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It is not necessarily clean, and the milk tea in many milk tea shops is made with milk tea powder, and the hygiene is relatively poor.
When it comes to milk tea, I believe that the vast majority of people can't put it down, especially young people nowadays have a soft spot for milk tea. Milk tea has become the birthplace of young people's happiness, and now the milk tea market is getting bigger and bigger. Maybe you're not drinking real milk tea.
First of all, what is milk tea? As the name suggests, milk tea is a combination of milk and tea. It first originated in Mongolia, where people mainly drank alcohol, tea had a very high status, and there were a large number of cattle and sheep in those places, producing goat's milk.
There are also more milk tea, so milk tea has become popular, and over time, it has become the kind of milk tea we drink now. In fact, the milk tea on the grassland is not sweet, but salty, so milk tea is actually a good thing, and its nutritional value is relatively high. But now there are a lot of milk tea shops on the market, it looks very appetizing, and all kinds of colors make ** forget to return, in fact, this kind of milk tea is blended, and the tea itself is bitter, and you need to put a lot of sugar to cover up this bitterness, so sugar makes milk tea sweeter, and the milk used is not good milk, and the tea is not good tea, it may be tea powder as a substitute.
But when you drink it, you will feel like milk tea, and the milk tea on the market basically does not have any nutrients, and often drinking this milk tea can easily cause high blood lipids.
and cardiovascular and cerebrovascular diseases.
It is more likely to cause obesity.
Drinking milk tea is not a healthy way to consume, and its ** is also relatively high, a cup of 500 ml of milk tea can be sold for about 20 yuan, especially children should not drink milk tea, drinking too much is easy to affect their growth and developmentγAll in all, for the sake of our physical and mental health, we should not drink milk tea, if we really want to drink it, we can make it at home with milk and tea.
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In the case of small shops, hygiene is generally not guaranteed. Don't look at the appearance of the store is very neat, but the kitchen in the back is not allowed to be visited, because the sanitary condition is not up to standard. Ingredient cups and tools are not cleaned in time, and they are piled up in **, which will breed bacteria after a few hours.
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No. Many businesses make milk tea in unhygienic places, and milk tea does not add milk, but adds compounds such as creamer or flavor. Contains caffeine, etc.
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The milk tea in a regular milk tea shop should be clean, but there are still many additives in milk tea, and it is not recommended to drink it often.
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Milk tea has become the reason why young people like it.
2.With the rise of the milk tea industry, there are many types of milk tea, such as fruit tea, milk tea, milk green, etc., which makes it easier for young people to find their favorite flavors in milk tea
4.Due to the development of the Internet, the development of short ** will also drive the attraction of milk tea, like some Internet chicken soup, "the first cup of milk tea in autumn", "love often starts with a cup of milk tea".
In summary,Basically, this is how milk tea is accepted by young people and liked by young people, but you have to pay attentionMilk tea is not a good thing, it contains a lot of sugar, and drinking too much often will lead to obesity and faster aging
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Why do young people love to drink milk tea, it is really so delicious?
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Let's start with the conclusion: because for a long time, Chinese society has lacked drinks that cater to the tastes of young people.
Why do contemporary young people like to drink milk tea so much? β
Let's take a look at what "non-young" and "mature people" traditionally drink:
Tea: boiled water and tea leaves are brewed, bitter;
Beer: bitter;
Liquor: spicy;
Nope. You might say that there is also a traditional sweet wine like rice wine, but how many people drink it on the street now?
Chinese do not have a high tolerance for alcohol, but they have to drink because alcohol is a social tool, and it can be said that China's wine culture is a "masochistic culture".
Many people say that young people don't understand alcohol β but "Do traditional wine merchants understand young people?" β
Jiang Xiaobai is not a good wine, but what kind of things are the beer and liquor often sold in stores and supermarkets? Compared with carbonated and fruit juice beverages, which often introduce new flavors, those cheap industrial beers and liquors that have not changed their flavors for decades really have no sincerity at all.
