How do traditional enterprises do e commerce operation model cases

The specific definition of the second type of e-commerce refers to the merchants who rely on high-quality advertising traffic to sell single products on mobile information flow platforms such as Toutiao, Guangdiantong, and Kuaishou, and the transaction forms are mainly free shipping and cash on delivery.

The key to the second type of e-commerce is product selection, delivery, and logistics. Therefore, for individuals or small businesses, it is necessary to understand the heart of Jiawei, 894 in the middle, 984 in the middle, and 622 in the middle.

Summary. 1. It is imperative to sink zhan 2. Go international and expand the development map 3. Internet finance expands its territory, and policy is the key 4. The Internetization of industrial groups has given rise to more vertical e-commerce 5O2O The road to success: take the platform of multi-party cooperation 6. E-commerce fashion road opens 7. Basic services have become the focus of industry competition 8. Decentralization, and the new force of micro-business will be further expanded9. The Internet of Things has become a new entrance to e-commerce traffic 10. The cost of traffic has increased, and more accurate marketing has been pursued.

Hello, the traditional operation mode of e-commerce; E-commerce is divided into: ABC, B2B, B2C, C2C, B2M, M2C, B2A (digital that is, B2G), C2A (i.e., C2G), O2O nine types of e-commerce models, etc. At present, there are four types of operations: B2B, B2C, C2C, and O2O.

1 It is imperative to sink zhan 2 go international and expand the development map 3 Internet finance to expand the territory, policy is the key 4 The Internet of liquid hunger industry group has given birth to more vertical e-commerce 5O2O The road to success: take the platform of multi-party cooperation 6 E-commerce fashion road opens 7 Basic services have become the focus of industry competition 8 De-clan focus on centralization, the new force of micro-business will further expand Zhaobu and Da 9 The Internet of Things has become a new entrance to e-commerce traffic 10 The cost of traffic has increased and the pursuit of more accurate marketing.

1. Familiar with the environment and rules of the e-commerce platform.

No matter which e-commerce platform it is, it has its basic rules and specifications, and there are some bottom lines that cannot be touched. No matter how many operational skills and strategies you learn, we must also be familiar with the rules of the game. Moreover, the rules of the platform may change at any time, and the operation should always adapt to the changes in the rules of the platform, and adjust or seize the risks and opportunities brought by the emergence of a new rule in a timely manner.

2. Know your category.

At the beginning, it is best to choose the category you are familiar with, choose familiar consumers, and choose familiar products, so that you can sell the products more easily. If you don't know any of this, please take a closer look at these first.

3. Familiar with various operational operations.

Many e-commerce novices are confused when they do stores, and some are in a hurry and directly face business losses. Below I will give you a little more detailed about some novice operation ideas, as well as the barriers that need to be touched! Removal from the shelves, how to optimize the title, how to choose keywords, how to design the main image, detail page, etc.

First of all, clearly sell products, what I call selling products is the most advantageous for you, now the e-commerce industry is becoming increasingly competitive, you need to look at any product and any opportunity with the eyes of discovery. Customize the product sales strategy, take the product as the keynote, and customize your own title, main image and detail page!

4. Familiar with various promotion channels.

Traffic is the blood that maintains the development of the store, and the operation must be familiar with various promotion channels to deliver healthy traffic to the store, so that the store continues to develop.

If you are familiar with the channel and have the drainage skills of the relevant channel, then the operation can be free and targeted.