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One. Free promotion 1) Exchange volume The exchange volume is mainly for the exchange of banners, pop-up windows or open screens. Before the APP volume exchange, you need to clarify the target of the volume exchange, and then you can do the volume exchange according to the goal.
Before changing the volume, I must be clear about what I have, what I can give to the other party, and what I specifically need. Some small tips for volume exchange are actually a kind of business negotiation, and you can cooperate a few more times. For example, when the opponent is large, can we clarify our own advantages, can we give each other a longer display time?
Or an extra ad slot? Similarly, if the other party is smaller than us, we can also ask for multiple ad slots, promotion channels, or longer exchange times. When changing the volume, you should also pay attention to check the data at any time, such as if the effect is not good,...
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Now there are more such software.
This is how the garbage of the Internet is generated.
If you have the conditions, you can try bidding promotion, which is highly accurate.
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The press release of Laimedia.com can be published by all industries, and there is no restriction on any industry.
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1. Check whether it has a formal enterprise qualification record.
When choosing an advertorial publishing platform, it is necessary to have a formal enterprise qualification for the record, and if the domestic platform wants to be successfully launched and operated, it must be filed first, and if it is not recorded, it is not allowed to run online. At this time, when looking for a platform for advertorial promotion, you can check whether the ** has been recorded, whether it is formal or whether it is qualified.
2. Refer to **, crack service, and review for comparison.
Refer to **, service, reviews and other needs to compare, and even need to see a few more. High doesn't mean it's the best, and if it's too low, you might be able to post a fake site. The regular advertorial publishing platform will definitely issue a corresponding operation model, and some small-scale platforms, many may not even be able to afford the operating cost, user service and user reviews represent a good image of the advertorial promotion platform, which is very important for the platform.
3. Check the updates of internal articles and announcements.
Check to see if the internal articles and announcements on the advertorial publishing platform are punctual to update. There is a reason why we want to do this, so that we can see whether this platform has a special person to operate, a formal advertorial promotion platform, and it needs to be punctual to update the internal information of **. If it is a formal and professional publishing platform, it will catch the rules of the search engine, and update the information on time to update the information on the website.
4. Inquire about the entry status and ranking status.
When looking for an advertorial promotion platform, you need to check the entry status and ranking status of customer cases on the **. The purpose of this operation is to focus on the cases of the early years, and if there are any, it shows that the articles published by the publishing platform in the future have good continuity, and there will be a certain guarantee for the articles you are about to publish. If a recent case is entered, it shows that the speed of publication is very fast, and the weight of resources is high and the entry is also fast.
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Social advertorial promotion is one of the important means of corporate publicity, which can effectively enhance the company's brand awareness and attract more customers. For different audiences, enterprises can publish advertorials through a variety of channels to achieve the purpose of publicity. Generally speaking, there are the following platforms for advertorial promotion and publishing:
1. WeChat, as the most popular social networking and consumer communication tool in China, has a large number of users and is the most ideal publishing platform for corporate propaganda advertorials. By establishing an exclusive WeChat, enterprises can publish customized messages to promote the target audience. Second, **enterprise** is the most commonly used publishing platform for corporate propaganda advertorials, and enterprises can publish relevant advertorials on ** to increase the publicity effect.
In addition, enterprises can also publish advertorials through third parties such as blogs or news to increase traffic. 3. Weibo is one of the largest social platforms in China, and it has a large number of user groups, so that enterprises can quickly spread advertorials to the largest audience. Businesses can post exclusive promotional content on Weibo to further enhance their brand image and awareness.
Fourth, since the platform has a large number of users, enterprises can also publish advertorials on this platform to improve the brand click-through rate and publicity effect. Fifth, the news client news and community client is also an important platform for corporate publicity of soft articles, enterprises can release soft articles to the audience of enterprises through the cooperative client, and enhance brand influence at the fastest speed. All in all, the platforms for the release of corporate publicity advertorials include WeChat, Weibo, self-platform and news client, etc., and enterprises can choose their own release channels according to their own publicity purposes to help corporate brand promotion.
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In each. Large portal.
All voted ......You have to see who your advertorial customers are and different industries.
Make the difference. Of course, the greater the influence, the better, the more the page entrance, the better, and the homepage shows the best ......
Apart from. Industry**.
So so. Classical industry.
Artron. The net was amazing.
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1. Submission of soft articles on the portal. Portals, like flats, are mostly paid publications, but portals are often equipped with community forums, which are popular and ideal for free publishing, but need to determine the main position according to the target group of the enterprise.
2. Classified information advertorial release. It's also okay to send soft articles with classified information**, but large classified information like 58** has restrictions on the information you publish, and it needs to be reviewed. And some can't have external links.
3. Forum advertorial release. Features: Search engines can be included, but the explosion rate in the forum is limited, and the forum manager needs to be contacted, and the top effect is the best, and some forums cannot be linked.
