There is the inspiration of reading Jack Ma s story, the harvest and so on

1 Reading "Alibaba Mythology: Jack Ma's Brave New World" Jack Ma, a native of Hangzhou, was born in 1964.

From childhood to adulthood, Ma Yun not only did not go to a first-class university, but even primary and secondary schools were third- and fourth-rate.

In 1984, after hard work, Ma Yun was finally stumbled into the Department of Foreign Languages of Hangzhou Normal University - his score was a junior college score, 5 points away from the undergraduate line, but it happened that the undergraduate was not full, so Ma Yun was lucky to go to the undergraduate.

Jack Ma cannot be replicated, and it is impossible to find a second Jack Ma in the world," Dai Shan said, "He is a very determined person and very confident in his goals." ”

Not only self-confidence, there is an essential ingredient for Jack Ma's success, and that is courage.

On February 21, 1999, at Jack Ma's house in Hangzhou Lakeside Garden, Alibaba and Jack Ma launched B2B e-commerce as an Internet service model.

At this time, Alibaba was born.

8 years later, it became the world's largest B2B business**; The small sampan that followed the tide in the West Lake turned into a Chinese Internet aircraft carrier in the Pacific Ocean eight years later; The ordinary English teacher back then became the head of a world-class Internet company 8 years later, and became a hero ...... across the Internet

This is the history of Alibaba's development and the growth of its soul Jack Ma.

It is also the myth of Sun Yanjun's Ma Yun and Alibaba!

This book comprehensively unveils the mystery of the legendary Jack Ma and provides an in-depth analysis of Alibaba's successful business wisdom.

The money he earns is all won on the basis of creating value for thousands of small and medium-sized enterprises in China, and it is "rational money" in the true sense.

This book convinces us that the social value and economic impact created by Jack Ma is absolutely no less than that of any of the above current Internet companies.

This book is well written, but it just kind of deified Jack Ma a bit.

2 It is a story of success, but also a story of a difficult journey, a spirit, not only individually, but also as a team. Of course, don't be vulgar to say anything, anyway, it's like a martial arts book of e-commerce. It's evocative, but it's indescribable.

Among them, there are tense moments of life and death, humorous ridicule, darkness, and the experience of letting people see the light step by step. 8 years later, it became the world's largest B2B business**; The small sampan that followed the tide in the West Lake turned into a Chinese Internet aircraft carrier in the Pacific Ocean eight years later; The ordinary English teacher back then became the head of a world-class Internet company 8 years later, and became a hero ...... across the Internet

This thing requires vision and courage, vision is to have a strategic sense and be able to see clearly what is a potential stock. Courage is to dare to give up what you have, to fight, to fight, to turn a bicycle into a motorcycle. Every successful person is inseparable from these two points, and this is the rule of the game.

1. Go.

Ma Yun learned to play Go in college, and once killed all the boys in the foreign language department with a big row as a bet, and therefore fell in love with the strategic layout, competing in the middle game, and the finale. And in the year he graduated from university, he was killed by a young chess boy at the Shengzhou Major Sports School in Zhejiang Province and "lost his armor."

2. Flower name. Ma Yun loves martial arts culture, and also extends his obsession with the martial arts heroes in Jin Yong's martial arts to the level of company culture: every employee of Alibaba is required to have a "flower name", which must come from a positive role in martial arts or fantasy. Ma Yun's office is called "Peach Blossom Island", the conference room is called "Guangming Ding", and the bathroom is called "Tingyuxuan".

3. Teacher work.

In 1988, Ma Yun graduated from Hangzhou Normal University with a bachelor of arts degree in English from the Department of Foreign Chinese Language, and was later assigned to Hangzhou Institute of Electronic Industry (now Hangzhou Dianzi University) as a lecturer in English and international. After that, Ma Yun became an outstanding young teacher in Hangzhou, initiated the first English corner by the West Lake, and began to be famous in the translation industry in Hangzhou.

4. Start a business for the first time.

In March 1995, Ma Yun resigned from Hangzhou Institute of Electronic Industry and took it out himself.

6 or 7,000 yuan, borrowed more than 10,000 yuan from my sister and brother-in-law, and scraped together 20,000 yuan to prepare to start a business.

In April 1995, China's first Internet business company, Hangzhou Haibo Computer Service, was established. The three employees are Ma Yun, Ma Yun's wife Zhang Ying and He Yibing.

5. Founded Alibaba.

In March 1999, Ma Yun officially resigned from public office, and Ma Yun's team, which was later known as 18 Arhats, returned to Hangzhou and scraped together 500,000 yuan to start a new round of entrepreneurship to develop Alibaba**.

