How do you understand internet thinking? How to cultivate an Internet mindset?

The process of forming a product (enterprise) and industry development and sorting out information is also a process of thinking, not only horizontally, but also vertically, so that you can know the position of your product through the intersecting dimensions.

Social networking is the eternal theme of the Internet, both at home and abroad, as an entrepreneur, don't try to build a huge pan-social network, maybe you can use the existing network to solve the problem of which vertical segments. Stay sensitive and keep up with the rapid development of the internet. Get first-hand foreign information at any time, experience the latest technology, products, concepts, perhaps, one of these points can be well applied to your products.

The threshold for users of the Internet is very low, and the transfer cost is also very low, so the Internet products emphasize the user experience, and the details determine success or failure. After being immersed in the Internet for many years, the deeper your understanding of the Internet will be.

The Internet allows people to interconnect, the circulation of information becomes smooth, the traditional marketing model is broken, Xiaomi's network marketing tells us that it can shape a myth without spending money; But the history of Lao Luo's hammer mobile phone is also telling us that even if you have all kinds of conditions, you have put in great efforts, and if you are positioned wrong, it is difficult to succeed.

To solve a problem that was not well solved in the past through the Internet model, and to achieve the extreme, is the universal entrepreneurial model of the Internet. It is important to communicate with Internet practitioners frequently, listen to their different opinions, and understand their recent discoveries, trends and ideas.

It has to be said that in all verticals of the Internet, the strong take all. There is only the first, there is no second. The second and third, which still exist now, are basically waiting for death.

The world's martial arts, only fast is not broken, the Internet has always been constantly iterative and improving, it will always be a beta version, there has never been a one-and-done product, you slack off today, maybe tomorrow competitors will come to reform your life, in addition, on the Internet, trial and error have become possible, and it has also become a method. Get first-hand information from abroad at any time, and experience the latest technologies, products, and concepts.

Summary of the essence of Internet thinking:

1. User thinking. User thinking refers to the lack of clusters in all aspects of the value chain, and it is necessary to consider problems with users as the center. As a manufacturer, we must establish a user-centered corporate culture from all aspects of the entire value chain, and only by deeply understanding users can we survive.

2. Simple thinking. Simple thinking, in a popular phrase: dare to give up, be good at choosing. In the easiest way, get straight to the point.

3. Extreme thinking. An important hallmark of the Internet era is extreme thinking, which is reflected in the action of putting in as much effort as anyone else, and reflected in the goal of delivering results that exceed customer expectations and move customers.

4. Iterative thinking. Logical thinking ability refers to the ability to think correctly and reasonably. That is, the ability to observe, compare, analyze, synthesize, abstract, generalize, judge, and reason about things, and the ability to use scientific and logical methods to express one's own thinking process accurately and methodically.

5. Flow thinking.

6. Social thinking.

7. Big data thinking.

8. Platform thinking.

9. Cross-border thinking.

Internet thinking is a way of thinking that re-examines the market, users, products, enterprise value chain and even the entire business ecology in the context of the continuous development of (mobile) Internet+, big data, cloud computing and other technologies.

The earliest person to put forward the Internet thinking was the company's founder, Robin Li. At a large-scale event, Robin Li mentioned the word "Internet thinking" for the first time when he was developing issues with bosses and entrepreneurs in traditional industries. He said that we entrepreneurs will have Internet thinking in the future, and you may not be doing things like the Internet, but your way of thinking should gradually think about problems like the Internet.

Now a few years have passed, and this concept has gradually been recognized by more and more entrepreneurs, and even people from all walks of life outside the enterprise. But the term "internet thinking" has evolved into a number of different interpretations.

The way of thinking in the Internet era is not limited to Internet products and Internet enterprises. The Internet referred to here does not only refer to the desktop Internet or mobile Internet, but also the pan-Internet, because the future network form must span various terminal devices, desktops, notebooks, tablets, mobile phones, watches, glasses, and so on.

The Internet can be said to be a revolution in human history, subverting many traditional ways of working and living, the most obvious of which is to make people's lives and work faster and more convenient. Imagine, people used to go to the supermarket to buy groceries, but now they can be delivered to their doorsteps by express delivery without leaving home, bringing convenience to people's lives.

With the advent of the Internet, people can freely publish personal comments on the Internet, and they can express their views on the first time, in a certain sense, they can show more people's thoughts and views.

As the saying goes, "pie will not fall from the sky", but in the Internet era, in order to get more users, major Internet giants and businesses are vying to provide free products, from the initial QQ to the current WeChat, etc., are free to use, but we also have to see that free is only relatively speaking, for customers, in order to obtain further "rights", customers need to pay a certain fee, for example, some paid dress-up and games of Tencent.

In today's society, general products can no longer meet people's needs, and people will choose those products that are more personalized and more in line with people's experience among the many products to choose from, and put the customer's experiential rental as the first element of marketing.

The so-called data-driven operation means that the business no longer only sees the immediate benefits, but collects customer information through some free or other activities that are beneficial to customers, and understands the needs of customers through the analysis of data, so as to achieve the purpose of marketing.

Innovation is an indispensable ability in any era, especially in today's Internet era, if there is a lack of innovation, no matter how brilliant it once was, the decline is only a day. A succession of mergers and acquisitions, acquisitions, etc., can prove this problem with facts.

Once upon a time, many people took advantage of the imbalance of information, from penniless to wealthy, but in the Internet era, the dissemination of information is more timely and effective, and people can buy foreign products without leaving home, to a certain extent, the Internet has helped us break this state.