How the business is run and how the business is operated

How to run a company? For the time being, if you want to run a good company, then you are positioned as the boss, right?

Then all you have to do is complete four points:

1.Product, how to make the product unique and necessary, of course, does not mean that there is no product in the market or the customer must choose you, but how do you make the customer think that your product is unique and necessary, can solve that part of the needs or pain, can not get your product he will be painful or unhappy.

2.Customers, your customers are in **, what characteristics do they have, these characteristics of people appear in **, are children, men, women, the elderly, it is possible that your products are aimed at children, then your customers are not necessarily children, because parents are the payers, how to advertise you are clear.

3.Transaction rate, that is, the choice of drainage path, offline physical store or online platform, or self-built platform, there are different ways to play, each path marketing framework is roughly the same, what way to attract the soul, what method to cultivate, what method to use to close the transaction you test yourself.

4.Who will do it, it is impossible for you to do it yourself, because you are positioned as the boss, what you need to do is not the work of the workshop director, it should be the integration of these talents, who can do a good job of products, who can do a good job of promotion, who has a way to make a deal, as the boss to do a good job of scheduling and the reserve of various talents, it is normal for people to jump on the heights, but you have to have his substitute, as the saying goes, be prepared.

What is this strategy, that strategy terminology is very good, practical! To put it bluntly, isn't it just about selling things? The products you sell are doing well in the industry, so why not use it to do a small test, test a variety of methods to choose the best amplification is.

Practice out the true knowledge, really not undercover peers, if you go to class, remember, what to learn, immediately implement the practice after learning, otherwise stay on paper and talk about your company is not far from death, remember.

How to run a business is too broad, but I am a salesman, I can provide you with some small methods (Reed assistant), is a good auxiliary tool that I have used in my work, he is simple to use, and the cost is also very low, there are super multi-functional ones, which can help the marketing of your business.

How should a company be run? Nowadays, there are many people who want to start their own business and start a company, but they have no experience in running a company, and they are worried that the company will collapse, so they want to know how to run the company. Next, I will take you through a detailed understanding of how the next company should be run.

1. First of all, we must find a good partner, a good partner can not only get twice the result with half the effort, but also start faster, and can play a situation where one plus one is greater than two! On the contrary, it can only be delayed!

2. To find a good project is to find a project that can work all your life and is good at it, because you have a goal to do it unremittingly, and people's energy is limited, and you can't waste it on replacing, looking for projects, and succeeding. Most entrepreneurs are people who have specialized in a certain field all their lives!

3. Persistence, and always keep learning and reflecting! It is not difficult for a person to do a good job, as long as he is willing to work hard, everyone can do it, but it is even more difficult for people to do a good job in a lifetime, as long as they can do a good job in a lifetime, there will be a change from quantity to quality, so that people can succeed! Among them, we must continue to learn and make it better.

Reflection finds mistakes and corrects them!

4. Publicity, good products should be promoted, not the aroma of wine is not afraid of deep alleys, if you don't even do publicity, how do customers know your products, successful entrepreneurs have invested a lot in publicity! Just like Apple's mobile phone, only focusing on making products without promoting them will be like BYD, which has just entered the automotive industry, and the overall performance will be in crisis!

5. Marketing strategy, we must learn to grasp our own selling point, upgrade and optimize around this point, which can not only be different, but also improve our core competitiveness! For example, if people sell ***, they can use good service and cheap as their selling point!

6. Take it from the people, use it for the people! If you can give back to the society, the society will give you a greater return!

How to run a company well

1. Have a plan. If you want to run a good company, you must have a good plan for the company, as the saying goes, don't fight unprepared battles.

2. Be strict with yourself. As a business operator, you must be strict with yourself, because only by being strict with yourself can you convince others as an example.

3. Be lenient with others. Treat subordinates with sincerity and tolerance, so that leaders can be loved and protected by employees, which will be beneficial to you or the company.

4. Create a good working atmosphere. The working environment and working atmosphere are the basis for the rapid development of a company, and as a business operator, we must know how to create such an atmosphere.

5. Be charming. As a business operator, we must not be submissive, let the opportunity slip away from you, and be decisive when it is time to be decisive, even if it is sometimes impossible to succeed, but it will bring us a lesson.

6. Have confidence and courage. As a leader, you must have the confidence and courage to run a good company, because confidence is the driving force for us to move forward, and courage is our determination to progress.

Singular business model.

Singular business modelSingular operation, also known as specialized management, refers to the design, production or sales of enterprises only in one product field, and the business scope of the enterprise is relatively simple, which is the business mode of the enterprise.

Business management:

Management is interpenetrating, we often put management together, the actual situation is also the scientific decision-making process in the management is the penetration of management, and the management of business consciousness can be said to be the embodiment of emotional intelligence. It is a mistake to strictly distinguish between operation and management, and it is also a manifestation of retreat.

Management is external, the pursuit of external access to resources and the establishment of influence, management is internal, emphasizing the integration of internal resources and the establishment of order. The pursuit of management is efficiency, open source, to make money, and the pursuit of management is efficiency, to reduce expenditure, to control costs. The operation is expansive, we must be aggressive, seize the opportunity, be bold, the management is convergent, we must be cautious and prudent, and we must assess and control the risks.