On April 15, 1999, Alibaba** was officially launched. After hearing about Alibaba, Tsai Chongxin, vice president of Invest AB, flew to Hangzhou to discuss investment, and after talking with Jack Ma for 4 days, he decided to resign and join Alibaba.

When he was in school, he never finished in the top three. His dream was to go to Peking University, but in the end he only went to Hangzhou Normal College, which was still a junior college, and he took the exam for 3 years. In the first year of the college entrance examination, he scored 1 point in mathematics and 19 points in the second year.

Jack Ma later often said that his entrepreneurial experience can at least prove it: "If Ma Yun can succeed in entrepreneurship, then I believe that 80% of young people in China can succeed in entrepreneurship." ”·

After graduating from university, Jack Ma worked as an English teacher for six and a half years. During this period, he established the first foreign language translation agency in Hangzhou, and took on the translation work of some foreign trade units in his spare time. I didn't make much money, but I made a little fame.

In 1995, Jack Ma, who was "the best English in Hangzhou", was entrusted by the Zhejiang Provincial Department of Transportation to collect a debt in the United States.

As a result, the money did not get a cent, but found a "treasure trove" - in Seattle, Ma Yun, who knew nothing about computers, went to the Internet for the first time. At 10 a.m., he sent the ads online, and by 12 noon he received six emails from the United States, Germany, and Japan, saying that this was the first web page they had seen about China. "There's a lot of business to do here!

Jack Ma realized at the time that the Internet was a gold mine.

The nightmarish debt collection journey is over, and Ma returns to Hangzhou in disgrace, with only $1 and a crazy thought on his body. Jack Ma's idea of becoming "Alibaba" is to gather the information of Chinese companies, express them to the United States, and the designers will make a web page and publish them to the world, and the profits will come from the fees charged to the companies.

Ma Yun believes that "time is not waiting for me, who else can I be"! found a "partner" who learned automation, plus his wife, a total of three people, 20,000 yuan of start-up capital, rented a room, and started a business. This is Jack Ma's first Internet company, Haibo Network, whose product is called "China Yellow Pages".

Among the early overseas students, many people knew that the first China-themed business information to appear on the Internet was the "China Yellow Pages". That's why foreign countries call Jack Ma Chinese.

Jack Ma used to be a teacher, then he went to start a business, started Alibaba, and now he has become a billionaire.

Born in Hangzhou in October '64.

He graduated from the Department of Foreign Languages of Hangzhou Normal University in June 88.

In April '95, China Yellow Pages was founded**.

At the end of 97, Ma Yun and his team developed the official website of the Ministry of Foreign Trade and Economic Cooperation in Beijing, the online China Commodity Exchange Market and other national sites.

At the beginning of 99, Alibaba.

In 01, for Chinese enterprises to join the WTO

From elementary school to junior high school, Zhang Ying never picked him up, and he carried a schoolbag to squeeze the bus. Appear.

Here, Zhang Ying, who resigned and went home, made breakfast every morning, ate it with her son, and then drove him to school. Pick up.

Then, Zhang Ying immediately went to the farmers' market to buy vegetables, and when she went home.

Two meats, one vegetable and one soup are well matched, and they are served with after-dinner fruits.

Serve in a three-tiered snack box, and then.

Go to the gate of my son's school and wait for him to finish school at noon.

Half a year after Zhang Ying resigned and went home, her son's achievements were in the class.

Up 17 places. The head teacher also said that he did not only study.

Xi has improved, and even his popularity in the class has improved.

He is becoming more and more cheerful, smiling, and tolerant, since before.

The introverted student has become a sunny teenager!

In the past, the traditional business concept generally believed that consumption is to spend money, and sales can make money. Consumers think that buying discounted goods is saving money, and what is saved is earned.

But how to not only save money while spending, but also make money. This is the concept of consumers, and it is also the aggregation strategy business model that I want to share with you today - Longrich customized marketing, so that you can create wealth even if you consume.

Jack Ma, a native of Hangzhou, Zhejiang, is one of the main founders of Alibaba Group. He was the CEO of Alibaba, single-handedly built an e-commerce empire, and was the first mainland entrepreneur to be featured on the cover of Forbes magazine more than 50 years ago, and was once selected as a future global leader. On May 10, 2013, Jack Ma officially stepped down as CEO of Alibaba Group and was replaced by Lu Zhaoxi.

On November 11, he announced that he would become the chairman of the China Council of The Nature Conservancy (TNC). At the same time, Ma Yun also revealed his plans in entrepreneurship education, and he is preparing for the China Entrepreneur Entrepreneur University, which will be set up within two years.