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I believe that everyone must be no stranger to the brand of "Nongfu Spring", in every store, supermarket, and even as long as there is a place to sell things, there is Nongfu Spring, and everyone should be very clear about him, most of them are two yuan a bottle. But what you don't know is how much money can be made with such a small bottle of mineral water. According to the data disclosed in the prospectus of Nongfu Spring, in 2017, 2018 and 2019, Nongfu Spring's revenue was 100 million yuan, 100 million yuan, and 100 million yuan respectively.
There are several reasons for this:
First, raw materials are cheap and plentiful.
I believe that everyone is very familiar with the advertising slogan of Nongfu Spring, "We don't produce water, we are just porters of nature", this advertising slogan clearly expresses the marketing concept of Nongfu Spring, which is to be a pure natural mineral water brand, and also shows the fact that they are really nature porters, Nongfu Spring water comes from underground live spring water, and the cost of raw materials plus processing costs is also very low, but a bottle of Nongfu Spring mineral water is only 530ml, and it is sold for two yuan a bottleWith such a profit margin, it is difficult to make money or not.
Second, daily necessities, there are many buyers and a good reputation.
Why are there so many mineral water brands, but Nongfu Spring can leave a deep impression in the hearts of consumers? The reason is that the product concept is good, and the sentence "we don't produce water, we are just the porters of nature" expresses that their products are pure natural products. At the same time, the outer packaging of Nongfu Spring is also very unique, so that it is easier to win the love of consumers.
Finally, water is the source of life, is the necessities of life, everyone can not do without, coupled with the promotion of Nongfu Spring and product quality, such a bottle of mineral water for two yuan if very many people buy, the income is also very considerable.
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Very profitable. Because the water is directly extracted from nature, and then after a series of processing, it can be taken out and sold, and the cost is very low, so selling water is very profitable.
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The profit on water is about half of the selling price. It's no secret that the sale of drinking water and beverages is more profitable.
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Water is very profitable. Water used to cost a dollar, but now it's 2 or 3 yuan a bottle. **Double. Double the profit.
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Water is a necessity that people can't live without, although it is not expensive, but one bottle per person a day, and the sales are also very optimistic.
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The joint-stock companies that can be listed have hundreds of millions of funds, and the porters of nature do feel that they have made a lot of money, but we don't know how much.
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The net profit of a bottle of water for a dollar is 6 cents. The production cost of Nongfu Spring is not in the water, but in the bottle, a plastic bottle with packaging advertising costs 4 cents, so a bottle of water can net 6 cents, a huge profit.
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As the 66-year-old founder of Nongfu Spring, his fortune is close to $50 billion, making him the richest man in China. And the richest man lasted only half an hour, which is really shocking. I have to sigh, selling water is really profitable!
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The farmer's water is not good, there are not many people in Shenzhen who drink it, and how much money is made is fake, and it is greasy.
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Nongfu Spring's market capitalization is so highThe main reason is that Nongfu Spring is almost in a monopoly position in the field of mineral water.
Reasonable operation and practical and appropriate transformation have given Nongfu Spring a huge market share. It is not difficult to find that wherever there is drinking water around us, there will be Nongfu Spring. According to the financial statements issued by Nongfu Spring, they occupy about 38% of the market in the country's drinking water industry.
In our country, which has a huge population base, it can occupy close to 40% of the drinking water market, which is a very scary number. And it is completely reasonable that Nongfu Spring can do this, and the market value is so high.
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Yes, Nongfu Spring dealers can make money. They can make money through the products of Nongfu Spring, and because Nongfu Spring products are popular with those who eliminate slag per mu, dealers have a great opportunity to make profits. In addition, Nongfu Spring will also provide dealers with a fixed reward to recognize their performance.
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Taking one yuan as an example, the gross profit of Nongfu Spring is about 6 cents, and the cost is only 4 cents, which shows that Nongfu Spring's profit is still relatively objective.
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The water of Nongfu Spring comes from Qiandao Lake in Zhejiang, Changbai Mountain in Jilin, Danjiangkou in Hubei, Wanlv Lake in Guangdong, Manas in Tianshan Mountain in Xinjiang, Emei Mountain in Sichuan, Taibai Mountain in Shaanxi, Wuling Mountain in Guizhou, Wuling Mountain in Hebei Province, and Daxinganling Mountain in Heilongjiang, which are ten high-quality water sources. Because Nongfu Spring is carried by us from nature, the cost of Nongfu Spring is basically 1 yuan at cost price, and the gross profit will be about 6 cents, which can be described as a model of low input and high income.
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The water of Nongfu Spring was originally taken from the shore of Qiandao Lake, a national first-class water resource reserve, and later with the expansion of scale, production plants were set up in mineral water reserves in Zhejiang, Jilin, Hubei, Guangdong and other places.
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Nongfu Spring Co., Ltd. has eight water source bases: Qiandao Lake in Zhejiang, Changbai Mountain in Jilin, Danjiangkou in Hubei, Wanlv Lake in Guangdong, Taibai Mountain in Shaanxi, Manas in Tianshan Mountain in Xinjiang, Emei Mountain in Sichuan and Wuling Mountain in Guizhou.
The cost of a 550ml bottle is yuan, and the cost of shipping is about yuan.
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The water comes from Qiandao Lake, and the cost price is less than six yuan, because the water is very clean, and you can drink it after basically treating it.
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There are four major sources of water from Nongfu Spring: Qiandao Lake in Zhejiang; Changbai Mountain Natural Mineral Water Jingyu Water Source Reserve; Danjiangkou and Wanlv Lake. The cost price of Nongfu Spring is about that.
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In addition, the gross profit margin of Nongfu Spring is very high, and the packaged drinking water can reach 60%.
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Coming up from the mountains. Nongfu Spring is just a porter of nature, so the cost is about yuan.
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Yes, on the afternoon of July 31, the official website of the China Securities Regulatory Commission issued an announcement approving Nongfu Spring Co., Ltd. to issue no more than 100 million overseas listed foreign sharesThe company can be listed on the main board of the Hong Kong Stock Exchange
The founder of Nongfu Spring, the 65-year-old Zhong Sui, holds shares in Nongfu Spring, and at present, his personal wealth is about 98 billion yuan, and if it is successfully listed, Zhong's net worth will be as high as more than 160 billion yuan.
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Yes, but I prefer to drink drinks, especially the Genki Forest one, which has a light fruity fragrance and is very refreshing.