How much does it cost to join a mother and baby store?

In terms of the standard store of the baby love frontline, the monthly rent of the 40-square-meter store is about 5,000 yuan, and it takes 20,000 yuan to decorate it; Then the store needs to purchase the equipment needed for operation, and the cost is about 30,000 yuan; Then there is the purchase fee of the goods, which has been explained above, and the requirements of the headquarters are more than 60,000 yuan; Then there is the employment fee of the personnel, the number is 2 people, and the basic salary of each person per month is 3,000 yuan; Then there are some miscellaneous expenses, such as utilities, activity fees, working capital, etc.

Based on the brand franchise fee and store construction fee, we can roughly calculate that the initial investment of the infant love frontline standard store will be less than 120,000 yuan, which is an amount that most investors can afford.

1. The rent and decoration cost are about 50,000 yuan.

A large part of the capital investment of the mother and baby store is the rental and decoration of the house. Spend on this within your means. We calculate it at 1,000 yuan per month, so it will cost 4,000 yuan to pay the rent for the first time. The renovation cost is about 3 to 50,000 yuan.

2. Preliminary preparation of 4-70,000 yuan.

The preparation cost in the early stage should be divided into two parts: one is the purchase payment, and the other is human resources. The purchase payment is divided into two parts, the first purchase in the early stage and the later stage**.

The amount of capital invested in the first purchase is large, about 3 to 40,000 yuan, and the focus is on the first purchase to choose as many types of maternal and infant products as possible, but the base should not be too large. The quantity is enough to fill the container. It is also necessary to leave a reserve of about 20,000 yuan for the later **.

The cost of human resources is related to the salary of the hired employee. According to the number of employees is 2, each person's salary is 2,000 yuan, and the monthly expenditure is 4,000 yuan. After getting on the right track in the later stage, if you hire a store manager, the monthly expenditure will increase by another 5,000 yuan.

3. The value-added project is about 20,000 yuan.

Due to the tight demand of the maternal and infant market, the large number of investors, and the high competitive pressure of the market, a certain social foundation and brand effect are needed. In addition, the competition between brand enterprises is also very severe, in addition to the escalating marketing methods and channels, many brands have increased promotion projects. For example, some maternal and child products stores in China will be equipped with swimming pools, photography projects, etc., and some stores are equipped with lactation promoters, nurseries, etc., to attract customers, and even achieve one-stop service, so as to increase turnover and consolidate their position in the market.

Investments in such value-added projects should be done within one's means, not something that has to be done, but something that is icing on the cake. If you plan to add value-added projects, the initial investment is about 20,000 yuan.

The first network of franchising, through the above analysis, opened a 100-square-meter maternal and child products store about 120,000 yuan at about 120,000 yuan. Of course, this expenditure will be slightly adjusted according to the overall level of your city, if you are in a first-tier city, the capital investment should be higher than 120,000, if you are in a third-tier city or a rural city, then your expenditure should be less than 120,000. Of course, if conditions permit, you can choose to open a 300 square meters or even larger maternal and child products store, although the investment will be higher, but the store will be well planned, the products will be richer, and more consumers will be attracted.