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Summary. In response to this question, we can answer it from two aspects: first, the market share of foreign fast food brands in China has been increasing in recent years, and from 2017 to 2019, the market share of foreign fast food brands in China has increased to 2%.
Secondly, there are many reasons why foreign fast food brands have increased their market share in China, the main reason is that foreign fast food brands have invested more in China, they not only vigorously promote their own brands in China, but also constantly improve their products and improve their service quality to meet the needs of Chinese consumers. In addition, foreign fast food brands also use network technology to provide convenient online ordering services to meet the needs of consumers. To further increase the market share of foreign fast food brands in China, a series of measures need to be taken, including:
Strengthen brand publicity and improve brand awareness; Improve product quality and improve service quality; Use network technology to provide convenient online ordering services; Launch promotional activities to attract more consumers; Strengthen communication with Chinese consumers, understand their needs, and provide better services. In conclusion, the market share of foreign fast food brands in China has been increasing, but in order to further increase market share, a series of measures are needed to meet the needs of Chinese consumers.
I'm sorry I don't understand, but can you elaborate on that?
In response to this question, we can answer it from two aspects: first, the market share of foreign fast food brands in China has been increasing in recent years, and from 2017 to 2019, the market share of foreign fast food brands in China has increased to 2%. Secondly, there are many reasons why foreign fast food brands have increased their market share in China, the most important of which is that foreign fast food brands have invested more heavily in China, they are not only vigorously promoting their own brands in China, but also constantly improving their products and improving their service quality to meet the needs of Chinese consumers.
In addition, foreign fast food brands also use network technology to provide convenient online food ordering services to meet the needs of consumers. In order to further increase the market share of foreign fast food brands in China, a series of measures need to be taken, including: strengthening brand publicity and improving brand awareness; Improve product quality and improve service quality; Use network technology to provide convenient online ordering services; Launch promotional activities to attract more consumers; Strengthen communication with Chinese consumers, understand their needs, and provide better services.
In conclusion, the market share of foreign fast food brands in China has been increasing, but in order to further increase market share, a series of measures are needed to meet the needs of Chinese consumers.
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Fast food is a meal that can be quickly served to customers in advance, such as hamburgers, box lunches, etc. It is also called a boxed lunch. The area around Hong Kong and Taiwan is translated as fast food, ready-to-eat, etc., which is different from bento.
Fast food has the advantages of popularity, time saving and convenience. Nowadays, fast food has become a common way of life, and as a result, "fast food culture" and "fast foodism" have emerged.
Western fast food first appeared in Germany and is called "quickmeal" or "fastfood" in English. After the introduction of China, the Chinese name is "fast food", that is, cooked and can be used at any time.
In fact, what we usually call "fast food" should be called Chinese fast food to be precise, commonly known as boxed lunches. It is a way of eating formed by absorbing foreign food culture in Chinese food. It has entered thousands of households with the remarkable characteristics of brightness, convenience and economy.
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Because fast food must meet the following conditions, timeliness, standardization. Timeliness is to order to serve the food quickly, the ping effect is that the venue should have enough capacity, standardization is unified, just like KFC based on McDonald's, whether in Shanghai or Beijing, the same burger I ordered has the same timeliness, the same taste, and the same size. Nowadays, many Chinese fast food even if they meet the above three points, but the taste is unsatisfactory, which is why there are few giants in Chinese fast food brands.
However, the establishment of Gutian Daoxiang has broken the spell of domestic Chinese fast food, first of all, the clean and concise Chinese style is favored by consumers, and it has achieved the ping effect, timeliness, standardization, and collected the characteristics of the north and south dishes, developed unified dishes, and used domestic high-quality rice. I hope I can help you, and I can give you a big thumbs up.
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Each has its own merits, Chinese food is rich and colorful, regional characteristics are strong, and excellence is pleading, and foreign fast food is ashamed of itself hahaha.
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You are also the unlucky child who made up for the winter vacation homework in the last few days of the first day of junior high school in 28 haha, so am I You look at it and write it:
There are four main benefits: First, Chinese food is nutritious and reasonable. Most of the foreign fast food is fried chicken thighs or the like, or cream chocolate and the like.
The stuffing of Chinese steamed buns is nutritious, pancakes, fruits, noodles, eggs, Cai, bean juice, soy milk, tofu brain, which nutrition is comparable to fried chicken thighs? Second, the taste is attractive. Chinese food pays attention to frying, cooking, frying, simmering, steaming, cooking, ro......asting, and branding, the smell makes people smell the fragrance and get off the horse, and the post stops.
Foreign fast food has a meaty, oily taste, and at most a milky sweetness, and it is monotonous. Third, there are many patterns. Not to mention the big dishes, just count how many kinds there are in this morning, pancakes, steamed buns, fried dough sticks, dumplings, wontons, bean curd, fried liver, meatball soup, knife-cut noodles, ramen, meat sandwich buns, donkey meat fire, flatbread eggs, xiaolongbao......When you arrive in Guangzhou, the number of early samples makes you dizzy!
You eat one by one, and you don't have to bring the same for half a year! Fourth, it is delicious and not expensive. The breakfast and fast food of Chinese food are home-cooked, easy to make, delicious and trouble-free, and cost less.
In short, only fools eat foreign fast food!
And the nutritional aspect:
Chinese food has noodles, cai, meat, eggs, rich in carbohydrates, rich in plant fiber, rich in protein, and also needs fat, which is the most reasonable nutritional match. Moreover, Chinese food is not fried food except for fried dough sticks, and Chinese food practices such as steaming and cooking can better maintain nutrition in food. Western food, on the other hand, is mostly meat, and the variety is single, so the nutrients are easy to be too concentrated, including salads, sauces, coffee, milk, etc., which are all high-calorie and high-energy foods and beverages, which are more likely to lead to three highs.
Characteristics: 1. Chinese food is processed first and then cooked, while Western food is cooked first and then cut into pieces, and the latter is not easy to cook larger and thicker meats;
2. Chinese food should be cooked, although there are also cold meals and raw foods, but most of them are hot dishes, and cooking or frying itself is conducive to sterilization. Western food, especially vegetables, is eaten raw;
3. Chinese food does not need to touch the food with hands, all kinds of tableware are available, Western food seems to be a formal tableware, and fast food is mostly grasped by hand;
4. Chinese meat and vegetarian matching, the benefits needless to say;
5. Chinese food condiments are complete and the shape is exquisite. Let's smell it.
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