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If SEM and SEO both use the same page, optimize the page and let SEM push, and add SEO optimization, the two-pronged effect will be better for the enterprise.
If SEM promotes SEO-optimized pages, it acts as a catalyst to make the inclusion faster, and the ranking may also improve faster. The organic ranking of a page is related to the quality of the page's content and SEO optimization.
The company's new site, the most important thing is that the home page is rich in content, the combination of the inner page and the home page link is reasonable, the inner page and the product page are combined, and the text is mainly (original content). Be aesthetically pleasing. In this way, if the match is good, it will be done in the early stage.
The so-called publicity, let others know your **, this is often called external links. Go to other platforms to write articles related to your own business, bring your own ** name to the content or title, and add **url to the content of the article. There are many platforms for publicity:
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SEO has been almost eliminated by the market, he just tells you about keyword rankings, there is no actual effect, now the mainstream is SEM, keyword ranking can be achieved through technical means, you can spend a few minutes to achieve the same effect with a little knowledge. If you want to do bidding promotion, it's best to find someone or a dedicated team to do it. If you want to know more, you can send me a private message.
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The advantages of PPC are:
1. The effect is fast, and after charging money, you can slowly stare at the ** of setting keywords, and you can immediately enter the top ten, and the position can be controlled by yourself. Adjust based on keyword bids;
Advantages of SEO over bidding promotion:
1. Unforeseen costs - the cost of bidding is high, and the ** ranking after SEO optimization is constantly improving, as long as our promoters continue to maintain the increase in the number of high-quality backlinks and the update and maintenance of content, then our left side ranking will continue to maintain or even improve.
2. Coverage - SEO promotion is for most professional search engines, and our ** is not only in Google, but also on Google to get a ranking boost. At this time, the major search engines in Tiida will also improve our ** ranking. In order to achieve this effect, bidding promotion must sign a contract with the search engine, which also increases the huge cost.
3. Malicious clicks - according to our promoters, more than half of the clicks on the bidding ads are basically consumed by peers and some people who do product sales. But rankings that do SEO optimization are organic rankings.
4. Budget control - bidding ads can set a daily advertising budget, and our ** will not be displayed if the budget is exceeded; This may seem like a cost savings for the company, but it is based on cooperation. SEO will not be restricted, and our ** links will always be on it.
5. Long-term effect - SEO optimization can help us improve the comprehensive index of the web page, if the link has been improved, the ranking will not easily drop under normal circumstances. And if the bidding ad stops picking and stopping, our ** can disappear.
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Bidding is billed through clicks, and a certain fee is charged for each click, while SEO optimization is to improve the ranking of ** keywords in search engines through technical means, and the cost is determined by keyword popularity, ranking position, and length of ranking time. The ultimate goal of both is to increase the number of relevant clicks.
Advantages of bidding:
4. The cost of bidding can be freely controlled, and it can be adjusted at any time to ensure the control of the cost.
Pros of SEO:
Disadvantages of bidding:
Cons of SEO:
Spend no money.
It takes a long time and is short.
Hello, the keyword positioning technology of search promotion can accurately show the best value of enterprise promotion results to search netizens with business intentions, and at the same time meet the search needs of netizens and the promotion needs of enterprises. Advantages of search promotion: 1. Wide coverage; 2. Pay according to the effect; 3. Precise target; 4. The promotion is flexible and controllable.
1.Bidding is a paid way to grab rankings, and SEO optimization is a free way to grab rankings.
2.Bidding needs to open bidding, and SEO optimization only needs to have **.
3.Bidding does not need to consider the structure and the like, and SEO optimization needs to consider various pie and eggplant optimization factors.
4.Bidding is only effective when there is money, and if there is no money, the ranking will fall, and SEO optimization does not need to consider the problem of money to rank. SEO is the use of search engine rules to carry out a series of optimizations to make your ** higher in the search rankings, bidding is that you spend money, in the search for some keywords related to your ** content when appearing in the promotion link that **SEO optimization is to obtain natural ranking, no need to spend money, rely on some promotion means to get ranking, bidding ranking costs money, displayed at the top of the search, and the traffic from the bidding can not be regarded as natural ranking traffic.
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