iOS offerwall aso optimization is what to do

1. Look for offerwall channels.

There are many ways to find offerwall channels, such as joining some industry groups or consulting with some bigwigs. Most of them will be given to you by someone, write down the information obtained, and then find the relevant business contact; In addition, there will be a wave of people who take the initiative to add you, so you can talk to these people according to the judgment method mentioned in "How to judge the offerwall", and talk to a few more people to roughly know the basic situation of the offerwall market.

2. Judge whether the offerwall is good or bad? 1. What is the offerwall called, when will it be launched, and how can it be the offerwall; 2. Is there a backdrop, can you register for an experience first, and see what functional sections there are; 3. What is the current daily activity and what is the daily increase; 4. Understand the new users of the channel; 5. Whether to restrict IP delivery, and whether there is IP information in the IDFA code ** table; 6. Whether it is released and what are the channels for release; what is their size; 7. Is there an effect ** table and IDFA code table, and what information is in the IDFA code table; 8. What is the reputation of the industry; 9. Independently judge the quality of the offerwall; 10. Professionalism of offerwall channel business. Through the above 10 methods, after a few days of observation, you can probably judge the quality of an offerwall.

Fourth, there are two main ways to optimize the keywords of the offerwall: 1. Raising words, playing words every day, gradually reducing the magnitude of the offerwall, advantages: good conversion, relatively long-lasting ranking, TOP10 words are very stable, and the cost is only about 50% of a wave, disadvantages:

The optimization cycle takes twice as long as a wave. 2. A wave of streams, give enough amount a day, go up in a day or two, and wait for the word to fall out of the ranking of the reservation, and then hit it in a wave. Advantages:

Use in new products or newly optimized products.

Obtained from the top data boss, including keyword coverage, subtitle, introduction, increase product weight, improve keyword ranking, so as to bring organic volume, he has a new wall, lazy people make money, recently in the activity, the amount of demand.

Grab the taskEscalate the taskClaim your rewards: Set the time in the background to let the task be collected after completion.

The offerwall was pioneered by Tapjoy around 2008 and has been around 2104 for nearly 6 years, and has been replicated by various companies. Many well-known manufacturers such as Glu, EA, and Gameloft use offerwalls in the promotion of their games, and they also introduce offerwalls into the game when increasing revenue, which is enough to explain the value and role of offerwalls. Combinations such as FACocard, Google, AdMob, and Tapjoy are the mainstream ways of Senyin's current overseas promotion, and the way of talking about Chunzheng alone has been slightly thin and cannot meet the demand.

If there is a need to make the leaderboard, an offerwall is a must.