Why don t developers reward Olympic champions with cash, but are keen to reward houses?

Because if the developer awards the house to the Olympic champion, it is actually promoting the house for itself, and it is also a reasonable way to avoid taxes. For developers, if they directly reward cash, they not only have to pay taxes, but also the money after tax does not belong to sports, and even part of it has to be handed over to the national sports headquarters, so the money in the hands of athletes is actually very small.

If the developer directly rewards the house, then the national sports headquarters will not share the house with the athletes, which can not only avoid taxes for the developer, but also for the athletes, even if they retire in the future, then the house is also a kind of protection for the athletes. After all, the current housing price is very high, and the house can be used to increase in value in the future, even if you don't live in it, then you will have an income if you rent it.

For developers, the cost of the house is not high, and after the promotion of the Olympic champion, it is actually invisibly promoted for the developer, and this publicity also saves a lot of advertising costs, which is actually very worthwhile for the developer.

After all, for ordinary people, if they know that there are Olympic champions living in this real estate, then there must be many people who will choose the house here. If the developer directly asks the Olympic champion to advertise, it will not only cost a lot of advertising money, but also add a lot of costs, so for the developer, it is naturally cost-effective to send the house.

However, for many entrepreneurs in China, in fact, there are many who directly send cars to Olympic champions, or empty shopping carts.

However, the house should be very needed for athletes, after all, the house will not depreciate in value, and the house given by the developer to the Olympic champion must not be bad, which can be regarded as an additional layer of security for the retirement life of athletes.

Because they as developers can get a relatively low price of the house, and they can also use this as a selling point.

Because there is no room for cash to appreciate, and there is a lot of room for house to appreciate, athletes can also use it.

On the one hand, you can advertise yourself for free, on the other hand, it is also to avoid taxes reasonably, because the developer needs to pay taxes if you have cash, and in fact, the house is more practical and practical.

The house holds its value better than cash. The last thing developers lack is a house, and rewarding a good house is far more rewarding than cash.

Rewarding a house is more conducive to the sale of the developer's house, after all, there are many people who want to be neighbors with the Olympic champion, which not only gives the champion a reward to earn fame, but also helps to sell their own house.

The developer originally sold the house, and it is normal to reward the house; In addition, the house is high, and the appreciation is very fast, even in a small city, a house is nearly a million.

Because for developers, if they reward athletes' houses, it can not only allow athletes to promote themselves for free, but also a means of reasonable tax avoidance. Athletes who can participate in the Olympics are generally not short of money, of course, there is no shortage of houses, so if the developer directly gives cash to the athletes, then this needs to be transferred from the company's account to the athlete's personal account, and in this there is actually a lot of tax to pay.

Even if it is after-tax money, it is not the athlete's own money, and it has to be handed over to the State General Administration of Sports, and there are not many that really go to the athletes. If the developer directly sends the house, then the people of the State General Administration of Sports will not want the house, and it is impossible to give half of the house to the General Administration of Sports.

Therefore, if the house is directly rewarded, in fact, the house is in the name of the athlete, which is actually a guarantee for the athlete. After all, when they retire, the athletes will be able to use the house. For developers, the cost of the house is not high, and because of the blessing of the Olympic champion, it will invisibly advertise the developer.

If there are Olympic champions living in the community, then when the developer sells the house, he can directly say that so-and-so Olympic champion also lives here and still has his own house here. It has invisibly advertised to the developer, so people who buy houses will naturally buy here, after all, there are Olympic champions here, and the house will not be bad if you want to.

If you directly spend money to invite the Olympic champion to advertise, then it is more rigid, and the publicity effect may not be so good, or even more expensive. If you send the house directly, not only will you advertise the house invisibly, but even save some advertising and planning fees, which is beneficial to the developer.

Therefore, businessmen are very shrewd, and they will definitely have their own reasons for giving away houses. However, some entrepreneurs in China will send cars directly to the Olympic champions, or empty their shopping carts, which can be regarded as a way to give back to the community.