What is the quality of the wine of Little Fool Fairy? Why hasn t sales gone up in recent years?

Little Fool Fairy belongs to the mid-to-high-end popular liquor.

Xiaomutuxian liquor is produced in the famous millennium wine country at home and abroad, along the Chishui River in Guizhou Province, the beautiful mountains and rivers and the long history of winemaking, so that the wine produced here has long been famous all over the world.

Relying on the unique soil, climate and water quality conditions of Moutai Town, Xiaomutuxian series liquor is made of local specialty glutinous sorghum, wheat and natural mountain springs as raw materials, adhering to the traditional wine-making process of Moutai Town, and combining modern biotechnology. The deep valley mountain spring in the Chishui River Basin for winemaking is sweet and clear, and after hundreds of millions of years of laterite percolation, it is rich in a large number of beneficial trace elements such as potassium, calcium, zinc, strontium, etc., making the wine taste mellow and sweet.

Characteristics of Little Foolish Immortal Wine

The selection of high-quality water sources, after 50 layers of red soil layer by layer filtration of pure natural and pollution-free water quality, bring a more pure wine enjoyment, the rich mineral elements contained in the water can better stimulate the aroma of wine, enjoy the dry and sweet taste.

The ancient process of the original cellar, which originated from the Baitan Toasting ** Triangle production area and has a history of many years, contains rich wine-making microorganisms, and is very suitable for the reproduction and growth of wine fungi, so as to better promote the aroma of the wine and ensure that the fragrance is rich and long-lasting.

Continuing the millennium of ancient brewing technology, carefully selected high-quality grain, only 18 catties of good wine out of 100 catties of grain, and after 120 days of double rounds of fermentation, 5 rounds of homogeneous mixing, to brew a small foolish fairy wine.

Excellent wine quality and taste, the wine body is clear and translucent, there is an obvious hanging cup in the cup, the wine taste is coordinated, there is an obvious bright and nuclear grain aroma, the entrance is refreshing, sweet and smooth, the lips and teeth are fragrant, the aftertaste is long, and the empty cup is fragrant.

Little foolish fairyBetter than a little foolish god.

**The taller little foolish fairy is more glycol, and the packaging is more pure and atmospheric; The little foolish god has a sweet taste and is relatively simple to pack. The Little Foolish Immortal series of liquor is based on Maotai Town.

Blessed with soil, climate and water quality conditions. It is made of local specialty glutinous sorghum, wheat and natural mountain springs as raw materials, adhering to the traditional brewing technology of Moutai Town, combined with modern biotechnology.

In May 1998, at the "Little Foolish Fairy" series of liquor appraisal sponsored by the China Food Industry Association, China's famous liquor experts unanimously agreed that the liquor was of elegant quality, unique flavor and rare high-quality liquor with strong aroma in China. In June 2005, Xiaomutuxian stood out among more than 30,000 liquor brands in China and was rated as one of the top 20 most influential liquor brands in China in 2005.

The introduction of the little foolish fairy

The little foolish fairy is produced in the Chishui River in Guizhou Province.

Moutai Town, along the coast, is a liquor brand launched in 1997, which is close to the people and has achieved good sales on the market. Xiao Mu Tu Xian is a strong aroma liquor produced in Moutai Town.

It is also one of the few town wines in Moutai Town that has done very well.

Xiaomutuxian liquor is made from sorghum, barley, and water, and is made of GB excellent grade). The wine is clear, rich in cellar aroma, soft in taste, sweet and pure, and the cost performance is quite high.

<> Xiaomutuxian is produced in Moutai Town, Guizhou, and is an out-and-out Moutai Town liquor, but for this liquor brand, I would like to use "wonderful" to describe it. The liquor of Xiaomutuxian is divided into strong flavor type and sauce flavor type, and the strong flavor type product is the most cost-effective one at the same price among many strong hall fragrant wine brands.

Little Foolish Immortal (Puxian) Liquor highlights the mellow, sweet, strong, refreshing and other styles of Qianpai fragrant liquor one by one, and it is very cheap, and it can be rated as "National Aromatic Liquor" by wine friends among many strong aromatic liquor brands and products, which is a classic. The quality of the wine is also very good, the ** of the hundred pieces, the wine is very delicious, the cellar aroma is pure, mellow and delicate, and it has a good market share in many big cities. Why did the once popular "little foolish fairy" gradually disappear?

