Looking at the future direction of SEO from the recent algorithm update

With the increasing number of netizens and the continuous expansion of netizens' desire for a high-quality Internet ecological environment, the 360 search that was born out of thin air has seized more than 10% of the search share in half a year, which is really untenable. In the past year, algorithm updates have become more and more frequent, and they will be approved before each update, aiming to create a better user experience for webmasters, and also give some webmasters who have worked hard a chance to regret it. After the update of the algorithm to present better content to users, I will summarize where SEO will go after the update.

First, the form is becoming more and more formal.

Do you believe it or not, no matter how good SEO means seem to be eliminated now, what we SEO can do is to adapt to the current situation and take the initiative to change to meet the search engine. According to recent algorithm observations, it is not difficult to find that engines such as 360 and 360 have begun to display domain name ICP filing information in search results. The filing process of the T dynasty has been criticized by the webmaster, and some people would rather sacrifice the browsing speed than accept the torture of the filing process.

It seems that by now, the benefits of having a record have gradually been highlighted. In addition, the pothos algorithm has cleared a large number of spam external links, and the pomegranate algorithm has ended a large number of low-quality pages, which show that the ** in the Internet environment is becoming more and more formal.

Second, don't use SEO cheats.

The same cheats that were once there and put on the stage are now in the hands of search engines, but new methods are emerging. The recent crackdown is external link cheating,It can also be seen that external links also account for a considerable proportion of the ranking factors,After the pothos, those bought、**、Low-quality external link pages have been k,For those who were not so smart,How do you understand so many things now。 Actually, I would like to say, don't underestimate it, it's always improving.

Serious station is the king, and those who are smart will be killed by the "Apple algorithm" and "banana algorithm" sooner or later.

Third, security is raised to a higher level.

Recently, Webmaster Tools has added a new security check to create a more secure Internet environment. As the trend of e-commerce development is becoming more and more rapid, more and more people are trading through the network, which highlights the proposition of security. Now the well-known domestic manufacturer 360 also provides free vulnerability detection, which shows that in the future, security will be put on a higher agenda.

In particular, the "prism leak door" that broke out last month greatly stirred up the public's nerves, and ** safety is not only the first time it has been mentioned.

More and more changes are catching SEO off guard, and more and more people are relying on SEO to create myths. Once upon a time, SEO was easy and easy, but now it is being guided step by step towards becoming more standardized. When it comes to search engines, the user's first impression is 360 Google, why not other brands, because they provide more value to users and are respected by users.

Extending to SEO is the same, only on the basis of respecting users, the content created will be loved by users!

I'm glad that Huazi Internet came to this question. First of all, we need to know what is the algorithm for SEO optimization ranking? In simple terms, a ranking algorithm is a rule that a search engine uses to evaluate and index the listings in its index.

That is, the corresponding evaluation mechanism and ranking rules are used to evaluate different ** in detail, and the comprehensive evaluation value ranks these ** from high to low, and displays the results on the search engine page. When we talk about the latest algorithm, I believe that if we ask anyone what the latest algorithm is, no one will be able to give an accurate answer, including me. Armament.

No matter how the algorithm is calculated, it also needs to be evaluated, in fact, the ranking mechanism of the algorithm is very simple to get some basic judgments.

4. The friendliness of the new station has been increased, and the weight of the portal ** has been improved and favored.

5. The external links of self-owned products and cooperative products are valuable.

6. The new station pays more attention to the quality of the content.

7. The rankings of different regions will be more different.

This is the algorithm and influencing factors for SEO optimization ranking, and it seems that it is not so difficult now.

What kind of mentality should we SEO webmasters use to face it? Huazi Internet continues to continue this problem, SEO optimization is search engine optimization, that is, the optimization of products that depend on the search engine, including **, is more conducive to user experience, more conducive to solving user problems, and more friendly to search engines. And our SEO webmaster is the person who plans and implements a series of processes for the optimization of these products, and the object of its service is accurate customers and search engines, which is the fundamental interest of most netizens.

Therefore, it is necessary to make a distinction. The use of search engine vulnerabilities to meet the interests of a small number of people, as far as the self-proclaimed cyber hackers of black hat SEO are concerned, their behavior has deviated far from the fundamental meaning of SEO, and they are just the best cheating hackers, which cannot be said to be SEO webmasters. So we're going to distinguish this part of the webmaster from the real SEO webmaster.

Black hat tactics often work very quickly and are inexpensive to implement, but the problem is that the probability of detection and punishment is high and increasing. Once punished, the whole ** often has to give up, everything has to start again, and for a long time, it is likely that after a few years, there is still no really high-quality ** in hand.

The real god shouts that the SEO webmaster will not worry about the algorithm update of the search engine, but should be happy, because the algorithm update, it makes the optimization environment more fair, which is the support of our real SEO webmaster, but also the blow to the hacker.

For a normal business** and most individuals**, doing a good job of content, normal optimization, and paying attention to user experience is the road to success. Okay, my finish. Please subscribe to this self-**, the new dynamics you are the first to know.

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The algorithm is basically constantly updated, but it is basically a small update, and the most important thing is to see if it is caused by the problems of its own online Xiaoqiao station.

**There is an illegal demotion of rights.

**Updates are less than before.

Others** rankings have risen rapidly.

User stickiness is reduced.