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The eyewear industry is a traditional industry, with low risk, high profits, and will never become obsolete, and the investment can be large or small. The outlook is very good. The trainees of Sunshine Bus Glasses Training have all successfully opened stores and made money.
If you don't understand the industry situation and technology, you can go to their home for training and learning.
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The development prospects of the glasses industry are very large, the domestic demand is great, and the future is promising. But for the propaganda blindly said low risk, high profit, everyone still needs to be rational, there are people who open stores to make money, and there are many people who lose money and fail, and no business is so safe.
1. Is the optical store profitable?
This is what has been rumored by the outside world, in terms of gross profit alone, it is indeed very high, but the net profit after deducting various costs is the real money, which is not so high. Opening an optical store can make money, but it is by no means so profitable and so easy.
2. Is the glasses industry good?
It is very certain that the prospects for the industry are very good. The myopia rate of adolescents in China has always been very high, and the myopia glasses market is huge; The aging of the population is intensifying, and the reading glasses market is getting bigger and bigger; The income level of residents has increased, the purchasing power has increased, the requirements for glasses have increased, and there are requirements for beauty, function and quality, and various sunglasses, VR glasses, and smart glasses have emerged in an endless stream, and the prospects are very bright.
3. Is it risky to open an optical store?
There are definitely risks, whether it is self-opening or franchise stores. The characteristics of the glasses themselves are: first, low-frequency consumption and low replacement frequency; Second, the service and customization are relatively strong. As a result, optical stores do not have as many customers, it is difficult to get rid of physical stores, and costs cannot be significantly reduced.
In addition, the rise of e-commerce, peer competition, and the emergence of vision care all have an impact.
4. Open it yourself or join it?
You can do it, those who have experience and channels can drive it by yourself, and you can save some money by being familiar with the road; Laymen who lack these tend to join stores, and the platform will share resources and provide help, which is more worry-free and safer. The situation is analyzed on a case-by-case basis, but in any case, you need to be cautious when opening a store.
Analysis:The prospects of the glasses industry are indeed good, and the risk of opening a store is indeed there, so everyone should choose carefully and investigate to prevent failure.
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In the past, the glasses industry was really a lucrative industry, but now there are more and more people in the glasses industry, and there are tens of thousands of optical stores in China.
Although the profits of the glasses industry are high, the turnover is low, and the money earned is okay to live a small life, but there are more links, and it is troublesome to match glasses, and you have to refraction processing, and there is a problem in the link, and people will come back to you, so the store also needs to invite more professional talents.
An optical store usually has: 1Opticians Consultant (Store Sales) 2
Optometrist (technical, helping customers optometry) 3Assembler (technical, grinding lenses, making glasses) 4Cashier: That's all there are for them.
When you first go in, you must first learn about the sales of glasses and learn some basic knowledge of glasses.
Because the steps are not as simple as selling others, it is quite troublesome, so it will definitely not be replaced by e-commerce.
Then in the future, the income of ordinary people will be higher and higher, and the degree of cherishing and receptivity of eyes will also increase.
I think there is still a future, you don't have to think about how much money you make.
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Categories: Business Banking >> Venture Capital.
Analysis: One of the top 10 violent industries - the eyewear industry.
Some people may wonder that a small glasses industry can also enter the "Top Ten Profiteering Industry List"? If you treat the eyewear industry as a small industry, you are very wrong.
China's elderly people have exceeded 100 million, 42-year-olds have begun to presbyopia, if you add middle-aged people in this age group, in fact, there are more than 100 million people, 90% of these people need glasses. There are more than 20 million university students in China, and at least 80% of them need glasses. Moreover, a person's demand for more than one pair of glasses, coupled with the fact that glasses are fragile, the rate of damage and renewal is high.
Statistics in the eyewear industry show that China's demand for glasses is about 500 million pairs per year, which has exceeded the total number of doors in China. Its annual transaction volume exceeds 50 billion yuan.
