Introduction to e commerce logistics management, introduction to the content of e commerce logistics

Generally, cross-border logistics uses the following systems: TMS system: that is, transportation management system, which mainly manages the transportation links in the logistics link in the logistics management system.

International freight forwarding system: a one-stop cloud service system integrating marketing, operation, management, data analysis, etc. Shanghai Wohang Information Technology Co., Ltd. is a company focusing on the application of cloud computing in the international logistics industry.

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What is e-commerce logistics management] (e-commerce logistic management) b] The so-called e-commerce logistics management refers to the planning, organization, command, coordination, control and decision-making of e-commerce logistics activities according to the law of material material entity flow in the process of social reproduction, according to the law of material material material entity flow, and the planning, organization, command, coordination, control and decision-making of e-commerce logistics activities, so as to achieve the best coordination and cooperation of various logistics activities, so as to reduce logistics costs and improve logistics efficiency and economic benefits. In short, e-commerce logistics management is to study and apply the laws of e-commerce logistics activities to the management of the whole process, links and aspects of logistics.

First, the e-commerce logistics process

The e-commerce logistics process includes transportation, storage, loading and unloading, packaging, circulation processing and related logistics information processing. They are interconnected and form the functional components of a logistics system. Each of these five processes can be referred to as:

The starting point of e-commerce - commodity packaging; the artery of e-commerce - the transportation of goods; the center of e-commerce - commodity storage; The contact point of e-commerce - commodity loading and unloading; The central nerve of e-commerce - logistics information.

Second, e-commerce logistics technology

Logistics technology generally refers to the general term of all professional technologies related to logistics element activities, which can include various operation methods, management skills, etc., such as circulation processing technology, article packaging technology, article identification technology, article real-time tracking technology, etc.; Logistics technology also includes logistics planning, logistics evaluation, logistics design, logistics strategy, etc.; When the application of computer network technology is popularized, many modern information technologies are integrated in logistics technology, such as GIS (geographic information system), GPS (global satellite positioning), EDI (electronic data interchange), bar code (barcode) and so on.

3. E-commerce logistics management

1. The meaning of e-commerce logistics management.

Logistics management refers to the planning, organization, coordination and control of logistics activities in order to achieve the service level of customer satisfaction with the lowest logistics cost, that is, logistics management is the planning, implementation, control and other activities of the whole process of raw materials, semi-finished products and finished products and other materials flowing inside and outside the enterprise.

2. E-commerce logistics management information system.

E-commerce logistics management information system (LMIS) is a system composed of people and computer networks that can collect, transmit, store, process, maintain and use logistics-related information. Because e-commerce logistics is an organic combination of information network and traditional logistics, logistics enterprises themselves are reorganizing elements in a new modular way, so e-commerce is not only a management system, but also a networked, intelligent and socialized system.

The scope of logistics management and e-commerce is different.

1. In order to meet the needs of the socialist market economy, the logistics management major cultivates students to have a solid foundation in management, basic knowledge of economics and information technology, high English proficiency and basic computer skills, and is familiar with laws and regulations, mastering the means and methods of modern logistics management theory and information system under the premise of mastering the basic knowledge of engineering, and has strong practical operation ability such as logistics management, planning and design, so as to become senior modern logistics management talents. Students in this major mainly learn the basic theories and specialized knowledge of economics, accounting, management, law, information resources management, computer and other aspects, and cultivate logistics management talents with certain logistics planning and design, logistics management, logistics industry operation, etc., and can be engaged in policy formulation in economic management departments, first-class companies and logistics enterprises, and the operation and management of logistics industry.

Career direction: Graduates of this major can be engaged in procurement, warehousing, packaging, distribution, transportation, planning and other logistics business operation management, logistics service consulting and planning, chain management and logistics system planning and design in logistics enterprises, industrial and commercial enterprises, freight forwarding companies, distribution centers, ports, cargo distribution centers and logistics bases (parks), logistics management consulting companies and related administrative and public institutions.

