What do you think of Wang Laoji s renamed ?

As a time-honored national brand in China, Wang Laoji will not change its name, and the rumor of "name change" has also been self-defeating with a series of big moves by Wang Laoji.

Wang Laoji did not change his name, but it was divided into two brands, the general trend of the world, and it must be divided for a long time, and it must be divided for a long time.

This name change doesn't have much impact on us, what should we buy to drink or what to buy, it's just a different brand.

I think that's a strategic mistake, because I haven't drunk much since it was renamed, and I'm sure people don't drink much anymore, because a lot of times when you're familiar with a name, once you change your name, not many people are familiar with it.

Market behavior, with a strong entertainment color. In the current marketing campaign, companies are changing brand awareness promotion to "rise to fame", regardless of whether it is a good reputation or a bad reputation.

If you are famous, there will be a bunch of troubles, which is the so-called one good and one evil. Where there are good things, there must be bad things at the same time.

Wang Laoji didn't change his name at all, because Jia Duobao wanted to rob him of his business. A few days ago, many stores on our side changed their billboards, and they were all billboards of Wang Laoji!

People's "Jia Duobao" made "Wang Laoji" red, and "Wang Laoji" was red

The two of them separated, one is called Jia Duobao, and the other is also called Wang Laoji, in the advertisement, Wang Laoji said "Never changed the name!" "of.

Jia Duobao is Wang Laoji's distributor, and when he saw that Wang Laoji made more money, he was red-eyed and sued to replace the brand.

Dividends are uneven within the Group.

Wang Laoji is still Wang Laoji, but now there are more Jia Duobao on the market.

The market economy cannot play with policy.

Wang Laoji did not pay attention to the protection of the trademark and brand, which caused the evil result of being renamed;

Trade Secrets: Who knows.

It was originally a borrowed name, but now that people don't use it, they can only replace it.

I don't think much of it, Wang Laoji's operation is not as good as Jia Duobao.

It turns out that JDB is also doing it successfully.

I think it's better not to change the name, after all, we are all used to being called, Wang Laoji, Wang Laoji

…The laws made are brain-dead.

Actually, it's okay to look at it with a normal mentality, and there's no need to care about their wars, because we just drink, not to mention the same recipe for any of them

This should be something conflicting within their family.

Everything in the mall is a universal phenomenon.

It doesn't matter, change the name, some people are red, some people are red, it doesn't matter. Everyone is not drinking names.

After being deceived by this rumor for a long time, I finally recognized the true face of some enterprises

This is a means of commercial publicity.

Wanglaoji herbal tea was founded in the 8th year of Daoguang in the Qing Dynasty. At that time, the Lingnan area was hazy and foggy, and the summer was hot, the wind was cold and warm, and the fire was evil. Wang Zebang (nicknamed Aji), a native of Heshan, Guangdong, deeply felt the suffering of the people, and created a special medicinal tea, which is designed for the general public to clear heat and detoxify and prevent fire.

Many people saw the effect immediately after drinking it, and Wanglaoji herbal tea soon became famous.

According to the traditional formula of Wanglaoji, the boxed Wanglaoji herbal tea is made of high-quality herbs, refined through modern science and technology, and the outer packaging is made of sterile and environmentally friendly materials, which not only maintains the traditional flavor, but also adapts to the characteristics of modern people's work and life.

Wanglaoji herbal tea is prepared with herbal plant materials, and the main raw materials are: honeysuckle, wild chrysanthemum, frangipani, prunella, fairy grass, licorice, water, white sugar, and cloth slag leaves. Serve hot or cold.

Answer: Wanglaoji brand is known as the ancestor of herbal tea, and the recipe of wonderful tea is quite legendary. The founder of Wang Laoji is a native of the Daoguang period of the Qing Dynasty, formerly known as Wang Zebang, known as Ji, known as Uncle Ji, born in Heshan, Guangdong, and made a living from agriculture at the beginning. During this period, Wang Zebang experienced hardships such as getting lost, running out of food, and finally found the missing medicinal materials.

Wang Zebang dispensed medicine and boiled tea according to the prescription, and the herbal tea from the fort was sweet and delicious, very delicious. At the same time, Wang Zebang distributed it free of charge to the sick people, and drank the medicine until the disease was cured.

So Wang Zebang and his wife simply stopped farming, Wang Zebang named the herbal tea in the fort "Uncle Ji Herbal Tea", and sold it in a cart out of the city every morning. Due to the good effect of the prescription, the news that "Uncle Ji Herbal Tea" could cure diseases quickly spread, and Uncle Ji's name spread all over Lingnan.

After Uncle Ji herbal tea became famous, it once alarmed the imperial court. In the second year of Xianfeng in the Qing Dynasty, Uncle Ji was summoned to the Forbidden City to make herbal tea for the royal family and civil and military officials to prevent the spread of the epidemic. Half a year later, the threat of the epidemic was lifted, and Uncle Ji returned to his hometown in plain clothes.

Uncle Ji gained considerable wealth because of herbal tea, but he did not give up his love for herbal tea because of money, and after returning to his hometown, Uncle Ji seized the opportunity and started the herbal tea business with the title of Tai Hospital Order. He opened an herbal tea shop on Jingyuan Street in the city of Guangzhou, named "Wanglaoji" - this is the origin of the name Wanglaoji herbal tea.