Fourth, the news advertorial release. This requires a certain fee for some companies, like news sources, you have to pay money to those ** to send on behalf of others, the advantage is that people are more likely to believe, after all, it is news. It has a great effect on external links, and news sources will be included.
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The first step is to write the content of the advertorial.
There are many kinds of advertorials promoted on the Internet, and usually news types of advertorials can effectively enhance the brand and attention of the first Jane Lead, and the content of the published advertorials must be diverse.
The second step is to optimize the advertorial.
Ordinary slag reed advertorials have a certain marketing value, but advertorials also have a big benefit, that is, they can play an optimization role in your **, and the advertorial must bring their own external links to be optimized**, and the writing of the advertorial will no longer be described in detail, and it must have good readability and originality.
The third step is the location of the advertorial.
The release of advertorials, do not pay much attention to the choice of publishing, thinking that the current hot news can help improve the rate of advertorials, this idea is wrong, search engine algorithms are becoming more and more intelligent today, for the relevance of advertorials and ** has become more and more important, so the content of the advertorial must be relevant to the content of **, and the anchor text link must be the first keyword, so as to improve the effect of SEO optimization.
Step 4: Tips after release.
Now there are some advertorial advertising networks, which can promote your advertorials, like some portals have a contribution function, and the advertorial advertising network has content specifically to assist enterprises or webmasters, which can naturally greatly enhance the value of advertorials, and relatively speaking, the return on investment ratio is even better! In addition to artificial gangs**, it is also necessary to make the advertorial automatically attract others**, this is a better advertorial, so we must also work the quality of the advertorial!
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This should also be looked at specifically, **Advertorials are more suitable for brand promotion, such as publishing on news sites of the four major portals, or industries, official media, etc. It can enhance the awareness and reputation of your product or enterprise, and generally has the effect of being large, and most of the combinations used are: large**+middle**+ small** way to release.
You can find some aggregated advertorial platforms, such as headline advertorials, soft libraries, soft text treasures, etc.
There is also a hard and wide form of advertorial, the way to make the landing page into an advertorial, this kind of can generally have advertising and marketing purposes, the cost will be higher than the above, and the operation requirements are also high. Each user click incurs a charge. This kind of traffic operation is generally promoted, and corresponding services will be provided, which can be talked about specifically.
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Advertorial promotion, as the name suggests, is a "text advertisement" written by the marketing planner of the enterprise or the copywriter of the advertising company compared to the hard advertisement. Compared with hard advertising, the reason why advertorials are called advertorials lies in the subtlety of the word "soft", which is like a needle hidden in the cotton, which is collected but not revealed, and defeats the enemy invisibly.
By the time you find out that this is an advertorial, you have already fallen into the trap of well-designed "advertorials". What it pursues is a kind of spring breeze and rain, moisturizing things silently. If hard advertising is Shaolin Kung Fu; Then, the advertorial is the most powerful marketing method of hiding needles in the cotton and overcoming rigidity with softness, both soft and hard, both internal and external.
Advertorials should have a certain level of knowledge, language control ability, and be close to the language of the times in progress. Judging from the survey of the promotion of soft text writers with a relatively high degree of concentration, many soft text writers are grassroots writers, and they basically have their own fixed occupations, and soft text writing is a hobby for them. The increase in grassroots writers also provides very wonderful content for advertorials, after all, this is a pluralistic society.
Advertorials not only require language control ability, but also require a certain amount of social experience.
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There are many common advertorial platforms, mainly forums and self-leading platforms, such as Baijiahao, Zhihu, Brief Description, Tianya, Maopu, Tieba, etc.;
1. First of all, clarify your own industry category and business sector, and generally forums, post bars, and platforms have corresponding industry modules that can be published for advertorial promotion;
2. Be familiar with the rules for publishing soft articles on these platforms, forums, and post bars, some of the grades are relatively low and cannot be promoted with words, you can raise the number first, the level and activity are enough, and they can generally be published.
3. The self-leading platform is suitable for publishing pure brand advertorials, preferably in the vertical field, of course, it is best to be good at it. Hope it helps!
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You can selectively publish when you send a post.,If you don't understand, ask the customer service staff of the platform.,They will teach you how to send it.,I'm sending it on the self-service publishing platform that pushes a hand.,The effect is OK.,You can find it by searching and pushing.。
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There are three indicators to refer to:Matching degree of target group: see whether the users of this platform are consistent with the target group of the product you want to promote, and whether there is overlap.
The traffic of the platform: It is best to find some active platform soft articles so that people can read them**: Some platforms are free, some promotion platforms are charged, and you can choose some cost-effective promotion platforms for delivery.
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845480066, the promotion of advertorials on the Internet is mainly to do the quantity, I asked him to send it, and the front is to deduct Wei.
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I know that I did a good job of pushing it, ** super cheap, and the effect is also very good.
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It's easy to spread and it's good to think about it
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The press release of Laimedia.com can be published by all industries, and there is no restriction on any industry.
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