In my opinion, there are several main reasons:

1. No innovation. The packaging is very general, with a simple white porcelain bottle similar to Moutai, whether it is a strong flavor liquor or a sauce-flavored liquor, the white porcelain bottle only has a slight deviation, and the most bizarre thing is that such a packaging has been used since its launch more than 20 years before the bridge cover, which can be described as a lack of innovation and cannot seize the hot spot of eye-catching traffic.

2. High competitive pressure. **Not much has changed, 20 years ago the wine was sold for 100 yuan a bottle, and 20 years later it is still sold for 100 yuan, although the quality of the wine has not decreased, but the brand of the same price can have multiple choices.

3. Lack of heritage. The history of the establishment of Xiaomu Tuxian Distillery is also different from other liquor brands, many of the liquor brands were founded from the original shochu shop, but the owner of Xiao Xiao Mu Tu Xian Distillery made a fortune selling small electrical appliances in Guangzhou, and then transferred to Moutai Town, where soy sauce wine is everywhere, to build a factory to make wine, and the early brewing is still strong flavor wine.

4. There is no mid-to-high-end wine, even if the current "soy sauce wine craze" and "strong aroma wine have a high market share", the brand is still mainly based on 100 yuan affordable wine.

5. Affected by the epidemic, there is a gradual lack of market share.

The little foolish fairy wine tastes good.

Relying on the ecological advantages of Chishui River Valley, following the traditional brewing art and brewing culture, Xiaomutuxian liquor is a series of liquors, including Xiaomutuxian Zhen Liquor, Collection, Xiaomutushen, Xiaomutu Xianrui and other series of liquors, taking the inheritance of fine wine culture as its own responsibility, and is committed to achieving a high-quality life with the people.

The brand concept is to "morality" self-cultivation, manufacturing imported food, little foolish fairy to morality as the criterion, improve the cultivation of self-morality, and regard people with high moral and professional talents as the lifeblood of sustainable development, and create high-quality products for consumers.

The brewing process

Originating from the Chishui River Valley, the triangle production area of China's liquor, the valley area composed of purple-red conglomerate and rock, the water source is filtered through layers of percolation, pure and sweet, rich in a variety of minerals beneficial to the human body. Coupled with the 359-day frost-free climate, it is the best production area of Chinese liquor.

The raw materials come from the high-quality liquor water source of the Chishui River Valley, and the ecological raw grains are selected, with full particles, small grains and thick skin, firm and boil-resistant, high starch content, and high-quality raw grains, which have laid the natural genes of high-quality liquor. Strict selection of high-quality raw grains, selection of high-quality ruined base liquor, more than 10 years of aged seasoning liquor, inheritance of the traditional original cellar layered residue brewing residue method, integration of modern microbial technology, the best of the best.

Summary. Hello, the little foolish wine fairy is definitely not a fake wine. Because the little foolish wine fairy is produced by a small winery in Moutai Town, the wine is real, and it is produced in the name of the little foolish fairy of Yunfeng Liquor.

Guangzhou Zhujiang Yunfeng Liquor is a professional marketing of high-quality liquor enterprises, currently launched the "Little Foolish" series of liquor, the series of liquor has been recommended by the China Consumer Protection Association as a "consumer trustworthy product", and won the China Food Association issued the "quality of qualified food" honorary certificate. Although it is a **.

The little confused wine fairy is not fake wine after all.

Right away. Hello, the little foolish wine fairy is definitely not a fake wine. Because the little foolish wine fairy is produced by a small distillery in Moutai Town, the wine is real, and it is a naisson that is born in the name of the little foolish fairy of Yunfeng Liquor.

Guangzhou Zhujiang Yunfeng Liquor is a professional marketing of high-quality liquor enterprises, currently launched the "Little Foolish" series of liquor, the series of liquor has been recommended by the China Consumer Protection Association as "consumer trustworthy products", and won the China Food Association issued by the "quality of qualified food" honorary certificate. Although it is a **.

Hope it can help you, thank you, dear.