The price difference between Ice Cream Assassin is 88 times, who is paying obediently?

Everyone knows that the weather is hot in summer, many people will choose to buy some cold things to relieve the heat, some people like to eat watermelon, and some people like to eat ice cream, ice cream is actually the choice of the public, although ice cream is delicious, but ice cream can not be eaten too quickly, can not eat too much, otherwise, it may cause headaches. So now let's look at such a question, the big comparison of "Ice Cream Assassin": ** The difference is 88 times, who is paying obediently?

In fact, this is a lot of wealthy consumers who are spending, because they think that the money is nothing, and they are also out of curiosity when buying ice cream, but ice cream that is too expensive is really not necessary. <>

One. People who are curious will choose to buy.

When buying ice cream, many people will choose to watch **, but for some people who achieve economic freedom, they don't need to look at anything to buy **, they only pursue quality and quality, therefore, these groups of people are particularly easy to buy assassins in ice cream, and they may choose the most expensive and best when writing. Recently, a lot of people have eaten ice cream, and they have already bought the assassin in the ice cream, which is not a problem at all for people who have achieved financial freedom, as long as the ice cream can make them feel relieved and delicious. <>

Two. I can't see **, I bought the wrong crowd.

Ice cream ** is particularly high, the reason why it is called the assassin in ice cream, that is because many consumers do not know this school when buying ice cream, only to know that they bought a particularly expensive ice cream when paying, and feel particularly regretful, but love face, embarrassed to put this ice cream back in place, can only pay and leave, but after eating this ice cream, you will feel particularly regretful. And now the state has also issued relevant regulations, it is necessary to indicate the ** of ice cream, beware of consumers being deceived. <>

In fact, many of the assassins in the ice cream have not reached the value for money, but they are inflated, although the cost is slightly higher, but it is not so expensive, everyone can buy the ice cream they can accept and like according to their own economic situation.

I think it's the rich and the uninformed who are paying for it, because the average person wouldn't buy such an expensive ice cream at all.

This year, ice cream assassins will be found in many ice cream counters, and some of the ice cream ** that is not good-looking is very high, and now the Market Supervision and Administration Bureau has also begun to target this phenomenon.

Of course, those who are rich, and those Internet celebrities who deliberately gain popularity, we ordinary people may only buy ice cream for one yuan or two yuan.

That must be these consumer customers, probably because they can't pull their faces to ask, so they have to spend a lot of money to buy, resulting in regret.

Ice cream assassin" refers to the fact that the packaging of ice cream is mediocre, but it is expensive, because the merchant does not clearly mark the price or the price is confused, resulting in the checkout being too high for consumers to feel "stabbed".

Just recently, the roasted sweet potato also rubbed on the heat leakage, the reason is that a girl bought a roasted sweet potato on the street, and it doesn't look very big, but after the boss weighed it, he actually charged the girl 18 yuan, and the girl also said that she picked a sweet potato that didn't look big, but I didn't expect the ** after weighing it was surprising.

How much is the ** of a sweet potato right now? The sweet potatoes bought from the farmers will not be doubled several times, even if it is 8 yuan a catty, a roasted sweet potato will not reach 2 catties, such a sky-high price of roasted sweet potatoes, do you still dare to eat it?

I remember once going to the supermarket to buy winter dates, when I roughly glanced at the ** label, yuan a catty, and when I took it, I wondered why winter dates became so cheap. As soon as the result was said, 10 or more than 20 yuan, I just didn't want it. Go back to see the price, good guy, yuan a catty, the second '2' is obviously smaller, I mistook it for '2 cents'.

Another time I was misled by the ** label was to buy yogurt at a convenience store. "There are many types of yogurt on the shelves, some with two columns and some with only one column. **The label layout is also very dense, the font type is small, and sometimes the label and the nearest product do not correspond, if you don't compare carefully, it's easy to see the mistake**.

As a result, when I took it to the cashier to check out, the clerk swept it and was 'stabbed' severely.

The **** of the selected golden kiwifruit in the fruit sales area is yuan. However, the ** unit here is not the "catty" that people generally believe, but "one". If you are not careful, you will be confused by the 4 bright and bright big characters of "** discount", take one, and then be "stabbed" in a solid way.

