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At present, it has become a trend to choose customer gifts or employee benefits, and gradually shift from physical to shopping cards, mainly to meet the needs of the other party.
Here are the recommendations for shopping cards:
Shopping cards, also known as prepaid cards, are divided into multi-purpose cards and single-purpose cards, multi-purpose cards (or general-purpose cards) can be understood as a variety of industries can be used, department stores, supermarkets, electrical appliances, clothing, food, housing and other types of merchants; A single-purpose card, where you buy something in the mall or supermarket where you bought the card.
When choosing a prepaid card, first analyze your needs and the needs of your goals. If you're concerned about discounts, opt for single-purpose cards (currently available in major shopping malls and supermarkets in various cities); If you are sensitive to **, more in the feeling of the goal, choose a multi-purpose card. In addition, if the amount is not large, you can buy a supermarket card for less than 300 yuan.
If you choose a single-purpose prepaid card, choose a well-known local shopping mall and supermarket (since 2012, the issuance of a single-purpose prepaid card needs to go through the filing application of the Ministry of Commerce, and the purchase should focus on whether there is a single-purpose prepaid card for the record).
If you choose a multi-purpose card, you need to understand the local multi-purpose card market environment and which payment company offers the best card.
First, choose a company with a payment license (from 2010, the issuance of multi-purpose prepaid cards requires the approval of the People's Bank of China to issue a payment business license); Secondly, looking at the quality and quantity of the merchants used, the quality of supermarkets and shopping malls is a must (that is, they are basically satisfied with the brands of supermarkets and shopping malls), and other lifestyle merchants can be used as embellishments. There is also the demand for cross-regional use, because the payment license approved by the People's Bank of China is within the permitted geographical scope, generally within the province, partly regional, and the country is abnormally small.
If your budget is 500-1000, you can choose the province; If there are more than 1000, and your target customers are more high-quality, you often need to go to the city, the inter-provincial can be, and the whole country is better.
If you choose the national card, I know that there is a card for information and credit business, and his information shows that it can be used in 28 provinces and more than 70 cities across the country, which is a choice (they have branches in each province, you can go to them**or customer service** to find out).
Different objects use different gifts, if they are very familiar, directly send the other party likes; If you are not very familiar with business visits or unit benefits, it is better to use a prepaid card, and the user has a greater choice and can buy what he likes.
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From the point of view of relativity, there are two sides to everything, and today we will look at the problem of shopping cards separately from the positive and negative sides!
On the positive side, shopping cards are very practical, especially in large shopping malls, where you can buy things directly in cash, and there are points and discounts, so it's really not too cool to go shopping during the New Year. Moreover, the way of giving gifts and shopping cards is relatively hidden, and there is no bank transfer record, which is easier for leaders to accept.
From the negative point of view, the shopping card can only buy things simply, not as money, the scope of use is too small, some leaders do not like shopping at all, which obviously can not meet the appetite of the leader. Therefore, before giving gifts, it is recommended to do a good job of investigation, and after clarifying the preferences of the leader, you can choose a gift.
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It is better to give away Carrefour shopping cards. This kind of supermarket shopping card is generally not discounted, because it is not a membership card. For example, for example, a shopping card with a price tag of 100 yuan can directly buy something for 100 yuan.
The same purchasing power as $100 in cash. Just like a credit card, it is convenient to buy, but it will not be overdrawn like a credit card. Generally, this kind of card can be used for gifts, etc., and is very suitable for giving away.
Precautions and key points for shopping cards:
If you give a gift to the leader, you must first consider the leader's hobbies, know what the leader likes, and vote for his favorites; The second is that the gifts given should be new and different, so that the gifts will leave a deep impression on the leaders; Finally, the gifts should be in line with the trend of modern fashion consumption; Nowadays, shopping cards are more popular in Beijing, because they can meet the above requirements.
Shopping card completely subverted the traditional gift-giving conventions, now the choice of gifts is completely handed over to the recipient, suitable for Beijing organs, groups, enterprises and institutions and other business activities, unit welfare, personal consumption and holiday gifts, the benefits of using gift cards, flexible, the recipient is easy to carry, transferable, gifted, you can designate the gift at a convenient time to send to a convenient place.
The above content reference: Encyclopedia - Shopping Card.
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The gift card needs to take into account the specific situation and shopping preferences of the recipient. If the other party often shops at a certain mall, and the mall provides a shopping card, it is best to give the shopping card to the mall. Otherwise, the shopping card of some large shopping malls, supermarkets or cross-border e-commerce platforms is also a good choice.
Gift cards are a versatile gift, so many cards can be used in multiple stores. At the same time, when sending a shopping card, the spine orange can also make a special choice according to the other party's occupation and age and other information. For example, if you give it to a friend who loves **, you can consider the Starbucks shopping card of the online celebrity store Cravstman As Coffee located in Room 1-35-36, World Trade Center Tianjie, No. 4 Sanlitun North Road, Chaoyang District, Beijing, because the store has more goods and facilities related to **.
In addition, if you are not sure about the specific situation of the other party, you can consider choosing a shopping card with strong versatility, such as Jingdong shopping card, **Tmall shopping card, etc. These cards can be used in many different areas and are not limited by trail tracks; At the same time, it can be easily purchased at department stores, supermarkets, and other stores.
In short, the choice of shopping card should be based on the specific situation of the other party, and at the same time, it is also important to consider the expansion of the available range. Finally, you also need to add your heart to make gift-giving more meaningful. <>
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