The topic returns to milk tea.
Milk tea itself is a commodity that caters to the needs of young people:
First of all, it meets the needs of consumers for daily sweet drinks, and it is rich in flavor, good in appearance, and can be used as a hot drink in winter. Even if there is no milk tea on the market, there will be other popular beverages that meet these characteristics.
Secondly, the original Chinese tea, like milk tea, was based on tea with various condiments, but from about the Song Dynasty, influenced by the literati atmosphere at that time, Chinese tea gradually became a monotonous mode of white water + tea. The rise of milk tea can be regarded as a return to tradition to a certain extent. Your wine can be called "culture", and of course my milk tea can be too.
And milk tea is healthier than alcohol.
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life needs. It can be said that milk tea may have become an indispensable thing in the life and entertainment of today's young people, a cup when eating hot pot barbecue, a cup when watching a movie, a cup when shopping, walking on the street, almost everywhere in the shopping mall, there are always so many people with a cup of milk tea in their hands. Even milk tea may have surpassed coffee and wine.
Social needs. By drinking milk tea, there is a kind of association, for example, among two people, one likes to drink, one doesn't drink much, one drinks very happily when shopping, and the other will inevitably feel a little strange and embarrassed when he drinks it, so after a long time, the one who doesn't like to drink is also infected, and the two people will make an appointment to buy milk tea together, share their different tastes, and discuss the favorability of various brands of milk tea, which invisibly increases the topic of milk tea.
The market needs. The milk tea market has developed so far, the gimmick is very big, and more than n milk tea brands have been produced in a row, in addition to the well-known milk tea brands such as Nai Xue's tea, Hey Tea, Coco, a little bit, and Tea Yan Yuese, there are also various brands rising, and people have a big demand for what, and the market will develop into what we need. The current milk tea market can be said to be oversupplied, and what kind of food we often drink, but the market is still developing, and it has not yet reached the level of complete saturation, so there will be unlimited room for development.
Psychophysiological needs. From the initial craving for alcohol and coffee, to the current craving for milk tea. If you don't drink a cup of milk tea for a week, you feel that something is missing, milk tea is the source of happiness, and there is nothing that a cup of milk tea can't solve.
Milk tea can bring a sense of satisfaction and comfort.
In short, milk tea has become a social necessity for the young generation such as contemporary college students and urban white-collar workers, but it will also face some problems, fierce industry competition is easy to produce homogenization, different brands but the naming and taste of the product may be similar, which is also the short board of the milk tea industry, so innovation is also precious for the development of an enterprise industry.
1) How to develop and design products that can improve consumer satisfaction and loyalty is a problem;
2) How to develop some products that are healthy (no additives) and have a good taste from the perspective of consumers, so as to minimize the quality brought by milk tea;
3) Develop brand add-ons, such as peripherals, themed cups, desserts, etc., to increase the added value of brand products.
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Because milk tea is now synonymous with fashion, and the taste of milk tea is very good, so young people love it very much, so it is very popular among young people.
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In daily life, milk tea is generally drunk as water when eating various dry foods, and sometimes it is drunk alone, which is both thirst-quenching and hunger-resistant, which is better than various modern beverages. For girls, milk tea has become an indispensable part of their lives, and milk tea also pushes what fresh fruit tea series, and the fruit series has hit the hearts of girls. Sweet and sour is originally the taste they like, plus the concept of fresh fruit tea, the more you drink it, the more beautiful it is, which girl can resist.
<> it's not easy to find your favorite milk tea that shows your personality. There are several reminders to pay attention to, first of all, the hygienic conditions, the hygiene requirements of the store environment and the production process of the clerks cannot be ignored, and the appearance of milk tea in various youth idol dramas really makes urban girls love it! The key is that in winter, the girl holds a cup of hot milk tea in her hand, which can warm her hands.
