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Marketing treasure is an online marketing software developed by Shanghai soft camp. Marketing treasure can improve the ranking of keywords in the drop-down menu, and at the same time, marketing treasure can fill the relevant search area with long-tail keywords. Marketing treasure is the ultimate tool for enterprise network marketing.
With Marketing Treasure, you can not only skillfully seize the leading brand effect, but also allow countless potential customers to find you, pursue you, and take the initiative to make deals with you.
Marketing treasure has the following six main functions:
2. Build trust, because it is recommended, it is worthy of trust;
4. Some people are not fast typing, and when they see a drop-down, they will see that they are interested in one;
6. Because entries will appear in the process of losing words, it can "intercept" traffic, and there will also be advertising effects.
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Marketing Treasure, whose academic name is 35ex, is a well-known network marketing software. Because of its unique marketing features, people love it, so people call it marketing treasure. Its function is simple and powerful, can make your company or brand name appear in the drop-down menu prompt on the home page, take beauty equipment as an example, if potential customers want to understand the relevant content of ultrasonic cleaning, enter the word ultrasonic cleaning, then the pop-up drop-down menu will appear Maggi Ultrasound's name, because this drop-down menu is recommended according to the number of searches, as well as user habits, etc., potential customers are likely to choose the red pen to tick the entry, which completes the online marketing of the company's brand.
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Marketing treasure is a SaaS-based enterprise marketing management mobile solution launched by Rongfeng Technology, which is an Internet mobile CRM brand, which integrates the advanced management concepts and models of the world's top 500 enterprises, and its core value lies in mining and improving the value of the whole life cycle of customers, helping enterprise marketing management to form a closed loop driven by customer value, and continuously improving enterprise sales performance.
On the basis of mobile CRM products, "Marketing Treasure" has upgraded the intelligent management of the whole process of customer lifetime value, and is more efficient and efficient in the conversion rate of sales leads, the task drive of sales performance, and the control and analysis of after-sales to payment.
The innovation of marketing treasure in mobile Internet CRM is the synchronous control of mobile office and computer office, through the management and setting of the computer system platform, it is more standardized, more flexible, and more scalable. From online and offline multi-channel sales leads to order transaction conversion, from surplus pure post-sale service to payment collection management, from a single product line to multiple product line dynamic analysis, it helps enterprises realize the whole process of customer lifetime value intelligence.
Features: 1. Multi-dimensional statistical analysis: business opportunities, visits, payment collections, contracts.
Through multi-dimensional data analysis and statistics, and the use of eye-catching and dynamic charts, it helps salespeople analyze business opportunities, visits, payment collections, contracts, etc., accurately judge the value of customers from trend charts, help leaders filter the gold content of the sales process, and help enterprises quickly determine the problems existing in customer tracking, so as to bring decision-orientation.
2. Quantitative indicators to analyze customer value.
Through the statistical analysis of the transaction rate and payment collection of existing sales customers, we can mine the most valuable customers, maintain customers for a long time, evaluate the importance of customers, effectively seize the good customers and important customers of the enterprise, upgrade marketing strategies, value-added service benefits and brand benefits.
3. Data evaluation of customer effective value.
Through data mining and analysis, it helps salespeople master sales data, judge customer value, remind themselves to make judgments according to eye-catching charts, further analyze customer development, and conduct in-depth analysis of the conversion rate, waste rate, and loyalty of existing resources to improve sales conversion rate. <>
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Summary. Before using Marketing, you need to do the following steps: 1. Determine your marketing goals:
Be clear about your marketing goals, such as increasing sales, increasing brand awareness, etc. 2. Collect customer data: Collect customer data, such as customer name, ** number, email, etc., so that you can add it to the marketing treasure and promote it.
3. Set up marketing activities: Set up corresponding marketing activities according to your marketing goals, such as sending emails, SMS marketing, social ** promotion, etc. 4Create marketing content:
Based on your marketing campaigns, create marketing content such as emails, text messages, social posts, and more. 5. Add customer data: Add the collected customer data to the marketing treasure, so that you can promote it through the marketing treasure.
6. Follow up with customers regularly: Use Marketing Treasure to follow up with customers regularly, such as sending emails, text messages, etc., to keep in touch with customers.
Before using Marketing, you need to do the following steps: 1. Define your marketing goals: Prepare your marketing goals, such as increasing sales, increasing brand awareness, etc.
2. Collect customer data: Collect customer data, such as customer name, ** number, email, etc., so that you can add it to the marketing treasure and promote it. 3. Set up a marketing campaign:
Depending on your marketing goals, set up marketing campaigns such as sending emails, SMS marketing, social ** promotions, and more. 4Create marketing content: Based on your marketing activities, create corresponding marketing content, such as emails, text messages, social posts, etc.
5. Add customer data: Add the collected customer data to the marketing treasure, so that you can promote it through the marketing treasure. 6. Regular follow-up with customers:
Use Marketing Treasure to follow up with customers on a regular basis, such as sending emails, text messages, etc., to stay in touch with customers.
Before using Marketing, you need to clarify your sales goals, collect customer data, set up marketing campaigns, create marketing content, add customer data, and follow up with customers regularly.