The ** label that is closest to the product with the variety name Crown Pear, in fact, the corresponding varieties are fragrant pears and Fengshui pears. The ** of the former is the yuan box, and the ** of the latter two are the yuan box and the yuan box respectively; There are 3 commodity ** labels closest to Xiaotai Nongmang, in addition to its own **, the other two labels correspond to the products of Jinhuang Mango and Narcissus Mang.

Figure The ** label closest to the crown pear, the corresponding varieties are fragrant pear and Fengshui pear).

There are 3 labels for the goods ** near Xiaotai Nongmang, and the other two labels correspond to the commodities of Jinhuang Mango and Narcissus, and the product names are small and unclear).

A similar situation exists in the ice-cream freezer displayed near the fruit section.

Its **label is densely arranged on the display board above the freezer, because the width of the freezer itself is longer, and the label font is relatively small, consumers want to see clearly and correspond to the goods they want to buy**, it really takes a lot of effort.

Figure: Dense ** label above the freezer).

It can be found that these **labels have one thing in common, that is, compared with **numbers, the font size of the product name and **unit are extremely small, and not significant, which looks more difficult. As a result, the probability of consumers encountering ** "assassins" has become invisibly larger.

There are not many cheap ice cream in the market, anyway, in the supermarket near my house, there are various varieties of ice cream in the freezer, and many brands have new flavors of ice cream, ** more than ten yuan or even twenty yuan, and there are few ice cream below ten yuan; Even in convenience stores, it is difficult to find ice cream that costs less than 3 yuan.

Now there are not many affordable ice creams in the market, and the ** of ice cream is generally very high, which makes people unbearable.

It's not too much, because of the cost of ice cream, and the creative side also costs a lot of money, plus the logistics and labor costs have also increased, so it is almost impossible to see affordable ice cream.

Nowadays, ice cream has gradually failed to bring joy to people, because it is too expensive, and has even entered the "ten-yuan era". Ice cream is getting more expensive for several reasons:

1.It is the law of value that comes into play. According to the law of value, the less the supply of the same commodity is, the higher its ** will be, under the condition that the demand remains the same.

Ice cream salesFrom the perspective of manufacturers and brands, the core of the business is not to sell ice cream, but to sell freezers. Because ice cream and freezers are complementary products, there is a consumer relationship, and merchants are studying how to sell their own brand freezers to retailers faster and more, and ice cream is a tool product. After more than ten years of competition, the market has been monopolized by a few companies, and most of the small and micro production enterprises have died out, resulting in the production of ice cream, while the demand remains the same, so **all the way**.

2.It's no longer the only selling point. As people's spending power becomes higher, the requirements for products are becoming more and more stringent.

In order to attract consumers and compete in terms of taste, businesses have invested a lot of money in experimental research and development, which makes the cost **. This is an important reason for the increase in the price of ice cream. At the same time, several major ice cream brands dominated by Zhong Xuegao have also begun to compete in terms of appearance and appearance, and have launched ice cream in the shape of the Temple of Heaven in Beijing, or tile ice cream.

These exterior designs are also a big increase in the number of points. <>

3.The country's requirements for food safety are more stringent. In order to ensure taste and food safety, the basic raw materials of ice cream products are also greatly reduced, and the common cocoa butter substitute in the past is now gradually kicked out of the ingredient list, and the cost of similar substitute products is at least five times more expensive.

1.The five sheep cones launched by Guangzhou frozen food **** have a unit price of 5 yuan.

2.Bright milk bricks, about 5 yuan a box, a treasure can be bought.

3.Yili small pudding, 5 cents a piece, is believed to occupy everyone's childhood.

4.Mengniu green mood, mung bean paste flavor, 3 yuan a piece, worth having. <>

Ice cream assassin "** high, so that many manufacturers see business opportunities, since there is more money, then more production, and cheap ice cream is less profitable, everyone sees ice cream that can make more money, naturally produce expensive ice cream.

1. Labor cost**. As people's living standards are getting higher and higher, wages have risen. The manufacturers who produce ice cream and the employees they employ have increased labor costs, and the ** of ice cream ** will naturally **.

