In Soul Bargaining , why didn t Zhang Jinni directly quote the low price, and what was the importa

The main thing is to directly quote the low price, which violates the negotiation rules of the two parties on the spot. The negotiation between the medical insurance party and the enterprise side needs to be based on the principles of science, standardization, fairness and justice, which is the best indicator to safeguard the rights and interests of both parties. If the medical insurance party does not need to negotiate, it will directly quote the low price.

If the low price quoted is unacceptable, the company will not be able to accept it at all, and will turn around and leave, which will make the situation very embarrassing for both parties. The medical insurance party and the enterprise side are in line with the psychology of friendly, fair and just negotiation, and they also hope to sign the agreement unanimously, which is the best situation to achieve a win-win situation for both parties.

Whether the negotiation between the medical insurance party and the enterprise can be successful depends on whether the bottom line of the medical insurance party and the enterprise party intersects.

If there is an intersection between the two sides on the bottom line, it means that success is expected. If not, it will not succeed. It is precisely because they do not understand the bottom line of the other party that they need fair and just negotiations, which is the most precious thing about "soul bargaining".

In practical negotiations, the health insurance side negotiators.

The responsibility is to use the negotiation mechanism to guide the enterprise to quote the minimum that it can accept. If the negotiators are within the scope of what they can afford and the enterprise can afford, and strive to strive for the most preferential price for the people, this situation is happy for everyone, and it is also necessary for the existence of this "soul bargaining".

Don't feel like it's easy to negotiate a reserve price, it's not easy. According to the National Health Insurance Administration.

Basic information of the drug, relevant safety, efficacy, economy and other information, intention**, and corresponding evidence materials.

On the other hand, the medical insurance department also needs to organize experts in pharmacoeconomics and medical insurance management to improve the cost effect of drugs, budget impact, and medical insurance.

Carry out scientific calculation from the perspective of burden, so as to form the most affordable medical insurance, that is, the negotiated floor price. Therefore, not every negotiation will be successful, if there is no intersection between the reserve prices of the two parties, this cannot be signed and included in the medical insurance agreement!

In the process of direct negotiation, both parties have a better understanding of the real reserve price, which is also a correct way to tend to the intersection of the reserve price!

Whether the negotiation can be successful in the end depends on whether the bottom line of the medical insurance party and the enterprise side intersects. From a practical point of view, the responsibility of the medical insurance negotiator is to use the negotiation mechanism to guide the enterprise to quote the minimum ** that it can accept. That is to say, negotiators strive to strive for more preferential prices for the people within the scope of what they can afford and what the enterprise can accept, which is the charm and value of "soul bargaining".

Because this can be better bargaining, if you directly quote the reserve price, it will make the other party have some boredom, which is not good for bargaining.

Because the responsibility of the medical insurance negotiator is to use the negotiation mechanism to guide the enterprise to quote the minimum ** that it can accept.