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I have shared a lot of dry goods about store operations and skills before, and today we will talk about some dry goods, so that everyone can clearly understand the underlying logic of natural traffic without a source of goods in Douyin stores!
We all know that Douyin is interest consumption; It is to create interest through the scene, interest = demand! We do Douyin store to guess that you like the traffic is attached to the live broadcast, short **, product list and other major traffic entrances, which is interest-related consumption.
We have previously shared with you the selection skills of doing a Douyin store, that is, on the basis of determining the category, select products from the Douyin guess you like traffic pool list (the specific selection method can refer to the previous dry goods or private message me).
But at the same time, if our store wants to continue to make profits and maintain profits, it must maintain a multi-hit strategy, which is determined by the nature of Douyin's interest e-commerce platform.
Speaking of which, you may have heard some sayings: some people say that Douyin Xiaodian guess you like is a cyclical traffic, and it is not stable, only relatively stable, most stores can last for 1-3 months, and some stores can't hold on for a month, in fact, this is also nonsense from outsiders, Douyin Xiaodian guess you like is not a 1-3 month cycle, but a product cycle and update iteration.
For example: When a product can be ordered 100 times a day; Then product B preempts 50% of the sales of product A; C products have seized 20% of the sales of A products, if your store also contains ABC products, to a large extent to avoid the loss of users, guess you like to put it bluntly, it is a sentence, eat live broadcast, short ** of the remaining traffic!
If a product has been stable, but suddenly the traffic is gone, excluding the interception of peers, it means that the crowd of your product has been carved up by the associated product, in industry terms, the UV value does not match the traffic value.
Vertical store crowd label + increase traffic UV value + product update iteration (delete waste products and add new products) This is also the ultimate meaning of our ultimate label gameplay course, which is also given by the principle of Douyin itself.
To sum up, I don't know how much you understand these contents, but if you can understand them thoroughly, you basically understand the core logic of Douyin Xiaodian. Knowing this, all the operations of our Douyin store have a foundation, and we can understand why we operate like this!
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Here's how to open a store on Douyin to sell goods:Tools: iphone13, Douyin.
1. Click on Douyin, select me, and then click on the three-horizontal sign in the upper right corner.
2. On the pop-up page, click on the creator center, select all categories, and click on the product window.
3. Click to open the Bimo shop, check I have read and then click to settle in now.
4. Jump to the page and select the type of registration required.
5. Fill in the information according to the system prompts, and click the next step.
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Here's how to open a store on Douyin to sell goods:Mobile: Xiaomi 13
System: MIUI14
Software: Douyin.
1. Enter Douyin on your phone and click the three-horizontal icon.
2. Click on the Creator Service Center above.
3. Click on all categories above.
4. Rotten Oak click below to open a small store.
5. Click on the individual industrial and commercial households above.
6. Finally, enter the store information and open the store.
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Douyin store opening process.
At present, the Douyin store is open for entry.
From now on, the entire Douyin e-commerce platform will use a unified set of entry standards, and no longer distinguish between influencers and merchants.
Choose one of the two entry conditions:
1. Complete qualifications, stores with **, Tmall or JD third-party platforms.
1)**The store needs to meet the conditions: The store has been open for more than half a year The store grade is more than one diamond The store rating (DSR) meets the DSR rules of Douyin e-commerce products
2) Tmall stores need to meet the conditions: The store has been open for more than half a year and the store rating (DSR) meets the DSR rules of Douyin e-commerce products
3) Jingdong stores need to meet the conditions: more than half a year after opening the store, the store star is more than 3 stars, and the store vane (user evaluation, logistics performance, and after-sales service are greater than or equal to.)
2. Complete qualifications, Douyin fans greater than or equal to 300,000, watermelon volcano headline fans greater than or equal to 100,000. (The verification is the information of the fans of the registered store).
Note] 1) When the store settles in, you must choose [individual industrial and commercial household] or [enterprise] according to your business license type, if you choose the wrong one, it will be rejected, but you cannot modify and resubmit;
2) The naming of small stores, if it is named as [***] [specialty store] [franchise store], then the following naming conventions need to be met. In addition, it can also be named as a store name that is consistent with the name of Douyin, as long as it does not involve yellow anti-pornography, such as xx's store, it can be passed.
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To open a store on Douyin to sell goods, you need to become a store owner, and to become a store owner, you need to fill in the relevant information on Douyin and submit an application to open a store to sell goods.
After becoming a Douyin store owner, you can create your own store, including the store name, store avatar, store profile and other information. After the store is created, you need to prepare your own Yanminfan products and upload them to the store. It should be noted that the ** and description of the product need to be as real and detailed as possible to attract more users' attention and purchase.
After the goods are prepared, they need to be publicized and promoted through Douyin's promotion functions, such as posting high-quality **, carrying out activities, etc. At the same time, it can be promoted through cooperation with other stores, social networking, etc., to increase the store's popularity and attention. When the user places an order to purchase the goods, it is necessary to process the order, delivery and after-sales service in a timely manner to ensure the user's satisfaction and trust.
It should be noted that opening a store on Douyin to sell goods requires certain e-commerce experience and operational capabilities, and at the same time, it is necessary to comply with relevant regulations and laws and regulations, such as product quality assurance, hail **reasonable, no false publicity, etc.
Precautions for opening a store on Douyin
1. Carefully understand the rules of the platform: Before opening a store, you need to carefully understand the rules of Douyin, abide by the rules of the platform, and avoid being banned from the store for violating the regulations.
3. Prepare the goods: Before opening the store, you need to prepare a certain amount of goods to ensure the quality of the goods and after-sales service to meet the needs of consumers.
5. Regularly update products and publicity: During the operation of the store, it is necessary to regularly update the products and publicity to increase the store's rate and sales.
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Here's how to open a store and sell goods on Douyin:Tools: Socks Slip Xiaomi 12, MIUI14, Tik Tok.
1. Enter Douyin on your phone and click the three-horizontal icon.
2. Click on the Creator Service Center above.
3. Click on all categories above.
4. Click below to open a small store.
5. Click on the individual industrial and commercial households above.
6. Finally, enter the store information of Songdan to open the store.
Generally, it is possible to open a business license.
Douyin shop. You can buy different categories of goods, provided that there are these goods within the scope of the business license, and when opening a small store, you must select the corresponding category to create goods on the shelves, and if you don't have them, you need to supplement the information before you can sell them on the shelves. >>>More
Among the seven notes, the Mi note is the most difficult to obtain, and the average person can rarely get the Mi note by flipping the card. It is reported that since yesterday, every night from half past seven to half past ten o'clock, you can get a note when you enter the main page of the note collection activity, and many users rely on this to get a note of the note. In addition, in addition to inviting friends and face-to-face invitations to get notes, you can also get more notes through ** multi-flash and log in to multi-flash. >>>More
1) Make good use of the flow pool.
Douyin provides a traffic pool for every work, regardless of whether you are large or not, and what the quality of the work is. The effect of your subsequent dissemination depends on the performance of your work in this traffic pool. Douyin evaluates your performance in the traffic pool based on 4 criteria: >>>More
The Douyin platform itself is an accurate traffic pool. You can register a few accounts first, and then go specifically to find a place that is similar to your own positioning and has many fans, find a place where people in the comment area are more concentrated, and release a good drainage technique in advance, and the speech must be particularly different to attract people. In addition, it should be noted that the small number should be used to push the large size, so as to attract more people's attention, and the small profile picture should try to make people feel professional, such as the avatar and the personality signature, these details are what others can see at first sight.