Behind the era of ice cream making is the dedication of employees. How hard it is for them to produce exquisite ice cream.

2. Supply exceeds demand. Ice cream is sold in the peak season in summer, and delicious ice cream is easy to sell, but many customers want to eat it, and the demand will increase. In order to meet the needs of customers, merchants deliberately asked employees to produce ice cream overnight, and then transport it to the mall to sell it, and the cost suddenly increased in the process to attract more consumers.

Because the ice cream industry is getting more and more rolled, after the emergence of expensive ice cream, people feel that cheap ice cream is not delicious.

Ice cream assassins appear frequently, stinging the hearts of consumers, the reason why the ** of ice cream is so high is mainly because of the hype of some personnel. So that the ** of the ice cream is blindly fried ceiling, and when the ** of the ice cream has risen to a certain amount, there is no room for the **. For some consumers when buying ice cream in the supermarket, because the ice cream in the supermarket is not clearly marked, they don't know which ice cream is cheaper when they take the ice cream.

Which ice cream is more expensive, there are also some consumers who have a better face, and after getting a relatively high ice cream, they have to choose to pay for it. <>

The ice cream placed in the refrigerator, no one will notice the ice cream, and the supermarket staff is actually trying to save trouble, and they are not willing to put it on the ice cream at all. Because for merchants, when selling ice cream, the higher the profit, the higher the profit in the ice cream. Only by selling the best ice cream many times can the merchant earn more money, and the profit in the cheap ice cream is often the lowest.

Merchants believe that as people's living standards become better and better, they should choose ice cream with relatively better quality when buying ice cream. <>

Both the merchants and manufacturers who sell ice cream are constantly increasing the price of ice cream. In fact, for merchants who sell ice cream, when making profits, they are also sold according to the manufacturer's pricing, and there is no way for merchants to raise the price of ice cream at will. Merchants are sold according to the manufacturer's guide price, and some manufacturers are according to the speed at which the merchant sells ice cream to give the merchant a commission, and use the commission sales method to sell the first ice cream.

A better ice cream will indeed be much better in quality than a cheap ice cream, and the cheap ice cream will add more water. A lot of drinking water is added to the ice cream, and when you eat cheap ice cream, it is full of ice residues, and you don't taste any cream. For consumers who pursue taste, they can choose the best ice cream, and consumers have the right to choose independently.

That must have stabbed the hearts of consumers, now ice cream ** is getting more and more expensive, with the improvement of people's living standards, the types of ice cream are also increasing, people are no longer satisfied with simply eating ice, and even a variety of strange taste of ice cream. In addition to the factor of rising prices of raw materials, some Internet celebrity ice cream has come out of the circle is also one of the reasons for its sharp rise in value. Such as pork knuckle rice noodle ice cream, Beijing brush mutton ice cream, snail powder ice cream, oil and spicy ice cream, chili mulberry chocolate ice cream, mustard ice cream, aged vinegar ice cream, sesame paste ice cream, soy sauce ice cream and so on.

But most of these ice creams are fresh, and more people prefer classic ice creams. Ice cream is a kind of hard frozen food, and its main raw materials are granulated sugar, milk powder, eggs, flavors, and gelatin. The first ice cream appeared at the 1904 World's Fair in St. Louis, USA, when the first U.S.-made ready-to-sell ice cream machine appeared.

However, this method of eating ice cubes in summer has appeared in China more than 2,000 years ago. We all know that the cost of commodities is closely related to the cost, and the cost of construction has increased, so the most basic raw materials for making ice cream are sugar and milk, and these two things, starting from 2020, have risen since the epidemic, and the world's milk has doubled due to problems such as poor transportation and chain shortages. The real reason for the sky-high price of ice cream is that the word "channel" cannot be escaped, and those ice creams that used to be cheap and inexpensive are no longer qualified to be placed in the freezer of a small supermarket.

Generally speaking, the production cost of ice cream and ice cream is not very high, and the reason why some ice cream is sold so expensive is more because it is endowed with added value such as social attributes and emotional needs. "The new generation of consumer groups is not sensitive to **, but they are more concerned about emotions and brand tonality, so this part of the population has promoted the transformation of ice cream attributes and brought huge growth space to the market. ”