2. E-commerce major (B2B): a new interdisciplinary discipline integrating computer science, marketing, marketing, management, economics, law and modern logistics. Cultivate the basic theories and basic knowledge of computer information technology, marketing, international logistics, management, law and modern logistics, and have the ability to use the network to carry out business activities and use computer information technology and modern logistics methods to improve enterprise management methods and improve the ability of enterprise management level of Chuangxiang nuclear new compound e-commerce senior professionals.

Career direction: After graduation, you can be engaged in the background operation of the bank (network operation), the web design, construction and maintenance of enterprises and institutions, or the maintenance of the network, the content of the network and network marketing (including international), the marketing planning of enterprise goods and services, etc., graduates are mainly engaged in network marketing, network customer service, e-commerce project operation and other aspects of the work.

1.Barcode technology.

Barcode technology is an automatic identification technology that has been produced and developed in the application practice of computers. It provides us with a way to identify and describe goods in logistics.

Barcode is the technical basis for the realization of POS system, EDI, e-commerce, and chain management, and is an important technical means to modernize logistics management and improve the management level and competitiveness of enterprises.

Technical EDI (Electronic Data Interchange) refers to the transmission and exchange of structured data through electronic means and in a standardized format using computer networks.

The three elements that make up an EDI system are EDI hardware and software, communication networks, and data standardization.

The working method is roughly as follows: the user processes the raw data on the computer, and converts the original data format into a flat file through the EDI conversion software (MAPER), which is a comparison file between the user's original data format and the EDI standard format. Flat files are converted into EDI standard format files by means of translation software {translator).

Then, a communication envelope (envelope) is added to the outer layer of the file, and it is sent to the value-added service network (van) through the communication software (EDI system exchange mailbox) or directly to the other user, and the other user undergoes the opposite process, and finally becomes a file format that can be received by the user's application system.

3.Radio frequency technology.

Radio frequency identification technology is a non-contact automatic identification technology, which automatically identifies the target object through radio frequency signals to obtain relevant data. The identification work does not require human intervention and can work in a variety of harsh environments. Short-range RF products are not afraid of harsh environments such as oil stains and dust pollution, and can replace barcodes, such as tracking objects on the assembly line of factories.

Long-distance RF products are mostly used in traffic, and the recognition distance can reach tens of meters, such as automatic toll collection or vehicle identification.

GIS (Geographic Information System) is a product of a variety of disciplines, which is based on geospatial data, using geographic model analysis methods, providing a variety of spatial and dynamic geographic information in a timely manner, and is a computer technology system that serves geographic research and geographic decision-making. Its basic function is to convert the data (whether it comes from a database, an electronic file, or is entered directly into a program) into a geographic graphical display, and then browse, manipulate, and analyze the display results. They can range from intercontinental maps to very detailed neighborhood maps with populations, sales, transportation routes, and more.

The Global Positioning System (GPS) has the ability to carry out all-round real-time three-dimensional navigation and positioning in the sea, land and air.

GPS can be applied to automobile self-positioning, tracking and scheduling, railway transportation management, and military logistics in the field of logistics.

1. Informatization.

In the era of e-commerce, logistics informatization is an inevitable requirement of e-commerce. Logistics informatization is manifested in the commercialization of logistics information, the database and informatization of logistics information collection, the electronic and computerized processing of logistics information, the standardization and real-time transmission of logistics information, and the digitization of logistics information storage.

2. Automation.

The basis of automation is informatization, the core of automation is electromechanical, the external performance of automation is unmanned, the effect of automation is labor-saving, in addition to the ability to expand logistics operations, improve labor productivity, reduce errors in logistics operations, etc.

3. Networking.

The basis of networking in the field of logistics is also informatization, which is one of the main characteristics of logistics activities under e-commerce. The computer communication network of the logistics distribution system, including the contact between the logistics distribution center and the first merchant or manufacturer, should be communicated through the computer network, and the contact with the downstream customers should also be communicated through the computer network.

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