Search engines are hard to do, why did Microsoft survive?

Microsoft used to do everything possible to save the search engine Bing, but Bing's decline is still inevitable, and Google's market share has been far behind. But an unexpected fact is that even now Bing is staying profitable, and it's still far from real failure! So why hasn't Bing been"Dead"？

Well, maybe you've heard that, but the point is that no one is using Bing at all right now. Microsoft tried it over and over again, they redesigned it, spent millions of dollars on advertising, and even paid people to use it. However, 10 years later, Bing is still Bing – and it's all at this point, so why not give up on the project?

In 2012, Microsoft CEO Steve Ballmer announced that Bing would be a strong competitor. He said:"Our popularity survey shows that Bing is ready to join the fray.

So who are Bing's competitors? Google, of course. But, to be fair, we all understand that Ballmer was not a prophet either.

When Windows Phone was released, Ballmer was so confident that he even held a funeral for the iPhone. However, I see this table of search engine market share below.

I opened my eyes wide, reloaded the page, cleared the cache, restarted the computer, then threw away the computer and bought a new one, but to no avail. In a sense, this is the truth: only U.S. internet searches use Bing.

Like Google, they give their ads** to the highest bidder. Assuming more than a billion users use it every month, that's $5 billion a year (a full 9 zeros).

If you exchange it for a hundred-dollar bill, it stacks higher than the Burj Khalifa, and then multiplies by 5 again. Objectively, YouTube achieved such good results in 2016 with almost no competitors. The difference, though, is that Bing is actually profitable.

They don't need Google to remove junk, and if they want to make their pages load faster, they can do it themselves. Google wants to control what users see. Of course, AMP is"Optional", but if you refuse, then your ** will appear very low in the search results.

Google and Facebook already have incredible control over the internet, but they want to take that control to the end. Their dream is not to dominate the Internet, but to be it. This is undoubtedly a nightmare for everyone.

Because they have relatively high technology, their skills are enough to support them to survive.

It's because Microsoft Enterprise persevered until the end and found new innovations.

That means that Microsoft has its own unique technology and strength, otherwise how can it survive.

This is because Microsoft has some core aspects of its own.

Because they have their own technology to support them to keep doing it.

The reason why Microsoft has not fallen for so many years must be some of its own technology and research team.

Because he was the first to go to the R&D master, they have a lot of experience.

I think it's mainly because people have mature technology to support it.