What's more, the girl's menstrual period can also relieve pain and replenish energy.
Super delicious!! Fresh pomegranate juice!! Sweet and delicious, poke the ice cream before you drink it, so that the taste will be even better!
Personally, I like to add a little more crispy bobo, and I like to chew a little bit and think the taste will be better. The first practice of milk tea was sugar water and edible coloring, and later people improved, adding various fruit edibles to milk tea, so that there are more and more varieties of milk tea, what watermelon flavor, orange flavor, lemon flavor.
I'm so hungry today, so let's order a cup of milk tea to cushion my stomach. When you're full today, order a cup of milk tea and think about life. Life is beautiful, it should be like the taste of milk tea, just like the advertising slogan, like the feeling of being held in the palm of your hand.
So girls still have a soft spot for milk tea. I've seen a lot of young girls drink milk tea, and most of them like it, and a few don't like it. More than ten or twenty yuan of milk tea, brown sugar series rich and sweet, milk tea series cotton silk sweet, fruit tea refreshing and greasy, grain series health preservation.
You can hold a cup of milk tea when shopping, partying, pastime, leisure, and entertainment.
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The cheaper milk tea is made directly with milk tea powder. Others, even better, are made with tea leaves and then added with milk and other ingredients.
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Authentic milk tea is made by adding milk to black tea with an appropriate amount of sugar.
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Milk tea, as the name suggests, is a mixture of milk and tea leaves, with some additives, and some fruit-based fruit teas, fruit with tea flavor. Drinking milk tea is a trend and an alternative to beverages.
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Because young people nowadays will like to drink milk tea very much, in fact, it is made of some spices, and it is not very healthy, so drinking too much milk tea is harmful to the body.
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Because of the busy work now, many people don't have much leisure time during work, so they can only choose to go to Trembling Town to drink some prepared drinks.
When I first arrived at the company, I just chose to buy some bottled drinks, but I personally prefer to drink hot shouting hole pure drink, my colleagues around me recommended for me is a brewed milk tea, at that time I also wanted to ask if this thing can be drunk, my colleague said you try it, it is very delicious, the same as the bottled drinks on the market, it is really delicious.
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Milk tea is still delicious, and there are many fruit flavors to choose from.
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Milk tea must be delicious, the pearls in him, or the liquid itself are delicious, but milk tea is all technology and hard work, drink less or, or even don't drink it.
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The taste is deeply satisfied:
With the rapid development of the economy, many products are constantly being updated in order to conform to the trend of the times, and the same is true for milk tea products. In order to meet the consumption needs of the majority of consumers, milk tea has also carried out countless product research and development updates, and the taste of milk tea has gradually changed from a single original flavor to a variety of flavors, and even added fruit elements.
Milk tea with a good appearance.
Pursuit of leisure and entertainment:
With the improvement of people's living standards and consumption levels, people have more free time, and the milk tea shop has the function of leisure and entertainment.
A bubble tea shop with a good environment and a good atmosphere.
The new image of milk tea:
Nowadays, milk tea has changed its usual stereotypical image and has been given more new labels, symbolizing sweetness, romance and happiness, etc., and these labels are more likely to be recognized and accepted by young people, and combined with large-scale communication and momentum, it has produced a certain brand communication effect. At the same time, there are still many celebrities who open milk tea shops, and fans will frantically buy milk tea in order to call their idols.
Friends get together to take pictures.
The environment is good, the atmosphere is good:
The decoration style tends to be fresh, literary, warm, fashionable, etc., which meets the aesthetic needs of young people, and at the same time, young people have a strong desire to share, which is suitable for taking pictures and leisure places, which is more attractive to them.
Take photos at the bubble tea shop.
The product is priced at an affordable price:
After all, the funds at the disposal of young people are still limited, but the pursuit of fashion trends has not diminished in the slightest, and milk tea is more upscale than ordinary drinks, but it is very affordable, low single consumption, and closer to people's consumption psychology.
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