There is such a widely circulated slip in the glasses industry: "20 yuan frames, 200 yuan to sell you is about human feelings, 300 yuan to sell you is about friendship, 400 yuan to sell you to talk about **". And "a pair of glasses, if you wear it for three days, it will be broken, it is improperly used, and it will be broken after three weeks, you should be accustomed to it, if it is broken after three months, even if you make a lot of money."
In fact, the cost of lenses is less than 10% of the selling price! The profit of the eyewear industry is calculated in terms of how many "times". And shoddy counterfeiting is hard to prevent.
In fact, China has formed a strong eyewear industrial production base in the Pearl River Delta, and its glasses are inseparable from international brand-name goods, both in appearance and internal quality. In Guangzhou, Beijing, Shanghai and other places, the eyeglass frames that are claimed to be imported from South Korea and Japan, especially the Japanese frames, are basically imported from the Pearl River Delta.
The ex-factory price of glasses in this area is twenty or thirty yuan, and when you go to the counter of the optical store, you can hang the label of imports from South Korea and Japan, and you will sell it for one or two thousand yuan.
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Summary. Hello, friend<>
We are pleased to serve you, in response to your questions, after inquiry, as follows, please take a closer look at the advantages of the <> glasses industry: 1Stable market demand:
People of all ages and professions need glasses to correct their vision or protect their eyes. 2.Advanced manufacturing technology:
With the progress and development of technology, the manufacturing technology of the glasses industry has been gradually improved, and the quality of the glasses produced is more stable and the light transmittance is better. 3.Sustainability:
Compared with other industries, the product life of the eyewear industry is longer, and the proportion of ingredients that can be used is relatively high. Disadvantages of the eyewear industry:1
Susceptible to quality issues: The production of glasses involves high-precision machines and technologies, and it is easy to be plagued by quality problems. 2.
Fierce competition: The glasses industry is a competitive industry, with fierce battles and relatively small profit margins. 3.
Differences in individual needs: The needs of eyeglasses vary from person to person, requiring different prescriptions, different shapes and styles, resulting in increased manufacturing costs.
What are the advantages and disadvantages of the eyewear industry.
Hello, friend<>
We are pleased to serve you, in response to your questions, after inquiry, as follows, please take a closer look at the advantages of the glasses industry <> Oh: 1Stable market demand:
People of all ages and professions need glasses to correct their vision or protect their eyes. 2.Advanced manufacturing technology:
With the progress and development of technology, the manufacturing technology of the glasses industry has been gradually improved, and the quality of the glasses produced is more stable and the light transmittance is better. 3.Sustainability:
Compared with other industries, the product life of the eyewear industry is longer, and the proportion of ingredients that can be used is relatively high. Disadvantages of the eyewear industry:1
Susceptible to quality issues: The production of glasses involves high-precision machines and technologies, and it is easy to be plagued by quality problems. 2.
Fierce competition: The glasses industry is a competitive industry, with fierce battles and relatively small profit margins. 3.
Differences in individual needs: The demand for glasses varies from person to person, and different prescriptions, different shapes and styles are required for washing, resulting in an increase in the manufacturing cost of raw and scattered products.
What are the opportunities and threats for optical stores?
Hello, friend<>
The increase in myopia rates has increased the need for glasses; 3.With the upgrading of user demand, consumers have higher requirements for the design and quality of glasses frames, lenses and other products; 4.The development of online shopping platforms and the continuous improvement of e-commerce sales models have made it more convenient for consumers to buy glasses.
The threat of the optician: 1With the rise of the Internet, the convenience and advantages of online shopping have directly impacted the sales of traditional optical stores; 2.
Some consumers question the professionalism of optical stores, and are more inclined to see a doctor (with glasses for careful inspection) to go to formal medical institutions and brand optical stores; 3.The outbreak of the epidemic around the world has led to a decline in the demand for wearing glasses; 4.Some consumers have changed their working and living environments, reducing the need for eyewear; 5.
The increase in the number of competitors in the competition for filial piety has increased the pressure on the first war and operating costs.
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