What is assessed by the fierceness of the market competition

1. The number of manufacturers in the market;

2. The degree of difference between the products produced by the manufacturer;

3. The degree of control of a single manufacturer over the market;

4. The difficulty of a manufacturer entering or exiting an industry.

Market competition is a market economy.

Under the conditions of market economy, enterprises proceed from their own interests, compete in order to obtain better production and marketing conditions and obtain more market resources, and through competition, realize the survival of the fittest of enterprises, and then realize the factors of production.

Optimal configuration. Market competition is the manifestation of the same kind of economic actors in the market economy to enhance their economic strength and exclude the same behavior of similar economic actors for the sake of their own interests. The intrinsic motivation of market competition lies in the material interests of each economic actor and the fear of being squeezed out by similar economic actors in the market for the loss of material interests.

The market competition mainly includes:

1. Commodity competition refers to the competition between commodity operators for market position and market share.

and the competition and contest;

2. Quality and ability competition;

3. The competition for service reputation is the market competition carried out by enterprises to meet customer needs and improve customer satisfaction with products, which is the magic weapon for enterprises to win and the strategic choice of enterprises in the new century;

4. Information competition;

5. Competition refers to the use of first-class means by enterprises to improve, maintain or lower, as well as flexible responses to competitors' pricing or price changes;

The main forms of market competition are as follows:

1. Competition, the condition for competition is the reduction of costs, and the main means of competition is to reduce prices;

2. Non-competitive competition is competition through product differentiation, and the adoption of non-competitive means will inevitably lead to an increase in the production and operation costs of enterprises.

Legal analysis: There are generally the following four factors that affect the degree of market competition: (1) the number of manufacturers in the market; 2. The degree of difference between the products produced by the manufacturer; 3. The degree of control of a single manufacturer over the market; 4. The difficulty of a manufacturer entering or exiting an industry. The impact of monopolistic competitive markets on pricing:

A market in which many manufacturers produce and sell the same product differently is called a monopolistic competitive market. The characteristics of a monopolistic competitive market are as follows. (1) There are a large number of enterprises that produce similar products with differences, and due to product differences, consumers do not treat the products of different enterprises equally, and the products of different enterprises cannot completely replace each other, so that they each have a certain monopoly power.

However, the products of many different businesses fall into the same category. (2) The number of manufacturers producing similar products is so large, although monopoly competitors have a certain control over their own products, they are under the pressure of competition of similar products in the long run. However, the behavior of a single manufacturer will not have much impact on manufacturers in the same industry.

3) It is relatively easy for manufacturers to enter and exit the market, with little capital and small scale. Under the conditions of monopoly competition in the market, manufacturers distinguish their products from competitors by improving product quality, carefully designing trademarks and packaging, improving after-sales service and advertising.

Legal basis: Anti-Unfair Competition Law of the People's Republic of China Article 1 This Law is enacted so as to promote the healthy development of the socialist market economy, encourage and protect fair competition, stop acts of unfair competition, and protect the lawful rights and interests of business operators and consumers.

Derivative question: What is the main content of market competition?

1. Commodity competition refers to the competition and competition between commodity operators for market position and market share

2. Quality and ability competition;

3. Service competition is the market competition carried out by enterprises to meet customer needs and improve customer satisfaction with products, and it is the magic weapon for enterprises to win and the strategic choice of enterprises in the new century

4. Information competition;

5. Competition refers to the use of first-class means by enterprises to improve, maintain or lower, as well as flexible responses to competitors' pricing or price changes;

According to the characteristics of different market structures, the market is divided into perfect competition market, monopoly competition market, oligopolistic market and monopoly market

Clause. First, the number of manufacturers in the market;

Clause. Second, the degree of difference between the manufacturers to provide the source of hunger;

Clause. Third, the degree of control of a single manufacturer over the branching market;

Clause. Fourth, the difficulty of manufacturers to enter or exit an industry.

1. Strength conditions: refers to the economic foundation and application conditions;

2. Orientation characteristics: focus on the development of a single line at a certain target point;

3. Adaptability: Estimate and formulate development plans based on current market information

4. The growth of the trend: the achievement rate of the development system;

5. The company itself should also be included in the object of evaluation. Once the company itself is poorly assessed by customers and is behind other competitors, the management should pay attention;

6. Each score can display more detailed information. Obviously, not every customer thinks that the quality of the competitor is good, this is only a general average reflection, so it is necessary to explain it by 100%; For example, 20% rated it as excellent, 40% as good, 30% as fair, and 10% as poor. It might be more meaningful if Brother Shi Jian could know that those old-fashioned customers don't think that the quality of the competitors is good;

7. Customers should also evaluate other attributes that are not listed on the table, such as logo design, product quality, and manufacturing capacity.