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Ali Marketing Treasure's latest research and development of a cost-effective customer data collection and automatic marketing software, is a promotion service or means, but Marketing Treasure is a means of publicity, or through publicity to promote. In the background, it is called a digital marketing platform.
Among them, it includes the business treasure (that is, the business effect treasure of the landlord), guard display, brand treasure, star store, enterprise exhibition and so on. These can be seen in the background, if you want to talk about the relationship, let's take an analogy: Alibaba Group and the 1688 Division.
Alibaba is equivalent to the landlord's online sales treasure, and the 1688 business department is equivalent to the marketing treasure (marketing treasure).
The marketing department includes a series of e-commerce content such as product planning, product development, construction, operation, brand promotion, product distribution, etc., which is a new type of marketing. In order to create such a service, 258 Group has launched a marketing treasure in line with the belief of "active empty marketing on the whole network and accurate customer matching".
1. Customer data collection: Ali customer data can be searched according to keywords or industries, cities, etc., and quickly collected. Including enterprise name, contact person, mobile phone number, Want Want number, business scope, etc.
3. Start active marketing: For the collected customer data, Ali Marketing can also carry out data refinement, screen out different levels of potential customers according to their own needs, and automatically simulate the manual operation of Ali Wangwang's automatic marketing work, so that your product information can be quickly sent to the computer of potential users.
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Purpose:1Free to show, pay-per-click.
2.Pay according to the effect, and the cost is controllable.
At present, the promotion position placed is the "hot recommendation position" that all page buyers must go through. After March 1, 2009, the "bidding ranking" was fully upgraded to "click to promote" and the current online sales treasure service paid according to the effect is the first choice for members of Chengxin Tong to increase buyers' inquiries, and can give priority to recommending customers' products to buyers, and business will immediately improve.
Operation details: 1. Set up a promotion group.
1. Create a new promotion plan and set the daily consumption limit, with a minimum of 30 yuan.
2. Select the time you need to deliver. It can also be delivered throughout the day.
3. Set the delivery region.
2. Add the product information you want to promote.
1. You can add multiple pieces of product information to increase the amount of products.
2. The product information should be five-star information, and the title and product introduction need to be optimized frequently.
1. You can add it customly, or you can refer to the relevant words recommended by the system in the operation background of the online sales treasure service, keyword query, related words pulled out of the search box on the home page, industry category words, search rankings, etc.
3. Generally, hot and cold keywords are matched together, at least 2-3 expensive keywords should be selected, the traffic is relatively high, which can suppress the traffic of the entire shop, and then choose more professional and accurate keywords, which are more affordable, and the intention of buyers to find them is relatively high. The combination of the two is indispensable!
4. It can automatically generate a report on the consumption of online sales treasure, and view the daily amount, clicks and feedback. The data reflected in the report changes the keywords of the promotion plan and the added product information from time to time. In order to achieve the best promotion effect.
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The number of clicks is used as the calculation index after the keyword competition, and no fees are generated if you do not click. is a way to accelerate the promotion of products. It is different from the standard king. The customer base of the online sales treasure is the customer who joins the integrity of the pass.
The promotion recharge package is a promotion product for the first time to open the integrity of the online sales treasure customers or the customers who renew the online sales treasure, the recharge package includes the amount of the customer's recharge online sales treasure and the online sales treasure red envelope determined by the recharge amount, the online sales treasure red envelope can be directly offset by the cost of the online sales treasure promotion.
The above is a little experience I have learned, I hope I will be helpful to you, if you have my opinion.
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[Marketing tools to quickly take orders].
Ali Marketing Treasure = customer data collection + Want Want active marketing.
The most active, the most professional, the most direct and the most effective way to publicize and promote Ali Marketing's latest research and development of a cost-effective customer data collection and automatic marketing software, she can help you screen and sort out your potential customer information from Alibaba's massive customer information, and can perform automatic marketing functions, through Want Want, email, fax, SMS, etc. Multiply your performance. The design of Ali Marketing Treasure is very user-friendly, as long as the working conditions are defined in advance, you can automatically start running with the click of a button, even if your computer level is not very good, you can easily get started.
Key features of Ali Marketing:
1. Customer data collection: You can search for Ali customer data by keyword, industry, city, etc., and quickly collect it. Including enterprise name, contact person, mobile phone number, Want Want number, business scope, etc.
Second, marketing content: that is, the content of advertisements or information to be published.
3. Start active marketing: For the collected customer data, Ali Marketing can also carry out data refinement, screen out different levels of potential customers according to their own needs, and automatically simulate the manual operation of Ali Wangwang's automatic marketing work, so that your product information can be quickly sent to the computer of potential users.
Marketing, also known as sales, is a series of processes in which a salesman sells a product or service to a customer. While marketing is a substitute for marketing, it is the upgraded product of marketing, and marketing is a system engineering to meet consumer needs, including market research, products, pricing, channels, marketing management as a framework, it can be seen that marketing is only a small part of the marketing system. Marketing gives strategic meaning to marketing, and marketing only has tactical significance. Beg.
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