Is Huiyuan juice out of business, is Huiyuan juice out of business?

Huiyuan juice is bankrupt with tens of billions of debts, do you know? Netizen: It's a pity to drink it often during the New Year!

The bankrupt boss of Huiyuan Juice said, "We have been using fresh fruit juice, but squeezing and squeezing, I don't know why, it collapsed, and when we needed help, we also donated, but in the end we became a liar."

Huiyuan Juice is a series of fruit juice products produced by China Huiyuan Juice Group, "Huiyuan Juice" is a well-known brand in China's fruit juice industry.

According to the relevant data of Nielsen, a world-renowned market research company, in 2018, the market sales share of Huiyuan's 100% juice and medium-strength juice was5%, compared to 2017, respectively9%, continuing to rank first in the sales volume of medium and high fruit market.

In terms of market share, Huiyuan has ranked first in China in terms of market share for more than ten consecutive years.

Since its establishment 27 years ago, Huiyuan juice products have been ranked first in the juice industry for many years, and the products have sold well.

Once upon a time, "Drink Huiyuan juice and take the road to health" was a well-known advertising slogan for many people. Today's national beverages, however, are mired in a debt crisis. Some industry insiders believe that after the Abortion of the Coca-Cola acquisition in 2008, Huiyuan once missed a good opportunity.

Disconnected from the market trend, coupled with the fact that it has never been able to get rid of the shortcomings of family and hometown management in management, Huiyuan has fallen deeper and deeper in adversity.

This is because Huiyuan Juice is now just withdrawing from the market.

Huiyuan juice is a drink that many people have drunk, but now Huiyuan juice has gone bankrupt, but after bankruptcy, you can still buy drinks from Mingzhong to Huiyuan in the market. Therefore, many people are very curious about why Huiyuan juice is still sold in the market after it went bankrupt? What's going on?

What is the current situation? In fact, this is because Huiyuan juice is now just withdrawing from the market.

Huiyuan juice introduction

At present, Huiyuan juice has only withdrawn, and the so-called withdrawal is from listed to non-listed, not to say that it has withdrawn from the market, that is to say, if you want to buy Huiyuan juice products, you can still buy them in commodity stores. At present, although Huiyuan juice has withdrawn, it has always wanted to make a comeback, so it has been producing Huiyuan juice series products over the years.

Huiyuan juice used to be a household name, and there was often an advertising slogan on TV: "Huiyuan is called the New Year", and the sales of Huiyuan juice at that time were also very good, but later Coca-Cola acquired Huiyuan juice, and the acquisition of ** was 100 million yuan, which was originally a good thing for Huiyuan juice, after all, Coca-Cola was ahead of Huiyuan juice in this industry, but Huiyuan juice was directly caused by poor management.

Huiyuan juice is a large enterprise, but the management of large enterprises is also very important, if the management is not good, then the final result is bankruptcy, obviously Huiyuan juice is because of this reason. In the past, Huiyuan Juice had tens of thousands of employees, but now there are only a few thousand, and this number is still decreasing, and no one knows whether Huiyuan Juice will completely disappear from the market one day. However, it is also possible that Huiyuan juice will be able to make a comeback again, so let's wait and see.

On the day of June 1st, when everyone was celebrating Children's Day for the children, we drank a brand juice from childhood to adulthood Huiyuan juice operator went bankrupt and reorganized, but now the market can still see Huiyuan juice on sale, many people should think it is very strange, so, since the Huiyuan juice operator is bankrupt and reorganized, why is there still Huiyuan juice on the market?

Huiyuan juice is an old brand with its own history, and it is also a drink that many people have drunk since childhood, but in recent years, Huiyuan juice's poor management, coupled with the debt pressure, has announced its delisting at the beginning of 2021, and finally announced the bankruptcy reorganization of the operator on June 1. In fact, such news is not sudden, and there were already obvious signs at the beginning of this year. Pre-reorganization refers to the process in which the debtor and creditors draw up a draft reorganization plan through negotiation before the commencement of bankruptcy proceedings, and then file an application for bankruptcy reorganization with the court after obtaining the consent of the majority of creditors through certain procedures.

It is worth noting that despite the bankruptcy and reorganization of Huiyuan Juice, its products are still sold in the market, indicating that the company is in operation and needs to be reorganized to gain a new turnaround. Therefore, the bankruptcy and reorganization of the operator of Huiyuan juice does not mean that this brand of juice has become history.

Huiyuan Group was founded in 1992, after more than 20 years of development, there are basically a lot of styles of fruit juice drinks, including Huiyuan juice. Huiyuan Juice is a series of fruit juice products produced by China Huiyuan Juice Group, as of 2017, Huiyuan Juice's asset-liability ratio and total liabilities are as high as 11.4 billion yuan. Due to poor business conditions and debt pressure, on January 13, 2021, the Hong Kong Stock Exchange issued an announcement announcing that in accordance with Article 18 of the Listing Rules, the listing status of Huiyuan Juice will be cancelled from 9 o'clock on January 18.

Summary. It is worth it, bankruptcy does not mean bankruptcy, although the operator is bankrupt, but there is still a circulation in the market Huiyuan juice operator bankruptcy has attracted the attention of many people, but there is a noteworthy point here, that is, many people think that bankruptcy should not be found in the market, in the market should be suspended, but in fact, bankruptcy does not mean bankruptcy, although the operator is declared bankrupt, but it does not mean that bankruptcy is bankruptcy, but it is not very optimistic, but only the announcement of bankruptcy, That's really not going to be able to buy goods, just declaring bankruptcy, but there will still be circulation in the market.

Second, it can be understood that it needs to be rectified, which does not mean that it is closed down and declared bankrupt, we can simply understand that it is only the operator's unfavorable operation to be rectified, and it does not mean that we have to insist that we will not be able to buy it if it is bankrupt, so this is why the Huiyuan juice operator declared bankruptcy and we can still buy it. The operator's declaration of bankruptcy is only the reason for the operator, not that the entire company has collapsed, after all, Huiyuan juice was still relatively famous in China earlier, and its reputation is also relatively good. So we need to be clear about this point of view.

Third, delisting does not only refer to delisting, but also includes withdrawal**, which can still be sold.

Is it worth it for Huiyuan juice to go bankrupt?

It is worth it, bankruptcy does not mean bankruptcy, although the operator is bankrupt, but there is still a circulation in the market Huiyuan juice operator bankruptcy has attracted the attention of many people, but there is a noteworthy point here, that is, many people think that bankruptcy should not be found in the market, in the market should be suspended, but in fact, bankruptcy does not mean bankruptcy, although the operator is declared bankrupt, but it does not mean that bankruptcy is bankruptcy, but it is not very optimistic, but only the announcement of bankruptcy, That's really not going to be able to buy goods, just declaring bankruptcy, but there will still be circulation in the market. Second, it can be understood that it needs to be rectified, which does not mean that it is closed down and declared bankrupt, we can simply understand that it is only the operator's unfavorable operation to be rectified, and it does not mean that we have to insist that we will not be able to buy it if it is bankrupt, so this is why the Huiyuan juice operator declared bankruptcy and we can still buy it. The operator's declaration of bankruptcy is only the reason for the operator, not that the entire company has collapsed, after all, Huiyuan juice was still relatively famous in China earlier, and its reputation is also relatively good.

So we need to be clear about this point of view. Third, delisting does not only refer to delisting, but also includes withdrawal**, which can still be sold.

The company is bankrupt, isn't it very risky for us?

The risk is certainly significant, and you can consider the strength of your finances.

Choose the safest method.