteristics of the industry, and the general public opinion monitoring system is generally difficult to meet the needs, so it is necessary to specifically target the public opinion monitoring platform of the automotive industry. As far as I know, Huishu Auto is a company specializing in automotive big data services, and their automotive public opinion management platform has a professional automotive industry prediction thesaurus and an exclusive analysis model for the automotive industry, which can be analyzed in real time from multiple dimensions such as automotive products, automobile users, hot events, and KOL interpretation, so as to fully meet the various public opinion monitoring needs of automotive customers.

You can take a look at this diagram for reference, and know that there must be more than these companies that do public opinion monitoring, but I have only personally been in contact with these few, so I will summarize some of the experiences I have tried, and the actual use should be based on your personal situation.

The questions are mainly selected according to their own industry:

If you want to monitor advertising messages, Tors is recommended.

Why choose it by industry, it is also because the monitoring system has its own monitoring focus, and one-to-one problem solving is the purpose of our public opinion monitoring; What suits you is the best, try it according to your own needs, and experience it yourself is the most important.

Kun Hao's public opinion is good.

All kinds are free.

Public opinion monitoring is still a technical activity, which requires very few resources to quickly gather information on the whole network, and also to make a lot of analysis and judgment, which requires technical accumulation. The domestic Internet industry has relatively good technology, mainly in Beijing and Shenzhen. Beijing has a lot of resource advantages, and there are many public opinion companies in Beijing, most of which have a dedicated customer network; Shenzhen, on the other hand, is an innovative city with many technology companies.

For example, the public opinion room of Beijing's People's Daily Network has the best advantages; There are also Bangfu in the south, Guangzhou, which is relatively well-known in the public security industry; Shenzhen's Lesles, the originator of domestic collection technology, has advantages in collection and has experience in foreign projects.