What is Enterprise SMS? What are its features?

Enterprise SMS, also known as enterprise information communication business, can easily manage customer resources, regularly release new product information to customers, provide customers with personalized services, and maintain stable customer relationships, further shorten the heart-to-heart distance with customers, and let customers feel more thoughtful and caring from the enterprise itself. The dedicated SMS sending and management platform enables enterprises to easily and quickly realize the security filtering of internal SMS and SMS information, and can intuitively and real-time manage the SMS replies to the platform; Enterprise SMS has the following characteristics: 1. Realize the sending of mobile phone SMS for telecom, mobile and Unicom; 2. SMS can be sent by ** import, text import, address book import, etc.; 3. It can be sent at a regular time; 4. Blocking word function and manual review procedure to ensure the security of SMS content.

Enterprise SMS is an information service specially launched for group customers, with functions such as user information management, information sending, and data inquiry. There are three main forms of enterprise SMS platform: one is the web** form or client; The other is to provide a secondary development kit, which is provided by the enterprise itself or by a third party to provide solutions and development access to the group's SMS platform, so as to facilitate the group's office automation system and production management system and other comprehensive applications; There is also a mobile Internet-based SMS platform, which is suitable for sending corporate SMS on mobile phones.

The characteristics of enterprise SMS include simplicity and convenience, rich features, and wide range of applications.

With the increase of business volume, enterprises need to use SMS to promote more and more times.

If you want to play SMS marketing, first of all, a good marketing template is essential, and you can click on my avatar to find this aspect.

At the same time, it is recommended to refer to the professional SMS** platform to do it, and the SMS sent by personal mobile phones is easy to be intercepted by the operator.

The professional SMS platform has a good effect, and in the case of a large base, it is also very cheap, much lower than that sent by personal mobile phones.

The most important thing is not to be intercepted by operators.

First of all, yes: it works!

In fact, it is very simple, if it is useless, no company will be so stupid, because SMS marketing requires both capital and labor costs.

SMS marketing mainly has the following characteristics:

1. Save money. A text message costs 6-8 cents, and now it seems that the price has risen, and it will cost hundreds of dollars to send thousands of messages, if the target object is very accurate, the cost is very low.

2. Save trouble. The so-called wide planting and thin harvest, I cast the net down, one net does not catch fish, the second net does not catch fish, and the third net catches a big tail to cover the feast fish.

3. Labor-saving. It doesn't take much effort, just make up a text message and use your own platform or a third-party platform to distribute it.

For some industries, SMS marketing is very effective, such as the training industry, the objects are all bought from peers at a small cost, quite accurate, send 10,000 messages, the cost is one or two thousand, but at least a dozen or twenty audiences come to listen to macro classes, and the tuition fees are often tens of thousands or more.

Isn't it a good deal, you say?

SMS platforms generally divide SMS into two categories.

Industry SMS: refers to SMS messages that send notifications, including verification codes and other SMS messages that are purely notification without ads.

Marketing SMS: refers to SMS messages that contain advertising elements in the content of SMS.

With the development of the Internet, the demand for verification code SMS is also relatively large, and Babu SMS has redefined them, from the original two categories into verification code SMS, system notification SMS and member marketing SMS.

Industry SMS mainly refers to some SMS that does not involve marketing, such as notification SMS, express SMS, verification code, etc., Marketing SMS is mainly used for promotion, such as some event SMS, etc.

Industry SMS does not involve information such as marketing, such as logistics notifications.

Summary. Industry SMS: Generally refers to SMS with verification codes and notifications, such as:

Registration verification, bank card consumption notification, membership point change notification, this type of text message is generally triggered, for example, you shop online, recharge and give away points, shopping mall credit card consumption, etc. At the same time, some artificial** content is also considered industry text messages, such as game service suspension maintenance notices, government and enterprise announcements, and municipal investigations; Although this category is artificial, it does not contain promotion and marketing content, and is also counted as industry text messages.

What is industry SMS and what is the difference between it and marketing SMS.

Industry SMS: Generally refers to the verification code, notification type of SMS, such as: registration verification, bank card consumption notification, membership points change notice, this type of SMS is generally triggered, for example, you shop online, recharge and give away points, talk about credit card consumption in potato shopping malls, etc.

At the same time, some artificial** content is also regarded as SMS messages from industry users, such as game service suspension maintenance notices, government and enterprise announcements, and municipal investigations; Although this category is artificial, it does not include early filial piety and marketing content, and it is also counted as industry text messages.

Marketing SMS: As long as it contains a marketing nature, it is counted as a marketing SMS regardless of whether it appears at the beginning, end or anywhere else in the SMS. For example, supermarket activities**, electrical city festival hidden debate day**.

This kind of text message has an advertising effect, some can be attached to the **link, personal***, or sent in the form of MMS, to the greatest extent to promote customers to buy, this type of text message can save a lot of publicity costs for enterprises, and the effect is also very accurate. At the end, you must add unsubscribe back to n or unsubscribe back to t, etc. It should be noted that both industry SMS and marketing SMS are sent through the SMS platform, but the channel is different, the difference is that the arrival rate of industry SMS is very high and can be reached, while the arrival rate of marketing SMS is relatively low at about 90%, and the information needs to be reviewed before it can be sent.