1. It is said that Wang Laoji has changed its name to Jia Duobao Company, a subsidiary of Hong Kong Hongdao Group, the original manufacturer of red can Wang Laoji, and that Wang Laoji has not changed its name is now Wang Laoji Company, a subsidiary of Guangzhou Pharmaceutical Group. The green boxed Wanglaoji has always been reproduced by Wanglaoji Company, a subsidiary of Guangzhou Pharmaceutical Group.

2. As for the reason why one said that the name was changed and the other said that the name was not changed. Personally, I think the following:

1) Wang Laoji's brand has been so famous since childhood to now because the original manufacturer (Jia Duobao Company, a subsidiary of Hong Kong Hongdao Group) has more than ten years of public relations and marketing (including Wenchuan and Yushu, two donations of 100 million yuan each). In the end, Wanglaoji became a well-known brand in the whole country and full of goodwill from the people of the whole country. Some time ago, after the company lost the brand ownership of the mainland red can Wang Laoji, it announced that it would change its name to JDB Herbal Tea.

2) Wanglaoji Company, a subsidiary of Guangzhou Pharmaceutical Group, the current manufacturer of Wanglaoji, has become the full owner of Wanglaoji in the mainland (including red cans and green boxes) after obtaining the ownership of the mainland brand of Wanglaoji in the red cans through a series of means. Of course, I want to inherit the original brand image of Wang Laoji.

3) The difference between the two advertisements is less than 5 minutes, I think it is Guangyao who wants to confuse everyone to audition, so that everyone thinks that the current Wang Laoji is still the previous Wang Laoji, but in fact it is not the same (Wang Laoji's previous patriotic, enthusiastic public welfare good image was created by the original company, that is, the current Jia Duobao herbal tea, not the current Guangzhou Pharmaceutical Group, that is to say, Guangzhou Pharmaceutical wants to have a good image without spending money).

I hope mine is helpful to you, I support JDB. If you have any questions, please feel free to continue to ask questions, thank you.

This is complicated to say, in the past, the Wang Laoji sold in the mainland was rented by JDB Company, and Wang Laoji was from Hong Kong, with a history of more than 100 years, and the old brand was famous, so JDB signed a contract to use it. Some time ago, the two had a lawsuit, and Jia Duo Bao was not allowed to use it, so in order to return to the market, Jia Duo Bao advertising was overwhelming, and the advertising slogan was still the original formula or the original taste, but in fact, I wanted to say but did not dare to say it, "I am the original Wang Laoji, but I can't say it". Now there is also a red can of Wang Laoji, which is a brand in Hong Kong.

The creator had a dead child named Wang Laoji.

The following is an excerpt from a news, so I personally think it is more practical.

Why did Wang Laoji change his name to Jia Duobao: The trademark of Wang Laoji was withdrawn by Guangyao. Because Wang Laoji was rented from Guangzhou Pharmaceutical by JDB Company.

The above is the reason, if you want to know more, you can continue to read:

What is the relationship between Jia Duobao and Wang Laoji.

The first trademark case in China, Guangzhou Pharmaceutical (hereinafter referred to as "Guangzhou Pharmaceutical") and JDB's parent company Hongdao Group (hereinafter referred to as "Hongdao") over the trademark of Wanglaoji, finally came to an end on May 11, 2012, and after more than 380 days of waiting, the China International Economic Arbitration Commission made a ruling that the "Wanglaoji" Trademark License Supplementary Agreement and the "Supplementary Agreement on the "Wanglaoji" Trademark License Contract signed by Guangzhou Pharmaceutical Group and JDB's parent company Hongdao Group were invalid, and Hongdao Group ceased to use them"Wanglaoji" trademark. This also means that the red cans sold on the market from May 2010 to the present are all infringing products, and GPC has the right to seek recourse for losses.

What is the relationship between Jia Duobao and Wang Laoji.

The relationship between GPC and JDB.

In 2000, the main trademark contract was signed (the time limit is until 2010);

In November 2002, the first supplementary agreement was signed (the time limit was extended to 2013), after Li Yimin, the former CEO of Guangzhou Pharmaceutical Group, received HK$2 million from Chen Hongdao, chairman of Hong Kong Hongdao Group; In June 2003, the second supplemental agreement was signed (the time limit was further extended to 2020), under which Li Yimin accepted HK$1 million from Chan Hung Dao, and then Li Yimin was dismissed;

In November 2010, Guangzhou Pharmaceutical announced in Beijing that the brand value of Wang Laoji exceeded 100 billion yuan, and then JDB issued a statement clarifying that there was no affiliation with Guangzhou Pharmaceutical Pharmaceutical Co., Ltd., making the contradiction public; In April 2011, GPC submitted an arbitration application for "Wanglaoji Trademark";

In December 2011, the "Wanglaoji Trademark" case entered the arbitration procedure;

On May 11, 2012, GPC received an award dated May 9, 2012 from the China International Economic Arbitration Commission, and GPC won the case.

On May 15, 2012, GPC won the trademark of Wanglaoji.

It's still called Wang Laoji, and now there are only 2 Wang Laoji, one in Fujian, one in the red can, and one in Guangzhou, and the green cardboard box looks like they were all in a certain pharmaceutical factory in Hong Kong, and later Fujian Chenhe developed it as a drink pie guess material, and Guangzhou continued to make medicine.