Operation and management are inseparable. Operation and management, like the yang and yin in the enterprise, he and her, must coexist and coexist, seek mutual unity in contradictions, there must be a shadow in the light macro covering, and there must be light in the shadow, operation and management are also interdependent and inseparable. Ignoring the management of the operation can not be long-lasting, can not be sustainable, how much money is earned back, and how much money is wasted, the bamboo basket is empty, and the hard work is in vain.

1. Operate and build a farm.

The main point of business management, core technology, competition system, key talents, core technology, is the world's unique technology and help customers, so that you can attract people who understand management to help you, the competition system, is the world's most advanced and useful management system, so that countless technology and talents yearn for cooperation, key talents, is the main body of the field, this socks that is human resources.

2. Business type.

According to the type and characteristics of enterprise strategy, it is divided into three types: defensive, exploratory and analytical, and then can be subdivided into six aspects: business evaluation, R&D power, production management, market strategy, manpower planning and recruitment countermeasures.

From the perspective of management, the evaluation can be divided into: defensive, seeking stable market, exploratory, variable with the market, analytical, stable and variable combination of management, from the manpower plan can be divided into, defensive, filling, exploratory, random, analytical, anticipating.

3. People-oriented control.

The first point is to pay full attention to the introduction reaction of personnel when they enter the company, that is, the guidance of cultural differences and adaptation periods, to help new employees adjust their mentality and enter the job role, and the second point is that when entering the analytical stage, the elements of employee cohesion should be emphasized, and the principle of internal and external replacement should be adopted more. <>

1. Fast tactics and slow strategies.

In the market environment, "fast" is a tactical consideration, "slow" is a strategic thinking, fast is slow, slow is fast. Putting down roots is the foundation of a truly great business. "Fast" means:

Strategies and products should be constantly innovated, and it is best to react before the market. "Slow" means: the service must be done to the extreme, this can not be fast.

2. Find the right employees.

Some bosses mistakenly think that finding the most capable person can run a good business, but after many failed judgments, they find that more important than ability is whether a person can stay with you for a long time, which is the same as marriage. Enterprises rely on attitude, emotion, and career to retain employees. Wheel family.

3. Learn to trust and borrow.

A sentence of "I believe you can do it" is more trust than "you must do it", so that employees can feel "respected", on this basis, he can have a high sense of responsibility and mission, and do his best to complete a good job.

In the final analysis, running a business is a businessman, and management is borrowing power, borrowing the power of everyone, borrowing the power of tools, borrowing the power of the platform, and borrowing the power of management software.

The elements of a successful business include the following.

First of all, we must establish the right management strategy. Including the strategy of winning by quality, brand strategy, going out strategy and so on.

Second, enterprises should adhere to scientific and technological innovation and management innovation to improve their competitive advantages.

Third, enterprises should operate in good faith and establish a good reputation and image.

Fourth, enterprises should adhere to the unity of economic and social benefits and fulfill their social responsibilities.

Fifth, if it is an export-oriented enterprise, it can also insist on the combination of going out and bringing in, and make full use of the two markets and two resources.

Sixth, it is necessary to change the mode of economic development and optimize the economic structure. Grasp the market demand. Improve the quality of your products.

For details, please refer to the material analysis.

The operation mode of the enterprise is classified according to the position of the enterprise in the industrial chain: 1. The production OEM enterprise, as the leading business of the middle and downstream enterprises in the industrial chain, processes products according to the customer's order. In the market, they are sold with the signs of other companies.

2. Design + sales enterprises do not involve any business in the field of production, only responsible for design and sales, the company designs the products and services required by customers in the market, and then looks for the corresponding production foundry, which requires the enterprise to have strong design capabilities and sales capabilities and has its own well-known brand. 3, production + sales type 4, design + production + sales type This is the business model involved more in the industrial chain nodes, the characteristics of the enterprise using this business model is that the enterprise has a certain ability to develop new products. 5. Information service typeInformation service enterprises are more typical consulting companies, this type of enterprises or companies, do not involve all manufacturing activities, but to a large extent have a close connection with the manufacturing industry.

2. The business mode of the enterprise is divided into the following according to the business scope of the enterprise: 1. The single business model of the single operation, also known as the professional operation, refers to the design, production or sales of the enterprise only in one product field, and the business scope of the enterprise is relatively single. 2. Diversified business modelDiversified business model is divided into three basic types:

Centralized diversification, horizontal diversification and mixed diversification.

The mode of operation refers to the ways and methods adopted by the enterprise in its business activities, such as mining, manufacturing, wholesale, retail, consulting, leasing, etc. The mode of operation is the manifestation of the relationship between the owner and the operator.

Consultation content: Whether it is a violation of the labor contract for the production enterprise to change its business mode and contract it to individuals to operate and lay off employees. Whether the employee has the right to terminate the contract with the enterprise and make financial compensation.

Recommendation of business management methodsAmoeba business modelUnder the amoeba management mode, the enterprise organization can also be constantly "transformed" with the changes in the external environment and adjusted to the best state, that is, a flexible organization that can adapt to market changes.

Kyocera has survived four global economic crises and continues to grow. In the late 90s of the last century, after the Asian financial crisis, many large Japanese companies had problems, and the originally unknown Kyocera Company became the most valuable company on the Tokyo ** Stock Exchange. Experts and scholars began to study Kyocera and later found that Kyocera's management method was very similar to the group behavior of "amoeba", so it was named "amoeba management".