Summary. Industry SMS is a short message service product provided by the SMS platform for customers, industry SMS is not of a marketing nature, mainly used for verification code SMS, notification SMS, logistics express SMS, order SMS and other industries** Receive short messages, as an effective means of product promotion and service maintenance, so as to improve the efficiency of enterprise operation and reduce communication costs.

What is industry SMS and what is the difference between it and marketing SMS.

Industry SMS is an SMS service product provided by the SMS platform for customers, the industry is short and short is not marketing in nature, mainly used for verification code SMS, notification SMS, logistics express SMS, order SMS and other industries to receive short messages, as an effective means to maintain product publicity and services, so as to improve the efficiency of enterprise operations and reduce communication costs.

1) The difference in SMS format is industry SMS: [signature] + content (without advertising content); Marketing SMS: [Signature] + Content (Sakura Finger Locust Content with Advertising and Marketing) + Unsubscribe Words.

2) The difference between the arrival rate of SMS in the industry is generally much higher than that of marketing SMS, and the arrival rate of SMS in the industry is generally above 99%, while the arrival rate of marketing SMS is relatively low at more than 90%. Amusement Rock.

Industry SMS is a professional information release platform designed for enterprise group customers to provide short slag model letter services.

Its business functions include:

1. SMS** function: you can send SMS to one or more mobile phones at a time, and the long message will be automatically split;

3. Communication department book function: you can create your own address book on the local client, and you can classify and query it in various ways;

4. Phrase library function: provide a rich daily phrase library, including holiday wishes, daily language disillusionment, humorous ridicule and other phrases, improve the efficiency of SMS writing;

5. Timing sending and notification function; 6. SMS management function: For the sent and accepted SMS, you can choose to delete and export in the corresponding file box.

Its business characteristics are: the operation page is simple and clear, easy to use; Provide multiple access methods such as API mode, SGIP MM7 mode, and web mode. It has a complete black and white list management system; The system architecture is safe and reliable.

When we usually talk about industry SMS, we refer to SMS without marketing nature, such as verification codes, notifications, etc.

Industry SMS: It is generally divided into verification code type, notification type, and blessing type.

Support order reminders, notifications, OA, verification codes, blessings, etc. ** interviews, threatening notices, rights protection, traffic police falsehood, etc. are not supported.

Marketing SMS: Generally divided into affiliate marketing and heavy marketing.

Membership marketing: support supermarket, cosmetics, food, catering, KTV, etc. to confirm the information of real members.

Heavy marketing is characterized by blind hair and requires a dedicated channel to send messages.

You can go and help the boss marketing SMS to see.

The effect used to be good, but now there are too many interception software, and the effect is not as good as before.

1. Low cost: The cost of sending SMS through the SMS service provider platform is very low, and the cost of sending SMS is almost negligible compared with the traditional advertising costs of hundreds of thousands or even millions.

2. Fast speed: SMS marketing is not affected by time and place, from the sender to the receiver, the time for SMS to arrive only takes more than ten seconds or even five seconds.

4. Flexibility: The time, content, and object of SMS can be changed flexibly.

5. Spreadability: SMS has strong dissemination, which is sent instantly in a short period of time and reaches 10,000 people in an instant.

SMS advertising is an integrated application scheme of modern mobile communication technology, Internet and computer technology, which sends notifications or marketing information to target customers through SMS servers. It not only has unparalleled media advantages such as high mobile phone ownership rate, high-quality customer concentration, and information arrival rate of up to 99%; It also has the advantages of fast sending speed, accurate target, self-control, easy to use, and low cost. It can let millions of customers know your product or ** information in a short period of time, and the effective arrival cost is only 1 66 of TV and 1 40 of newspapers, which can be used as an important part of advertising integration.

SMS advertising has a short message management system and an SMS marketing system, which can control the number, area and number of sending according to its own enterprise sales plan, so as to strategize and win thousands of miles.

SMS advertising can provide the most needed personalized information at the location of your potential customers based on business needs, customer acceptance, and changes in the customer's location, using mobile communication networks.

As the name suggests, SMS marketing is based on the way that SMS platforms send mobile phone SMS to market, including text SMS and MMS. It is based on the SMS interface directly provided by China Mobile, China Unicom and China Telecom to achieve the purpose of bulk sending and custom sending of SMS to the number designated by the customer. Through SMS marketing, win greater profits and word of mouth!

During holidays, many enterprises, e-commerce, and supermarkets will choose to push activity SMS to users, in order to stand out among many SMS content.

First of all, the content of the SMS must be good, highlighting the content and theme of the event and the detailed time of the event, and secondly, it is best not to use a personal mobile phone number, it is easy to be intercepted by the operator, it is recommended to choose a professional SMS ** platform to cooperate, the effect is good, the base is large and cheap.